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Insight: Five Essential Ecommerce Reports From Google Analytics

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Manage episode 279475208 series 2814585
Content provided by The Good. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Good or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

When you log into Google Analytics, how do you feel?

Many business owners would say things like anxious, nervous, confused, overwhelmed, or maybe even..."I almost never log in, because I have no idea how to use it."

That's unfortunate, because Google Analytics really is the best place to find the data you need to make informed decisions about your business and where it is heading. We reach out to Katie Encabo, a Project Coordinator here at The Good and our resident data wizard, to help us put together a digestible action plan for Ecommerce leaders.

In this episode, Katie helps you understand why ecommerce reporting is an important tool for analyzing website traffic and usability. Then, she shares the top five Google Analytics reports you should be monitoring and how they should inform your decision-making.

If you want even more information on this topic, click the link below to read our Insight article:

5 Essential Ecommerce Google Analytics Reports (For Great Insight)

  continue reading

44 episodes

Artwork
iconShare
 
Manage episode 279475208 series 2814585
Content provided by The Good. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Good or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

When you log into Google Analytics, how do you feel?

Many business owners would say things like anxious, nervous, confused, overwhelmed, or maybe even..."I almost never log in, because I have no idea how to use it."

That's unfortunate, because Google Analytics really is the best place to find the data you need to make informed decisions about your business and where it is heading. We reach out to Katie Encabo, a Project Coordinator here at The Good and our resident data wizard, to help us put together a digestible action plan for Ecommerce leaders.

In this episode, Katie helps you understand why ecommerce reporting is an important tool for analyzing website traffic and usability. Then, she shares the top five Google Analytics reports you should be monitoring and how they should inform your decision-making.

If you want even more information on this topic, click the link below to read our Insight article:

5 Essential Ecommerce Google Analytics Reports (For Great Insight)

  continue reading

44 episodes

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