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029 The Power of Branding

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When? This feed was archived on December 06, 2018 01:21 (6y ago). Last successful fetch was on October 31, 2018 00:37 (6y ago)

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Manage episode 193557289 series 1595449
Content provided by Neisha Weston. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Neisha Weston or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's episode, I discuss the importance of branding. Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in every printed piece you produce and across every online platform.

Consistency is important because it brings name recognition. If people see your logo and/or your brand colors online, they will recognize your snail mail brochure when it arrives, and vice versa. When people recognize your identity, your name is always brought to mind, which is helpful when they receive your email or see your social media posts.

If you have further questions about branding your business, reach out to me at info@wealthyesthe.com. You can also reach out to me, Neisha Weston, The Wealthy Esthe @thewealthyesthe, wealthyesthe.com, and Facebook group Wealthy Esthe.

  continue reading

51 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on December 06, 2018 01:21 (6y ago). Last successful fetch was on October 31, 2018 00:37 (6y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 193557289 series 1595449
Content provided by Neisha Weston. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Neisha Weston or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's episode, I discuss the importance of branding. Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in every printed piece you produce and across every online platform.

Consistency is important because it brings name recognition. If people see your logo and/or your brand colors online, they will recognize your snail mail brochure when it arrives, and vice versa. When people recognize your identity, your name is always brought to mind, which is helpful when they receive your email or see your social media posts.

If you have further questions about branding your business, reach out to me at info@wealthyesthe.com. You can also reach out to me, Neisha Weston, The Wealthy Esthe @thewealthyesthe, wealthyesthe.com, and Facebook group Wealthy Esthe.

  continue reading

51 episodes

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