Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
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Leadership Lessons from a Life at NIKE with Greg Hoffman
Manage episode 329785176 series 1679603
Content provided by Graham Allcott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham Allcott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
My guest in this episode is Greg Hoffman. Greg spent many years in one of the coolest jobs in the world as Chief Marketing Officer for Nike. He's also the author of a new book about his experiences ‘Emotion by Design: Creative Leadership Lessons from a Life at Nike’.
In this episode, we talk about some of the marketing campaigns that took Nike to another level, the importance of emotion and empathy in business and why diversity increases productivity. Greg also talks about his experience of finding his birth parents last year and settles the debate whether Nike is pronounced "Nike" or "Nikey".
Enjoy!
Special thanks to Penguin Random House UK.
✔ Links:
Buy ‘Emotion By Design: Creative Leadership Lessons from a Life at Nike’:
https://www.amazon.com/Emotion-Design-Creative-Leadership-Lessons/dp/1538705591
Follow Greg:
https://www.themodernarena.com/
https://www.instagram.com/ghoff70/
https://www.linkedin.com/in/greg-hoffman-1b196a25
Subscribe to Graham's Newsletter:
https://www.grahamallcott.com/sign-up
Our Show Sponsors: Think Productive - Time Management Training:
http://www.thinkproductive.com
Useful links:
https://www.grahamallcott.com/links
Hosted on Acast. See acast.com/privacy for more information.
233 episodes
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Manage episode 329785176 series 1679603
Content provided by Graham Allcott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham Allcott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
My guest in this episode is Greg Hoffman. Greg spent many years in one of the coolest jobs in the world as Chief Marketing Officer for Nike. He's also the author of a new book about his experiences ‘Emotion by Design: Creative Leadership Lessons from a Life at Nike’.
In this episode, we talk about some of the marketing campaigns that took Nike to another level, the importance of emotion and empathy in business and why diversity increases productivity. Greg also talks about his experience of finding his birth parents last year and settles the debate whether Nike is pronounced "Nike" or "Nikey".
Enjoy!
Special thanks to Penguin Random House UK.
✔ Links:
Buy ‘Emotion By Design: Creative Leadership Lessons from a Life at Nike’:
https://www.amazon.com/Emotion-Design-Creative-Leadership-Lessons/dp/1538705591
Follow Greg:
https://www.themodernarena.com/
https://www.instagram.com/ghoff70/
https://www.linkedin.com/in/greg-hoffman-1b196a25
Subscribe to Graham's Newsletter:
https://www.grahamallcott.com/sign-up
Our Show Sponsors: Think Productive - Time Management Training:
http://www.thinkproductive.com
Useful links:
https://www.grahamallcott.com/links
Hosted on Acast. See acast.com/privacy for more information.
233 episodes
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Similar to Beyond Busy
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
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continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
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continue reading
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continue reading
Get in-depth motivation, personal growth advice, and powerful life coaching from Brendon Burchard, the world's #1 high-performance coach. Brendon is the founder of GrowthDay and one of the most watched, followed, and quoted personal development trainers in history. A #1 New York Times bestselling author, his books include The Motivation Manifesto, High Performance Habits, The Charge, The Millionaire Messenger, and Life's Golden Ticket. Famed for his in-depth research and innovative curriculu ...
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