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<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/state-secrets-inside-the-making-of-the-electric-state">State Secrets: Inside The Making Of The Electric State</a></span>

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/state-secrets-inside-the-making-of-the-electric-state">State Secrets: Inside The Making Of The Electric State</a></span> podcast artwork

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/state-secrets-inside-the-making-of-the-electric-state">State Secrets: Inside The Making Of The Electric State</a></span> podcast artwork

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State Secrets: Inside The Making Of The Electric State

6 days ago6d ago

Weekly+

Step inside the world of The Electric State! Join host Francesca Amiker as she takes you behind the scenes of Anthony and Joe Russo’s epic new Netflix adventure. Over six in-depth episodes, explore how the filmmakers transformed Simon Stålenhag’s stunning graphic novel into a cinematic experience like no other. Exclusive interviews from the cast and crew—including Millie Bobby Brown, Chris Pratt, Stanley Tucci, and the Russo Brothers—will help break down the film’s jaw-dropping visuals, emotional core, groundbreaking technology AND the creative secrets that make The Electric State. Join us in the countdown to The Electric State premiering exclusively on Netflix on March 14th. State Secrets: Inside The Making of The Electric State coming March 7th.

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Content provided by VideoWeek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VideoWeek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

VideoWeek is the podcast from VideoWeek, the industry's leading source of video and CTV advertising news and insights. We'll be speaking to leaders in video & CTV advertising around the world. Hosted by Vincent Flood, Editor in Chief at VideoWeek.

… continue reading

49 episodes

#Tech #Business News #Business #Marketing #Tech News

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VideoWeek

updated about a year ago

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Series home•Feed

Content provided by VideoWeek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VideoWeek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

VideoWeek is the podcast from VideoWeek, the industry's leading source of video and CTV advertising news and insights. We'll be speaking to leaders in video & CTV advertising around the world. Hosted by Vincent Flood, Editor in Chief at VideoWeek.

… continue reading

49 episodes

#Tech #Business News #Business #Marketing #Tech News

All episodes

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1
49: #49 Matt Sattel, OpenX 53:41

6 weeks ago53:41

53:41

In this episode, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Matt Sattel, Chief Revenue Officer at OpenX, a supply-side platform (SSP). Sattel discusses: - The benefits and drawbacks of in-housing - OpenX's positioning in the market between buyers and sellers - The practice of reselling in CTV - Whether honesty pays in the industry - The debate around curation - Are industry KPIs fit for purpose?…

1
48: #48 Justin Sampson, Barb 51:21

28 weeks ago51:21

51:21

In this episode, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Justin Sampson, CEO at Barb, the UK measurement JIC for TV advertising. Sampson discusses: - How Barb operates, including how measurement panels are created - The evolution of panel-based measurement - Solving the problem of zero-rated spots - What is ‘fit for TV’ in an age of high-quality user-generated content - Barb’s relationship with Origin, a measurement product created by ISBA - The challenges of companies "marking their own homework" when it comes to measurement…

1
47: #47 Jay Prasad, Relo Metrics 45:54

31 weeks ago45:54

45:54

In this episode, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Jay Prasad, CEO at Relo Metrics, a specialist in measuring sports marketing and sponsorship. Where local brands were once happy to associate with their hometown heroes without much demand for rigour in terms of the value of these partnerships, Prasad explains how this has changed with the influx of massive sponsors into sports across different media types. Relo Metrics measures the impact of sponsorship deals, from TV and social posts to in-stadium activations. Prasad also discusses: - The brands that took centre stage at the Olympics - How sports sponsorships can go wrong for brands - Untapped opportunities for advertising at sports events - The extent to which programmatic has delivered on its promise…

1
46: #46 David Pollet, Incremental 1:07:05

38 weeks ago1:07:05

1:07:05

In this episode, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by David Pollet, CEO at Incremental - a company that looks to solve one of the major frustrations around retail media: measurement. The conversation explores: The challenges and methodologies for measuring retail media How effective closed-loop attribution really is Retail media's role in the marketing mix Implications of commerce media for the consumer The future of privacy…

1
45: #45 Caroline Reynolds, T&Pm 35:14

43 weeks ago35:14

35:14

In this episode, Caroline Reynolds, Global Chief Digital Officer at T&Pm, joins Vincent Flood, Editor-in-Chief at VideoWeek. T&Pm was formed earlier this year when WPP merged two of its agencies, The&Partnership and mSix&Partners, positioning AI at the core of its operations. Reynolds discusses: What clients are looking for right now Bringing creative and media back together under one agency roof How T&Pm is preparing for the AI age and the impact of AI on agencies How clients view CTV today…

1
44: #44 Ryan Spicer, Atmosphere 1:00:48

46 weeks ago1:00:48

1:00:48

In this episode, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Ryan Spicer, CRO at Atmosphere, a streaming TV service for businesses. Atmosphere specialises in curated content for screens in out-of-home (OOH) environments, such as restaurants, bars and waiting rooms. Spicer discusses: His entry point in media and advertising How the broadcasters dealt with the transition to digital The rise of Netflix and its disruption to the industry The Atmosphere business model and its approach to measurement The challenges of straddling the line between OOH and CTV…

