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#5 Buzzword Bingo

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Manage episode 354573574 series 3439816
Content provided by Julia Hartwig. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Hartwig or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We're playing buzzword bingo - covering the most important buzzwords in the world of B2B Sales and Marketing. Naturally, Julia and Ahmet drift off from talking buzzwords to talking about the challenges in Marketing and Sales and the collaboration between the two departments.
Questions discussed in the episode are:

  • What is high quality content?
  • How should a prospect be qualified?
  • Do eBook downloads matter?
  • Why is the ICP so important?
  • Is Growth Marketing a thing?

And the biggest question of all: who will win the buzzword bingo?

  continue reading

32 episodes

Artwork
iconShare
 
Manage episode 354573574 series 3439816
Content provided by Julia Hartwig. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Hartwig or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We're playing buzzword bingo - covering the most important buzzwords in the world of B2B Sales and Marketing. Naturally, Julia and Ahmet drift off from talking buzzwords to talking about the challenges in Marketing and Sales and the collaboration between the two departments.
Questions discussed in the episode are:

  • What is high quality content?
  • How should a prospect be qualified?
  • Do eBook downloads matter?
  • Why is the ICP so important?
  • Is Growth Marketing a thing?

And the biggest question of all: who will win the buzzword bingo?

  continue reading

32 episodes

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