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Un-Shaming Shapewear: Entrepreneur Ratchel Pinlac on How to Iterate to Grow a Successful Business

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Manage episode 382500813 series 1912250
Content provided by Melinda Wittstock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melinda Wittstock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Ratchel Pinlac is the Founder and CEO of Pinsy, a shapewear brand that eliminates the shame of a “hidden secret” by making it fashionable outerwear. Ratchel, who started wearing shapewear at age 9 as she struggled with negative body image issues, shares how she grew frustrated with the lack of shapewear options in department stores. On a mission to elevate women’s self-confidence, Ratchel left her corporate job to bootstrap Pinsy and grow a massive following on TikTok, where her customers share all the creative ways they wear Pinsy from daytime casual to evening wear.

  continue reading

887 episodes

Artwork
iconShare
 
Manage episode 382500813 series 1912250
Content provided by Melinda Wittstock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melinda Wittstock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Ratchel Pinlac is the Founder and CEO of Pinsy, a shapewear brand that eliminates the shame of a “hidden secret” by making it fashionable outerwear. Ratchel, who started wearing shapewear at age 9 as she struggled with negative body image issues, shares how she grew frustrated with the lack of shapewear options in department stores. On a mission to elevate women’s self-confidence, Ratchel left her corporate job to bootstrap Pinsy and grow a massive following on TikTok, where her customers share all the creative ways they wear Pinsy from daytime casual to evening wear.

  continue reading

887 episodes

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