Episode 83 - Melinda Kruse DiPerna - Launch Your Farm - How To Generate Leads From Your Couch
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How To Generate Leads From Your Couch – Melinda Kruse DiPerna
http://www.LaunchYourFarm.com/Episode83
Welcome back to our 83rd episode of the Launch Your Farm Show where I interview Melinda Kruse DiPerna with Keller Williams in San Diego.
Today Melinda shares how she went from working in marketing for Fortune 100 firms, to being a chemist, a stay a home mom, a consultant and got into real estate because she was investing in short term rentals before they were a thing and wanted to help others do the same.
In the last few years, Melinda has learned to be much more purposeful and intentional with building her real estate business and has mastered what she calls “Lead gen from the couch” where she leverages a communication and relationship building strategy using social media platforms like Facebook.
In this episode Melinda and I talk about:
· Why relationships skills trump sales skills all day long!
· Melinda shares how she shifted from old school networking, to focusing on building relationships by being intentional with the follow up.
· What system she uses to tackle her 3500 person database to convert more leads and build better connections.
· A SUPER easy way to use activities and personal interests you enjoy to connect with other like-minded people in your community.
· How she tracks her numbers and built a system that helps her scale and hit her goals and how you can do the same.
· Plus a ton of other ideas that you can use to grow geographic farm!
Connect with Melinda Kruse DiPerna on Facebook and Instagram at @MelindaKDiPerna
YOUR BEST BOOK – Check out Melinda’s favorite book at the moment.
“The Four Agreements” by Don Miguel Ruiz
To get a copy you can order it here:
Canada – https://www.amazon.ca/dp/1878424319
USA - https://www.amazon.com/dp/1878424319
Be sure to like and subscribe as well as check our website and other social channels.
Your Friend In Farming,
Ryan Smith
Launch Your Farm
Website - http://www.LaunchYourFarm.com
Facebook - http://www.Facebook.com/LaunchYourFarm
116 episodes