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Brian Gregory and the YES Test for Brand Success
Manage episode 425975421 series 3421851
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Brian Gregory - who sits down with Hersh on YES, BRAND - is the creator of The YES! TEST, a breakthrough tool for small businesses, media firms, consultants and marketing agencies that's fast and simple to use. The answer is obvious... YES to BOTH!
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How would you like to get a Mind-Blowing analysis of YOUR company in ONLY 5 minutes - For FREE!
Discover how YOUR business can use Primal Emotions to dramatically increase sales!
Find out WHY customers will say YES! to you.
Brian spent 24 years in the publishing, advertising, and agency realm and I can tell you ONE THING:
The successful brands didn't get big first and then find their formulas...they found their formulas first...then they Got BIG!
(0:00) Brian Gregory's introduction on brand knowledge (1:15) Welcome to the yes brand podcast (1:39) Introduction of Brian Gregory, founder and CEO of Admanity (2:19) Brian Gregory discusses launching a new product (3:35) Importance of lead generation for small businesses (4:34) Explanation of the yes test (5:58) Emotional algorithms and their significance (7:17) Details of the brand book generated by the test (10:01) How instinct validates good feedback (11:23) Process and benefits of gifting the yes test61 episodes
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