What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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His cap table will shock you. $100m revenue, $750m valuation in his series D with Coro Co-Founder Dror Liwer
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16:27
Coro launched in 2015 with a bottom up approach to solving sercurity issues for the SMB and midmarket. Today, they've raised $282m in funding to go big, but how much have the founders been diluted? Can they grow into their $750m valuation?By Nathan Latka
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Founder stuck at $8m revenue, burning $400k/month shares Profit and Loss, How he turned things around with Proposify CEO Kyle Racki
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20:16
Proposify launched in 2013 and grew to $6m revenue by 2019 before things got scary. The business was burning $400k/month, product started to stall, and a layoff was needed. How did CEO Kyle Racki announce the 25 person layoff? Is the company profitable today? Are they growing again?By Nathan Latka
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Bending Spoons just bought his company for $100,000,000+ with Issuu CEO Joe Hyrkin
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23:22
Joe launched Issuu back in 2006 to help magazines move digital. He grew to $50m in revenue and raised about $50m. In March 2024 he decided to exit in a nine figure deal. How'd the deal go down? Why did he go with Bending Spoons?By Nathan Latka
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She invented Gmail Send Later in 2010. Bootstrapping to $10m revenue with Boomerang CEO Aye Moah
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26:32
In 2010, she launched one of the first chrome extensions for managing email. Boomerang quickly got 10k downloads and grew revenue using a freemium model. Today, her testing framework is enabling her to drive higher free to paid conversion rates - all from the Chrome Extension Store. Can they hit $12m ARR before Dec 2024?…
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Adam Robinson Shares Profit and Loss, $22m Revenue, Strategy behind Linkedin and Lawsuit
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Retention.com hit $22m of revenue in 2024 on the back of Adam Robinson and team bootstrapping. Wanting to get into B2B, they laucnhed an IP lookup tool called RB2B which competes with Clearbit and 6Sense. How has he used Linkedin to grow? What's driving his 8% free to paid conversion rate? Can he fix churn before its too late?…
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Genius SEO Hacks This 34 Year Old Used to Bootstrap to $55m Revenue with Omnisend CEO Rytis Lauris
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21:34
Rytis Lauris bootstrapped OmniSend to $55,000,000 in revenues. His top growth driver? SEO. Learn how he made his first SEO hire, how he structured his SEO team, and how much traffic this team drives the business today. Will he hit $70m ARR before Dec this year?By Nathan Latka
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Hootsuite Approaching $400m in Revenue by Throwing out the SaaS Playbook with CEO Irina Novoselsky
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19:59
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19:59
Hootsuite was the social media darling of the 2017's by trouble started after a failed $750m IPO led by Goldman. Today, original founder Ryan Holmes and team have tasked new CEO Irina Novoselsky with leading the company from $200m to $400m. She says the old SaaS playbook is dead. Its working. The firm will hit $400m by Dec 2024.…
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Customer.io Just Hit $70m Revenue - 9 mistakes to avoid with CEO Colin Nederkoorn
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23:33
Colin laucnhed the business back in 2012 and got stuck under $5m revenue until 2018. He 6x'd the business by 2022 to $30m in revenue and hit $70m in Septemer 2024. How did he do it? Hear the 9 mistakes he made that he think you should fight to avoid.By Nathan Latka
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Founder Raises $750k From Founderpath and Increases Equity. CEO Shares how Founderpath Worked for Him.
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31:13
VoxPopMe has hit $6m in revenue. Wanting to avoid dilution, CEO Andy and the board rasied $750k from Founderpath. At the same time, Founderpath worked with the board to establish a new ESOP pool for management resutling in 10%+ more equity for leaders.By Nathan Latka
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He Raised $3m at a $25m valuation, is that overpriced or just right?
