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4. The Sales Sticker: Save 15-30% - Apply Now!

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Manage episode 346407418 series 3413573
Content provided by wtfdidijustread. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by wtfdidijustread or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of WTFDIJR, Chris and Dani are uncovering:

  • Dani’s frustration with sales reps not taking constructive criticism well
  • Sometimes cold emailing and calling is the only way to get in front of the right people.
  • The problem with long introductory messages
  • The teardown:
    • The stepping stone
    • Day of the week
    • We do everything and anything all the time
    • Save 15-30% now!
    • Let’s schedule a 15-minute video call - the world’s worst lie
  • The buildup
  • Do TCO reports help buyers evaluate a solution?
  • Statistics to use to capture cybersecurity buyer attention
  • The importance of being accepting of others’ criticism
  • The power of “why?”

Subscribe to our email list to get notified when a new episode drops: https://wtfdidijustread.com/

Victim of a crappy marketing or sales message?

Quickly and easily submit an ineffective email, social media post, website landing page, event message, or digital ad to 📧 dani@wtfdidijustread.com. We will provide an alternative and better approach live on the show.

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 346407418 series 3413573
Content provided by wtfdidijustread. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by wtfdidijustread or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of WTFDIJR, Chris and Dani are uncovering:

  • Dani’s frustration with sales reps not taking constructive criticism well
  • Sometimes cold emailing and calling is the only way to get in front of the right people.
  • The problem with long introductory messages
  • The teardown:
    • The stepping stone
    • Day of the week
    • We do everything and anything all the time
    • Save 15-30% now!
    • Let’s schedule a 15-minute video call - the world’s worst lie
  • The buildup
  • Do TCO reports help buyers evaluate a solution?
  • Statistics to use to capture cybersecurity buyer attention
  • The importance of being accepting of others’ criticism
  • The power of “why?”

Subscribe to our email list to get notified when a new episode drops: https://wtfdidijustread.com/

Victim of a crappy marketing or sales message?

Quickly and easily submit an ineffective email, social media post, website landing page, event message, or digital ad to 📧 dani@wtfdidijustread.com. We will provide an alternative and better approach live on the show.

  continue reading

48 episodes

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