Episode 205: Building Your Platform with Corbett Barr

UI Breakfast: UI/UX Design and Product Strategy

Not having an online platform these days is tantamount to being invisible. But how do you build and leverage it wisely? Today’s guest is Corbett Barr, founder and CEO of Fizzle. You’ll hear his take on social media, privacy, digital selves, platforms vs protocols, email lists, lead magnets, trends, and much more.

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Show Notes

• Fizzle — Corbett’s company
• Email, RSS, podcasting — open protocols (you own the connection to your audience)
• Episode 178: Your Personal Design Style with Meg Lewis
• Gary Vaynerchuk — an entrepreneur, author, speaker and famous Internet personality
• Justin Jackson — a SaaS entrepreneur who is highly active in communities
• Design Cuts by Tom Ross — a good example of “bundle” lead magnets
• James Clear — entrepreneur/author known for his huge email list
• Signal, Telegram — alternatives to WhatsApp
• Userlist — Jane’s product
• Heroku — a cloud application platform
• AWS — Amazon’s cloud computing service
• Electronic Frontier Foundation — an organization that defends censorship, privacy and online freedom
• Platformer — a Subtext newsletter by Casey Newton on politics and technology
• Kara Swisher — a New York Times tech journalist covering the Internet since 1994
• Substack, ConvertKit — paid newsletter platforms geared towards creators
• corbettbarr.com — Corbett’s personal blog
• Follow Corbett on Twitter

Today’s Sponsor

This episode is brought to you by User.com — a marketing automation software for SaaS companies. The company is hosting the online SaaS Growth Summit (February 11-12, 2021), an event that will feature Saas keynote speakers such as Rand Fishkin, Nathan Latka, April Dunford, and more. UI Breakfast’s very own Jane Portman will also be joining the stage. Head over to saassummit.user.com to join for free.

Interested in sponsoring an episode? Learn more here.

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