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The Micro PE Playbook: They Bought 20 SaaS Companies, $60m ARR, 300 people
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Tim founded SaaS Group in 2018 using his own money from Eyeo exit to acquire Deploybot. SaaS Group is structured as an LLC and funded all deals with equity until 2020 when they began using debt. In 2024, they sold about 5% of the SaaS Group LLC for $25m implying a value of $500m. They’ve purchased 20 companies over the last 5 years. Their companies…
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How ActiveCampaign hit $100m ARR on way to $300m
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How ActiveCampaign hit $100m ARR on way to $300mBy Nathan Latka
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The Revocable Living Trust Cheat Code for SaaS Founders (Save millions on taxeS)
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Alessandro Chesser was one of the leading sales executives at Carta for 7 years. They always talked about helping Founders set up Trusts to preserve wealth - but it never launched. In February of 2022 he left to launch Dynasty and make the Trust process easier for Founders. Why South Dakota? Revocable or Irrevocable? 0% tax or 40% tax? We talk abou…
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The next Mailchimp? Email SaaS Hit $15m Revenue Last Month
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Tyler Denk launched Beehiiv after missing out on the ""Founder Money"" the MorningBrew team made when they exited. Today, his tool helps newsletter creators launch, grow, and monetize. The firm did $1.5m in revenue last month split between SaaS, ad revenue, and kickbacks on cross promoting newsletters. Can they hit $25m ARR this year?…
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Genius Affiliate Strategy Helps Bootstrapper Hit $27,000,000 Revenue
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She bootstrapped to $12m in revenue in under 18 months. Rebecca Shostak launched FloDesk.com in 2017 as an email marketing tool focused on beautiful design for solopreneurs. As of May 2024, 80,000 customers pay $28/mo on average and the firm just launched their second product: Sales funnels. She's done this all with a team of just 50 people - $540k…
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The Inside Story of Beamer Acquiring Userflow to hit $10,000,000 in ARR
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Inside Beamer acquiring UserFlow and creating a $10,000,000 revenue machine. Userflow had no reason to sell with 50% EBITDA margins, 650 customers and completely bootstrapped. How did Beamer, using Camber fund money, get the deal done?By Nathan Latka
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How Pavilion Hit $10m in Revenue While Balancing Investor and Customer Demands with CEO Sam Jacobs
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27:38
Sam Jacobs launched Pavilion in 2019 to help sales reps learn. Today, he does $11m in annual revenues and has expanded to CEO's, CMO's and other leadership groups. Can they hit $15m in revenue before Dec 2024?By Nathan Latka
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$5m in ARR? Your CRO Should Be Focused on These 3 Things
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22:28
Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE’s, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. Today they do $20m. Can they break $25m before Dec 2024?By Nathan Latka
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How Chili Piper Used AI to Hit $40m Revenue, Turn Profitable with Co-Founder Alina Vandenberghe
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The idea that AI can save you cost and help you reach profitability might be a good one. Chili Piper hit $40m in revenue and profitability as Alina built AI into more parts of the org. Here's how she did it across customers, ecosystem, and employees.By Nathan Latka
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The Secret Virtual Assistant Marketplace SaaS CEO's Spent $25m on in 2023
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39 Year Old Public SaaS CEO Doubles Revenue to $400m Over the Last 24 Months - His Genius M&A Playbook
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22:08
Savneet Singh was recruited to take over PAR as CEO in 2019. Since then, he's doubled revenues to $400,000,000, changed the culture, and rapidly expanded the product suite. Why is the market only valuing him at $1.5 billion? Will they hit $500,000,000 before Dec 2024?By Nathan Latka
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How Stack Overflow Secretly Made $65,000,000 on its SaaS Last Year
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21:41
Since StackOverflow was acquired by Prosus in June 2021 for $1.8b, most don’t realize the company does over $125m in revenues today. 65% of that revenue comes from recurring revenue SaaS products where customers pay $289,000 per year on average. Will they hit $150m in revenue before Dec 2024?By Nathan Latka
