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What's New in Social Media | Facebook advertising, Twitter updates, SEO, Branding | Live Lunch Catch Up
Manage episode 272289054 series 2371113
Welcome to live lunch!
This week it was just a few of the GU crew talking about Facebook advertising, Twitter updates, SEO, Branding and more.
Here are the snippets:
- Business Development and Facebook advertising. Organic vs paid
- Targeting and Facebook advertising
- Using Facebook advertising to promote events/geographical filters/interests
- ROI on Linkedin and daily budget much higher than FB
- Emojis in FB ads - there's a time and a place
- Social media is instant - but newspapers and magazines still works but harder to calculate ROI
- Twitter updates - making the platform more inclusive - easier access and usage
- D&I and social media, auto captions and subtitles - apps and tools to use
- SEO and accessibility - business development - Alt tags
- Websites and branding
- Changing your brand for your marketing - If you have the budget invest in your brand from the start and think about consistency!
- Using different shades/tones within your branding for more flexibility
- You have to sell yourself and your services
- Take your time when launching a business!
- Reassurance marketing
The Green Umbrella Marketing Live Lunch episode is live-streamed on Facebook every Thursday at 12noon. Come and join us there soon! https://www.facebook.com/GreenUmbrellabiz
20 episodes
Manage episode 272289054 series 2371113
Welcome to live lunch!
This week it was just a few of the GU crew talking about Facebook advertising, Twitter updates, SEO, Branding and more.
Here are the snippets:
- Business Development and Facebook advertising. Organic vs paid
- Targeting and Facebook advertising
- Using Facebook advertising to promote events/geographical filters/interests
- ROI on Linkedin and daily budget much higher than FB
- Emojis in FB ads - there's a time and a place
- Social media is instant - but newspapers and magazines still works but harder to calculate ROI
- Twitter updates - making the platform more inclusive - easier access and usage
- D&I and social media, auto captions and subtitles - apps and tools to use
- SEO and accessibility - business development - Alt tags
- Websites and branding
- Changing your brand for your marketing - If you have the budget invest in your brand from the start and think about consistency!
- Using different shades/tones within your branding for more flexibility
- You have to sell yourself and your services
- Take your time when launching a business!
- Reassurance marketing
The Green Umbrella Marketing Live Lunch episode is live-streamed on Facebook every Thursday at 12noon. Come and join us there soon! https://www.facebook.com/GreenUmbrellabiz
20 episodes
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