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Tech Tools to Decode Consumer Behavior - Where We Buy #281

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Manage episode 404358539 series 1449724
Content provided by James Cook and Where We Buy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Cook and Where We Buy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode features two tech companies, exploring what their products mean for retailers and shopping centers. Verlin Youd explains how Ariadne's technology tracks customer behavior in physical locations such as stores, shopping centers, and airports, thereby providing retailers with analytics historically limited to e-commerce. Zied Ladhari discusses how Raydiant's platform delivers content on digital screens both inside and outside of stores. The platform can monitor the performance of employees, gather demographic data about customers, and even customize content based on customer engagement.

James Cook is the Director of Retail Research in the Americas for JLL.

Special thanks to Ebere Anokute for conducting the interview.

Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show Alexa: Say "Enable the Where We Buy skill"

Email: jamesd.cook@jll.com

Watch our video show, Everything We Know About Retail: http://everythingweknow.show/

Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061

Read more retail research here: http://www.us.jll.com/retail

Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

  continue reading

107 episodes

Artwork
iconShare
 
Manage episode 404358539 series 1449724
Content provided by James Cook and Where We Buy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Cook and Where We Buy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode features two tech companies, exploring what their products mean for retailers and shopping centers. Verlin Youd explains how Ariadne's technology tracks customer behavior in physical locations such as stores, shopping centers, and airports, thereby providing retailers with analytics historically limited to e-commerce. Zied Ladhari discusses how Raydiant's platform delivers content on digital screens both inside and outside of stores. The platform can monitor the performance of employees, gather demographic data about customers, and even customize content based on customer engagement.

James Cook is the Director of Retail Research in the Americas for JLL.

Special thanks to Ebere Anokute for conducting the interview.

Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show Alexa: Say "Enable the Where We Buy skill"

Email: jamesd.cook@jll.com

Watch our video show, Everything We Know About Retail: http://everythingweknow.show/

Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061

Read more retail research here: http://www.us.jll.com/retail

Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

  continue reading

107 episodes

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