1
43: #43 Thomas Bremond, FreeWheel 50:44

50 weeks ago50:44

50:44

In this episode, Thomas Bremond, SVP & CRO, International at FreeWheel, joins Vincent Flood, Editor-in-Chief at VideoWeek. Bremond discusses how FreeWheel has changed in light of its acquisition by Comcast, the role of social networks in TV distribution, and what it means to be a broadcaster in 2024.…

1
42: #42 Andrew Casale, Index Exchange 1:11:22

51 weeks ago1:11:22

1:11:22

This episode features Andrew Casale, CEO of Index Exchange. He joins Vincent Flood, Editor-in-Chief at VideoWeek to discuss how he started Index Exchange, the state of publishing, the looming identity crisis and Google’s Privacy Sandbox, the blurring of the roles of the DSP and SSP, Index Exchange’s rapidly growing CTV business and where he’d invest $10 million today.…

1
41: #41 Paul Wright, Uber Advertising 33:50

1 year ago33:50

33:50

In the first episode of 2024, Paul Wright, Head of Uber Advertising, UK and Ireland, joins Vincent Flood, Editor-in-Chief at VideoWeek. Wright has helped launch Uber's advertising business in the UK and Ireland, opening up the unique targeting potential of the Rides and Eats apps. One year into the role, Wright lays out the direction of travel for the young ads business, including its video plans and first-party data offering. He also discusses his inroads into the industry as an early media sales employee at Sky, and reflects on his days at iAd, Apple's first advertising venture.…

1
40: #40 Elizabeth Anyaegbuna, CEO, 16x9 49:30

1 year ago49:30

49:30

This week’s guest on the VideoWeek Podcast is Elizabeth Anyaegbuna, CEO at 16x9, a contextual media agency who work with brands to create ads and content for brands across multiple channels. Elizabeth is also President of Bloom, an organsation that supports women in the UK communications industry, and a founding member of Join Our Table, a group celebrating female Black talent in the advertising industry. The conversation flows from Elizabeth’s early experiences in the industry, the role of content marketing and how to best distribute it, and the state of equality and inclusion in the industry.…

1
39: #39 Nicola Lewis, Chief Global Solutions Officer, GroupM Nexus 57:36

1 year ago57:36

57:36

In this episode, Nicola Lewis, Global Chief Solutions Officer at GroupM, joins Vincent Flood, Editor-in-Chief at VideoWeek, to explore her personal and professional journey, her transition from sales to agency-side, and Finecast's rapid expansion since its inception in 2019. The conversation follows Nicola's early forays into advertising, and the inspiring story of receiving a key promotion while undergoing treatment for cancer. She discusses the importance of support from her GroupM colleagues, the creative potential of TV, and the challenges of unifying measurement across 20 markets.…

1
38: #38 Cannes Special 32:56

2 years ago32:56

32:56

In this episode we speak to various industry luminaries and some of the VideoWeek Villa partners about what they think are the big conversation topics in Cannes this year. Joining Vincent Flood, Editor-in-Chief at VideoWeek are: Nic McCarthy, Global Head of Creative Excellence at Wavemaker Samantha Adams, VP of Sales, Western Europe, and Tim Anderson, VP of Dmitrii Chebakov, CEO at Bidscube David Fisher, Industry Principal Media, Entertainment & Advertising at Snowflake Augustin Decré, Regional Managing Director, SEMEA at Index Exchange…

1
37: #37 Joe Evea, CEO, Media16 1:09:30

2 years ago1:09:30

1:09:30

In this episode Joe Evea, CEO at Media16, joins Vincent Flood, Editor-in-Chief at VideoWeek, to discuss the CTV advertising market. Media16 specialise in advertising sales, campaign management and content distribution, and bring children’s channels like Pop, Tiny Pop and Pop Max to the market. The conversation topics include how Joe got started in the industry, the growth of FAST services and the role they're playing in the market, the opportunities for new entrants in CTV advertising, the considerations when dealing with the children's market, the role of data and the growing influence of the various CTV platforms.…

1
36: #36 Toby Jenner, Global CEO, WaveMaker 44:47

2 years ago44:47

44:47

This week's episode is with Toby Jenner, Global CEO at Wavemaker. Toby joins Vincent Flood, Editor-in-Chief at VideoWeek to discuss how he got into advertising in the first place, Mark Reed as a leader at WPP, the macroeconomy and what he's seeing in terms of client strategies, the agency relationship with programmatic technologies, and the challenges facing agencies over the coming years. VideoWeek events mentioned in the introduction: VideoWeek Horizons, Wellcome Collection, London, February 23rd: https://horizons.videoweek.com/ New Video Frontiers, BAFTA & King’s Place, London, March 22nd-23rd, 2023: https://newvideofrontiers.com…

1
35: #35 Rob Christensen, SVP, Advanced Global TV, Sales & Distribution, Vevo 50:41

2 years ago50:41

50:41

#35 Rob Christensen, SVP, Advanced Global TV, Sales & Distribution, at Vevo, the label-owned giant of music video streaming. Rob joins Vincent Flood, VideoWeek’s Editor-in-Chief, to discuss everything from about everything from Vevo’s offering, the company’s flourishing relationship with YouTube, the opportunities and challenges of scaling globally, and how to create a great company culture. VideoWeek events mentioned in the introduction: VideoWeek Horizons, Wellcome Collection, London, February 23rd: https://horizons.videoweek.com/ New Video Frontiers, BAFTA & King’s Place, London, March 22nd-23rd, 2023: https://newvideofrontiers.com…

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