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Creating a Strong Brand Presence on Amazon - TME013
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Uniqueness. Catchiness. Simplicity. Relatability. These are the four quadrants you should use when choosing a brand name. But even with the best of names, how do you ensure that your brand grows in awareness and value over time? You prepare for what's possible and work with what's reality today.
Today, Amazon is the leading retail platform, and will inherently form the center of your business, but in this episode Suzi Hixon lays out steps to ensure that you can put your brand's best foot forward today on Amazon and be ready for whatever the future of the marketplace might look like.
Full of actionable, easy to follow advice, this is one episode no private label seller will want to miss!
Don’t forget to subscribe to the show to get a new episode of Trademarks Made Easy every Friday, and visit https://www.theprivatelabellawyer.com for show notes and more info.
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