555. How to Create a Modern Donor Journey - Dulari Gandhi, Tiffany Allen, and Brady Josephson

We Are For Good Podcast - The Podcast for Nonprofits

Meet Dulari, Tiffany, and Brady. Are you looking for the playbook to fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates? The answer isn't a complicated one. It's threaded through an intentional donor journey. Tune into this episode as our experts walk us through how to create a modern donor journey within our organizations today.
💡 Learn

• How to create personalized, human connections with donors rather than overly complex automated segmentation and journeys.
• How to leverage storytelling and diverse perspectives to engage donors and build a sense of community and belonging.
• How to regularly review performance and plan for the future to continuously improve your donor engagement strategies.

Today’s Guests

• Dulari Gandhi, Founder, D. Gandhi Communications
• Tiffany Allen, CEO + Founder, Boss on a Budget
• Brady Josephson, VP of Marketing & Growth, charity: water

For more information + episode details visit: weareforgood.com/episode/555.

About our Sponsor Jitasa
Jitasa comes alongside missions to specialize in bookkeeping, accounting, and CFO services exclusively for nonprofits. If you’re looking for a financial partner who truly understands your mission, visit jitasa.com to learn more.

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Chapters

1. 555. How to Create a Modern Donor Journey - Dulari Gandhi, Tiffany Allen, and Brady Josephson (00:00:00)

2. Modern Donor Journeys in Nonprofits (00:00:50)

3. Effective Nonprofit Storytelling for Donors (00:08:16)

4. Donor Personalization and Segmentation (00:16:48)

5. Donor Personalization and Communication (00:24:49)

6. Effective Donor Engagement Strategies (00:30:12)

7. Effective Donor Relationship Strategies (00:33:48)

8. Building Connections for Social Impact (00:41:55)