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The Secret Ingredient in Chick-fil-A's Success

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Manage episode 382016706 series 3471366
Content provided by Norhart. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Norhart or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Chick-fil-A created one of the most iconic advertising campaigns of all time, and with that, one man changed fast-food advertising forever.

Steve Robinson, former Executive Vice President, and Chief Marketing Officer for Chick-fil-A found a meaning behind the messaging and drove fast-food marketing to new heights. The ingredients that he added would be the difference between simply finger lickin’ good and visionary.

Find out what it takes to make a billion-dollar impact in advertising, and discover how a car manufacturer helped sell chicken.


Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

  continue reading

34 episodes

Artwork
iconShare
 
Manage episode 382016706 series 3471366
Content provided by Norhart. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Norhart or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Chick-fil-A created one of the most iconic advertising campaigns of all time, and with that, one man changed fast-food advertising forever.

Steve Robinson, former Executive Vice President, and Chief Marketing Officer for Chick-fil-A found a meaning behind the messaging and drove fast-food marketing to new heights. The ingredients that he added would be the difference between simply finger lickin’ good and visionary.

Find out what it takes to make a billion-dollar impact in advertising, and discover how a car manufacturer helped sell chicken.


Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

  continue reading

34 episodes

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