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aHref's Does $1m in Revenue Per Employee, Bootstrapped, Using these 5 Content Strategies you should copy
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aHref's generates $900,000 in revenue per employee (100 FTE's, $100m+ in ARR). They ignore Google Analytics, conversion rates, and didn't hire their first sales rep until $90m in ARR. They're bootstrapped. How do they use content to generate millions of website hits per month? Copy these 5 tactics.By Nathan Latka
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CPO Does $90m in Revenue, Reveals M4 Test He Ran To Increase NRR at Month 18
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Clate Mask launched Keap (formerly Infusionsoft) back in 2010 and quickly scaled to $100,000,000 in revenues in 7 years (2017). After that, the company flatlined due to competition and diluted priority. Today, CPO Ammon Curtis is helping turn things around. Learn the M4 test he ran on 705 customers to measure DIY, DFY, DWY onboarding and how this i…
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How I Used 1 Linkedin Post to Generate $1,000,000 in Pipeline and Closed $250,000 in new ARR
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Adam Baker is a 3 time founder currently building DealPad. The firm did $3,700,000 in sales last year without outside funding. Can they hit $7m in ARR before Dec 2024?By Nathan Latka
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$6m ARR CEO Shares When to Hire First AE, CSM, and VP
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How This CEO Used Webinars - 45% show up rate - to Hit $8m in Revenue
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How This SaaS Product Studio Built 3 Tools and Did $16m in Revenue Last Year
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Founder Does $18m in 2023 Revenue Following 9 Strange SaaS Playbooks
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20:44
Gilles Domartini bootstrapped Cleeng to $18m in revenues by focusing on 9 tactics many ignore. His 5 part pricing strategy is new. His organizational efficiency is not-common. Customers use his tool to process 48 million transactions per day adding up to $500m in annual gross billings across 35m user accounts. Will he hit $25m revenue before Decemb…
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Lemlist Product Genius Shares Strategy, $23,000,000 in Sales (ARR), No Outside Funding
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Lemlist has bootstrapped to $23m in ARR using a combination of Product Virality, Acquisitions, and Courses. Chief Product Officer Kévin Moenne-Loccoz tells us how they stacked growth tactics to avoid raising outside capital while still growing revenue fast. Will they hit $30m by December 2024?By Nathan Latka
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$50m Bootstrapped CEO Shares His First SEO Hire, Growth Tactics and Playbook
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19:36
Rytis Lauris bootstrapped OmniSend to $50,000,000 in revenues. His top growth driver? SEO. Learn how he made his first SEO hire, how he structured his SEO team, and how much traffic this team drives the business today. Will he hit $70m ARR before Dec this year?By Nathan Latka
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Is Forecasting a Waste? CFO with $123m in Revenue Tells All
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mFiles has grown from $10m revenues in 2015 to more than $123m today. CFO Justin Kim has been there for the full ride. Is forecasting a waste? How should a CFO setup a plan B? How should scenario analysis actually work?By Nathan Latka
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This $100m ARR Company Is Making a Major Change to their Q3 2024 Marketing Strategy
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Typeform CEO Kim Lecha is in a war with Jotform, Surveymonkey, and other form providers. His 2024 top priority is a brand new marketing approach. Will it work? Will Typeform break $180m in ARR before Dec 2024?By Nathan Latka
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How to Sell your Company for $60m (from a Founder who did it)
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Crossbeam CEO Bob Moore invented the term Ecosystem Led Growth. He sold his first company for $60m before taking those lessons and launching CrossBeam. Will he hit $50m in ARR before Dec 2024?By Nathan Latka
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Coro Announces $100m Live on the Show, Their Partnership Playbook
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Coro CEO Drew Liwer shares breaking news. He credits their revenue growth to a channel first strategy. Listen to get his playbook. Will they hit $150m in ARR before Dec 2024?By Nathan Latka
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How to 3x your revenue with 3 simple pricing changes
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Cledara Co-Founder Brad Leeuwen wanted to grow faster. He was nervous to change pricing. Once he did, the results shocked even him. Will they break $30m in ARR this year?By Nathan Latka
