An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
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Content provided by Malene Bendtsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Malene Bendtsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to Publishing Rebel
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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Ryan Jennings ran from the horrors of Crayton 18 years ago. Now is is coming back to face his greatest fears and search for answers. Hosted on Acast. See acast.com/privacy for more information.
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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"I should be writing" is what people say, but they rarely do it. This podcast is designed to help you get past those blocks, whether it's what your teacher told you when you were a kid, to being totally sure you'll never be as good as (FAV AUTHOR) so you might as well quit.
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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How to create compelling stories that sell with Park Howell
Manage episode 358603794 series 2890531
Content provided by Malene Bendtsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Malene Bendtsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week’s episode, I’m talking to Park Howell of Business of Stories. Park shares the do's and don'ts when using stories to build your personal brand.
Park Howell is a trusted brand story strategist and sought-after speaker on story marketing. He is the founder of the Business of Story platform has helped international brands, including Coca Cola, Beyer Pharmaceutical, Cummins Diesel, American Express, and the United States Air Force craft and tell compelling stories that sell.
He is also is the professor of storytelling in the Executive Masters of Sustainability Leadership at Arizona State University.
In this episode:
- The business of story
- How imagined realities connect people
- The stories any brand needs to tell
- When to use which stories
- Common mistakes in storytelling
- Bewitchery and the ABT-framework
- Defining story moments
- If you skip this, your stories fall flat
- Anecdotes vs. binge-worthy stories
- Connecting your offer to the story
- The most potent story you will ever tell
Hosted on Acast. See acast.com/privacy for more information.
50 episodes
Share
Manage episode 358603794 series 2890531
Content provided by Malene Bendtsen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Malene Bendtsen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week’s episode, I’m talking to Park Howell of Business of Stories. Park shares the do's and don'ts when using stories to build your personal brand.
Park Howell is a trusted brand story strategist and sought-after speaker on story marketing. He is the founder of the Business of Story platform has helped international brands, including Coca Cola, Beyer Pharmaceutical, Cummins Diesel, American Express, and the United States Air Force craft and tell compelling stories that sell.
He is also is the professor of storytelling in the Executive Masters of Sustainability Leadership at Arizona State University.
In this episode:
- The business of story
- How imagined realities connect people
- The stories any brand needs to tell
- When to use which stories
- Common mistakes in storytelling
- Bewitchery and the ABT-framework
- Defining story moments
- If you skip this, your stories fall flat
- Anecdotes vs. binge-worthy stories
- Connecting your offer to the story
- The most potent story you will ever tell
Hosted on Acast. See acast.com/privacy for more information.
50 episodes
All episodes
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Similar to Publishing Rebel
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Ryan Jennings ran from the horrors of Crayton 18 years ago. Now is is coming back to face his greatest fears and search for answers. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
"I should be writing" is what people say, but they rarely do it. This podcast is designed to help you get past those blocks, whether it's what your teacher told you when you were a kid, to being totally sure you'll never be as good as (FAV AUTHOR) so you might as well quit.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
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