543. Fundraising Best Practices in an Election Year - Shanna Birky

We Are For Good Podcast - The Podcast for Nonprofits

Meet Shanna. She’s the Vice President of Customer Experience at Classy, a GoFundMe affiliate. She’s helping nonprofits stay strong amid election-year noise 🗳️ Even during election years, charitable giving has increased in 8 of the last 9 cycles 📈 Nonprofits need to know how to maximize fundraising dollars, even if not directly linked to election causes. Tune in to discover key strategies to keep your fundraising strong even when emotions are running high and mailboxes are overflowing 📬

💡 Learn

• Tone-setting and myth-busting
• Fundraising Best Practices During an Election Year
• Using storytelling to stand out in a crowded, noisy space

Today’s Guest
Shanna Birky, VP of Customer Experience, Classy
For more information + episode details visit: weareforgood.com/episode/543.

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About our Sponsor Jitasa
Jitasa comes alongside missions to specialize in bookkeeping, accounting, and CFO services exclusively for nonprofits. If you’re looking for a financial partner who truly understands your mission, visit jitasa.com to learn more.

About our Sponsor Percent

Percent helps nonprofits find new opportunities to save by unlocking product discounts from the world’s leading software companies. This month we’re partnering with Percent to highlight LinkedIn’s discounted tools for nonprofits. Ready to get started and begin accessing discounts from the world’s leading software companies? Sign up at weareforgood.com/percent

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Chapters

1. 543. Fundraising Best Practices in an Election Year - Shanna Birky (00:00:00)

2. Navigating Nonprofit Fundraising During Election Year (00:00:01)

3. Effective Communication in Noisy Times (00:13:19)

4. Importance of Having the Right Team (00:27:24)