Artwork

Content provided by Top 3 For Tech Marketers Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Top 3 For Tech Marketers Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Hacks for Scrappy B2B Marketers

37:41
 
Share
 

Manage episode 178039601 series 1384539
Content provided by Top 3 For Tech Marketers Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Top 3 For Tech Marketers Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charlie Liang is the Director of Marketing and the first marketing hire at Engagio, where the company’s focus is Account Based Everything. Charlie is passionate about everything marketing, including innovation, engagement, technology and data.

Charlie joins host Renee Yeager to share his Top 3 Hacks for Scrappy B2B Marketers, including how to do more with less, build for growth and allocate resources wisely.

“Your tools are your second most important asset besides your people,” Charlie says. “Your initial set of tools can make or break your organization, so it’s important to do your due diligence when evaluating platforms. Dig into customer use cases and ask the hard questions.”

  continue reading

34 episodes

Artwork
iconShare
 
Manage episode 178039601 series 1384539
Content provided by Top 3 For Tech Marketers Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Top 3 For Tech Marketers Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charlie Liang is the Director of Marketing and the first marketing hire at Engagio, where the company’s focus is Account Based Everything. Charlie is passionate about everything marketing, including innovation, engagement, technology and data.

Charlie joins host Renee Yeager to share his Top 3 Hacks for Scrappy B2B Marketers, including how to do more with less, build for growth and allocate resources wisely.

“Your tools are your second most important asset besides your people,” Charlie says. “Your initial set of tools can make or break your organization, so it’s important to do your due diligence when evaluating platforms. Dig into customer use cases and ask the hard questions.”

  continue reading

34 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide