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7. The Red Herring Calendar Invite + Live AMA with Dani Woolf
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In this episode of WTFDIJR, Chris and Dani are uncovering:
- Thoughts on Black Hat MEA - the 1st ever.
- How Chris would like to be invited to a webinar or online event (like this WTF Did I Just Read?)
- The partial teardown - red herring invites on buyers’ calendars
- Technical glitches
- Live Q&A with the audience and Dani Woolf
- Things to do with upcoming events that will attract conversations
- Disconnect between vendors GTM and way customers want to buy - Dani’s lightbulb moment when things needed to change
- Will tying marketings’s comp to revenue change behaviors?
- Catching up with Carlos Guerrero after the CISO <> Sellers Panel Series - has he improved in building relationship capital?
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