544. How It's Built: From Grassroots Campaigning to Nurturing a Thriving Monthly Donor Base (with Katherine Lacefield)

We Are For Good Podcast - The Podcast for Nonprofits

Meet Katherine. She’s sharing the case study of how she moved from street fundraising to sustaining a group of 2,000 monthly donors🥳 She’s sharing her grassroots fundraising strategies, how to build a recurring donor program + use storytelling and engagement to build a digital community and movement. Tune in to hear how you can adapt this modern framework for your org✨
💡Learn

• The Impact + Case for establishing a monthly donor base to increase internal capacity and stability
• How to Build + Nurture a Thriving Monthly Donor Base
• Pro Tips + Lessons Learned

Today’s Guest
Katherine Lacefield (Macdonald), Just BeCause Philanthropy Consulting
Episode Highlights

• Katherine’s story and journey to where she is today (3:50)
• The Impact: what 2,000 monthly donors unlocked for this organization (10:00)
• The Playbook (14:00)
• Katherine’s Pro Tips + Lessons Learned (24:00)
• A powerful moment of philanthropy in Katherine’s life (28:00)
• Katherine’s One Good Thing: Open your eyes to collaboration. How can you build each other up? (32:00)

Learn more: weareforgood.com/episode/544
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Jitasa comes alongside missions to specialize in bookkeeping, accounting, and CFO services exclusively for nonprofits. If you’re looking for a financial partner who truly understands your mission, visit jitasa.com to learn more.

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Percent helps nonprofits find new opportunities to save by unlocking product discounts from the world’s leading software companies. This month we’re partnering with Percent to highlight LinkedIn’s discounted tools for nonprofits. Ready to get started and begin accessing discounts from the world’s leading software companies? Sign up at weareforgood.com/percent

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Chapters

1. Impactful Strategies in Nonprofit Fundraising (00:00:00)

2. The Impact of Monthly Donors (00:09:15)

3. Effective Donor Engagement Strategy (00:15:10)

4. Grassroots Movement and Storytelling in Philanthropy (00:23:00)

5. The Power of Collaboration in Community (00:29:09)

6. Just Because Podcast and Social Impact (00:35:24)