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163. Tom Hale, CEO of Oura
Manage episode 348340931 series 2616152
Today, I’m joined by Tom Hale, CEO of Oura, maker of a smart ring analyzing a wearer’s biometric data with the goal of improving sleep, stress, fitness, and overall health.
Founded in Finland in 2013, Oura has quickly become one of the world's fastest-growing wearables, recently eclipsing 1M rings sold. Developed as a sleep tracker, the technology has evolved to provide sleep, readiness, and activity insights to users through Oura’s app interface.
In this episode, we discuss Tom’s experience leading growth-stage startups, his personal health journey with Oura, and how wearables are transforming healthcare.
In this episode, you’ll learn:
• Tom’s perspective on growing mid-size subscription businesses • How Oura leverages data to improve users’ health • Oura’s unique strategies for next-gen wearables
Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider/
Chapters: (00:00) Introduction (01:15) Tom’s background and journey to Oura (05:56) About Oura (10:55) Subscription business model (15:10) Oura’s subscription model (18:59) Oura ring vs other wearables (24:08) Marketing strategies (26:04) COVID’s impact on healthcare (28:24) Data driven healthcare (33:39) New features to look out for (36:51) Conclusion
257 episodes
Manage episode 348340931 series 2616152
Today, I’m joined by Tom Hale, CEO of Oura, maker of a smart ring analyzing a wearer’s biometric data with the goal of improving sleep, stress, fitness, and overall health.
Founded in Finland in 2013, Oura has quickly become one of the world's fastest-growing wearables, recently eclipsing 1M rings sold. Developed as a sleep tracker, the technology has evolved to provide sleep, readiness, and activity insights to users through Oura’s app interface.
In this episode, we discuss Tom’s experience leading growth-stage startups, his personal health journey with Oura, and how wearables are transforming healthcare.
In this episode, you’ll learn:
• Tom’s perspective on growing mid-size subscription businesses • How Oura leverages data to improve users’ health • Oura’s unique strategies for next-gen wearables
Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider/
Chapters: (00:00) Introduction (01:15) Tom’s background and journey to Oura (05:56) About Oura (10:55) Subscription business model (15:10) Oura’s subscription model (18:59) Oura ring vs other wearables (24:08) Marketing strategies (26:04) COVID’s impact on healthcare (28:24) Data driven healthcare (33:39) New features to look out for (36:51) Conclusion
257 episodes
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