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Want $100m in revenue? Copy these lessons from ZenBusiness CEO Ross Buhrdorf
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28:27
How did they get Mark Cuban to invest early on? What pricing changes did they make to grow from $40m to $80m in ARR? How did Ross acquire 4+ companies? Will they break $150m in ARR by Dec 2024?By Nathan Latka
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13 Lessons I Learned Bootstrapping to $20m in Revenues
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TimeDoctor CEO Liam Martin has used his community to bootstrap his SaaS to $20m. He'll show you how he grew 202% in 2020 and continues to grow profitably. Can they hit $25m by Dec 2024?By Nathan Latka
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How I hit $15m ARR using 4 new growth playbooks
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Metadata CEO Gil Allouche almost killed his company in April 2020 when he only had $500k cash left in the bank and less than 2 months of runway. He used 4 growth tactics to turn things around, hitting $15m in ARR last week. Can he break $20m before Dec 2024?By Nathan Latka
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We hit $100m in revenue: 9 Lessons I Learned the hard way
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22:17
Founder of Brightedge Jim Yu teaches us the 3 weekly candences he ran to hit $20m, how he set up his org chart from $20m to $100m, and 3 non-standard metrics he tracks. Will they break $150m ARR this year?By Nathan Latka
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We hit 4 Scaling Crisis between $0 and $70m ARR, here's how I solved them
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3 Growth Tactics we Used to grow SEMRush to $330m ARR and Why Shares dropped 20% on IPO day
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25:46
Eugene Levin joined SEMRush at $3m ARR after the founders wouldn't let him invest. As president, he's grown the business to 100,000 paying customers 850k free users, $2,500 ACV and 25% YoY revenue growth. Will they break $350m ARR this year?By Nathan Latka
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Was my $22m ARR bootstrapped good enough? I felt pressure to be a unicorn, tried, and failed miserably
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21:44
Adam Robinson had a 6 person team doing $10m in ARR. Then he went all in on linkedin, pivoted to B2B, and broke $20m in ARR. He did $1,858,399 MRR in Jan 2024 and profited $509,984. Can he break $5m in profits this year?By Nathan Latka
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How I Turned my Podcast into a $50m ARR B2B SaaS
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We just hit $400m in revenues. Here are 9 org chart, people moves I had to make to scale
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Jason Cohen founded WPEngine in 2010 and broke $20m within 4 years. Today, the company does $400m+ in Revenues. In this podcast Cohen teaches 9 rules he used to change his org chart, optimize roles, and replace himself as CEO as he scaled. Will they break $500m revenue this year?By Nathan Latka
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27 year old Founder exited for $169m at $50m ARR. How much cash did he take home at exit?
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Ryan Allis launched iContact when he was 18. He made $15m cash when he exited in 2011 for $169m. He shares his negotiation with Salesforce Marc Benioff, how he found 10 profitable acquisition channels, 70,000 customers, and broke $50m in revenues. Will he buy it back for $1 one day?By Nathan Latka
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This Danish CEO Hit $30m ARR using Unique 14 Hub Model Selling Software for Microsoft Ecosystem
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LMS365 raised $20m in 2023 at a $100m valuation - a 5x multiple on $20m of ARR. As of April 2024, they do $30m in ARR. Their 200 person team is focused on building software for the Microsoft ecosystem. Can they hit $40m ARR this year?By Nathan Latka
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How Younium Hit 200 Customers Paying $30k ACV For its Billing and Revenue Analytics tool
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Genius SaaS Pricing Page Generated $3m in Revenue Last Year
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They hit $3m ARR fast using MTU tiers on their pricing page. Raised $7m in 2023 at a $35m post money valuation and are burning $30k per month today. Focus is profitability before Q2 2025, will they hit it?By Nathan Latka
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39 Year Old Made $21m Last Year Selling Surprising Software
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Rural mom and pop shops love him. 13,000 have purchased his POS and software system processing over $1.85 billion in GMV in 2023 across 35m transactions. Can he crack $2b GMV in 2024?By Nathan Latka
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