How To Strengthen Your Social Media Marketing Approach With Duncan Alney of Firebelly Marketing

Fixing Incentives Podcast

Duncan Alney is the Founder and CEO of Firebelly Marketing, an award-winning social media marketing firm that increases brand likability through social media marketing. Duncan has worked in marketing for 25 years and brings his expertise in engaging with clients and rebuilding brands to each project. He has worked with companies such as Netflix and Fiji Water, and many more.

Duncan is also the host of the Firebelly Social Show Podcast, where he interviews leaders of mission-driven food and beverage brands. He is a member of Jason Swenk’s Digital Agency Elite (also known as Agency Owner Mastermind) to help scale his agency.;

In this episode…

For brands in any industry, it’s vital to stay relevant and keep up with changing social media trends. But how can you prepare for these evolving trends, and what steps should you take to get the most out of your social media marketing?

Duncan Alney is an expert in the social media marketing space, and he’s helped many brands become more likable and profitable by revitalizing their social media strategies and platforms. According to Duncan, social media is not all about tracking and data points — there’s a human element. When you discover the “why” behind your business and focus on genuine engagement with your people, you’ll become a captivating brand. In turn, you’ll be more likely to gain supporters and get in front of people who don’t know you exist.

In this episode of the Fixing Incentives Podcast, David Melamed is joined by Duncan Alney, Founder and CEO of Firebelly Marketing, to talk about social media marketing best practices. Together they discuss how to produce relevant content and share stories of marketing do’s and don’ts. Plus, Duncan provides tips for engaging with your followers and building a strong, stand-out brand. Stay tuned!