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Content provided by Ian Paynton - We Create Content. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Paynton - We Create Content or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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E19: Shoppertainment is a must for retailers in Vietnam says Quang Thai
Manage episode 381600273 series 3426149
Content provided by Ian Paynton - We Create Content. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Paynton - We Create Content or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Meet retail expert Quang Thai, the CEO of direct to consumer (D2C) company DTX Asia. Since moving back to Vietnam from studying in the U.S, Thai has set up a handful of lifestyle brands in everything from fashion, watches and jewellery to men's cosmetics and temporary tattoos. He's seen Vietnam's retail sector move rapidly from social selling to e-commerce and most recently shoppertainment. Today, he talks about the spending behaviours of Vietnam's Gen Z and Millennials, his tips for selling products on TikTok Shop, and what he thinks about the world class mega malls popping up in Vietnam.
This podcast is brought to you by We Create Content, the content agency for global brands in Vietnam. It's produced by Ian Paynton and Van Bui. A special thanks to DJ Jase at The Beats Saigon for the badass soundtrack, and to you for listening. Please subscribe and rate the show, and share it with friends and colleagues you think might enjoy it.
35 episodes
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Manage episode 381600273 series 3426149
Content provided by Ian Paynton - We Create Content. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Paynton - We Create Content or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Meet retail expert Quang Thai, the CEO of direct to consumer (D2C) company DTX Asia. Since moving back to Vietnam from studying in the U.S, Thai has set up a handful of lifestyle brands in everything from fashion, watches and jewellery to men's cosmetics and temporary tattoos. He's seen Vietnam's retail sector move rapidly from social selling to e-commerce and most recently shoppertainment. Today, he talks about the spending behaviours of Vietnam's Gen Z and Millennials, his tips for selling products on TikTok Shop, and what he thinks about the world class mega malls popping up in Vietnam.
This podcast is brought to you by We Create Content, the content agency for global brands in Vietnam. It's produced by Ian Paynton and Van Bui. A special thanks to DJ Jase at The Beats Saigon for the badass soundtrack, and to you for listening. Please subscribe and rate the show, and share it with friends and colleagues you think might enjoy it.
35 episodes
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Similar to You Don't Know Vietnam
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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