How to change patient engagement and digital strategy during a pandemic with Alan Shoebridge.

This Week in Health Tech

Vik and Jimmy welcome Alan Shoebridge, Director of Marketing, Salinas Valley Memorial Health System. Jared, founder of Shift.Health introduced Alan to Vik and we give a shout out to Jared at the beginning of the podcast.
We start out with the introduction of Alan and the current state in California with the COVID-19 crisis.
SVMH has adapted for COVID-19 starting with a new podcast and allows them to provide a story and message to their population. SVMH provides COVID-19 numbers on their website since it seems like the population is really interested in knowing how many are in the hospital/county etc even though there are many sources of these statistics.
Alan highlights the process of quickly rolling out telemedicine in a week. Vik is interested in knowing the digital strategy and adaptation of AI/ML tools at SVMH and Alan highlights the tools implemented at SVMH.
Alan also highlights the challenge of dealing with a significant percentage of non-English speaking populations in the tools that are deployed.
Lastly, the group discusses mobile strategies and shifting strategies for patient engagement.
Website: http://www.thisweekinhealthtech.com
Twitter: @TWIHT1
Tido Inc.: https://www.tidoinc.com/
Salina Valley Health Care System: https://www.svmh.com/
Alan Shoebridge Website: https://www.alanshoebridge.com/
Music Provided by Soundstripe.com
Linkedin: Vik Patel
Linkedin: Jimmy Kim
Linkedin: Alan Shoebridge

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