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Back to the Basics
MP3•Episode home
Manage episode 362603787 series 2359581
Content provided by Mike Cuevas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Cuevas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Business has changed and it's scary. What do you do in a downturn market? You go back to the basics, because there is still a lot of money to be made now.Three Things You’ll Learn in This EpisodeThe basics of marketing in this economy.What you're doing wrong right now.Why this market is so scary, but doesn't have to be.ResourceCheck Out The Locker RoomReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you track new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas to real estate marketing. And this podcast is all about building a strong personal brand people have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get startedwhat is up ladies and gentlemen, welcome another episode of the real estate marketing dude, podcast, folks, we are gonna get back to some basics today.People are wondering what the hell do I do? What should I do in business isn't the same as it was 18 months ago, we don't know what the hell's going on anymore. And people are like, freaking out. Chill, dude, these are the best brand building opportunities to take share and territory than ever. But I understand it's very scary for a lot of people right now. Because reality is most of you have never seen a shift. None of you guys have seen a down market to the tune of about 85% of you. And if you've never seen a down market, you're probably shitting your pants right now and rightfully so. So what we're gonna be chatting about today is what do you do in a down market, this will be my second and a half one, I believe in my career. And we're gonna give you guys some very, very basic advice. But it is basic. And unfortunately, what we're chatting about today is you got to go back to the basics. One of the gurus I followed when I first started my career, I think, as Craig forte, who said, You must be brilliant at the basics. You got to be brilliant at the basics. And I think that's correct, but if not, whoever it is, thanks.I still think about that. And it's absolutely true. The big teams out there right now and there's a lot of you guys are listening to this, you're getting your ass kicked right now that $20,000 of ad spend, you've been spending monthly? Well, the ROI isn't converting the same way it is because when there is a market shift, what you can't control are consumer habits. And that's exactly why today's episode is gonna be going back to the fucking basics. So without further ado, we have Mr. Jake Dixon on the show today, Jake runs the locker room, which is a coaching company, a really kick ass coach, coaching company, very bottom of the line guy and he's dealing with this in all markets across the country, because they have students everywhere. And I think what you're going to get today is a lot of insight on what you should be doing right now. So quit freaking out, grab your pen. Stop running on your treadmill and listen to what Jake says Jake, how you doing, dude? Doing great, Mike. Glad to be here, man. Let's rock and roll. Thanks for coming on the show here. Why don't you tell everyone a little bit about yourself? Jake's a dude.I'd say why don't you Tom, how'd you get your why you guys have so many coaching students? Why should ever listen to you? Well, you guys been doing? Yeah, I'm gonna dudes. Dude. I'm a coach dude with the marketing dude, what a great combo here. So yeah, my quick background is I played college and professional baseball. Hence inspiration for come coming up with the locker room, a lot of symbolism, a lot of sports analogies, some of which I'm sure I'm gonna drop on you and your audience today. But we specialize in working with broker owners team leads, as well as the agents who we feel are underserved I lovingly refer to as the blue ocean, which are any agents launching their careers, their dual career,
…
continue reading
231 episodes
MP3•Episode home
Manage episode 362603787 series 2359581
Content provided by Mike Cuevas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Cuevas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Business has changed and it's scary. What do you do in a downturn market? You go back to the basics, because there is still a lot of money to be made now.Three Things You’ll Learn in This EpisodeThe basics of marketing in this economy.What you're doing wrong right now.Why this market is so scary, but doesn't have to be.ResourceCheck Out The Locker RoomReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you track new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas to real estate marketing. And this podcast is all about building a strong personal brand people have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get startedwhat is up ladies and gentlemen, welcome another episode of the real estate marketing dude, podcast, folks, we are gonna get back to some basics today.People are wondering what the hell do I do? What should I do in business isn't the same as it was 18 months ago, we don't know what the hell's going on anymore. And people are like, freaking out. Chill, dude, these are the best brand building opportunities to take share and territory than ever. But I understand it's very scary for a lot of people right now. Because reality is most of you have never seen a shift. None of you guys have seen a down market to the tune of about 85% of you. And if you've never seen a down market, you're probably shitting your pants right now and rightfully so. So what we're gonna be chatting about today is what do you do in a down market, this will be my second and a half one, I believe in my career. And we're gonna give you guys some very, very basic advice. But it is basic. And unfortunately, what we're chatting about today is you got to go back to the basics. One of the gurus I followed when I first started my career, I think, as Craig forte, who said, You must be brilliant at the basics. You got to be brilliant at the basics. And I think that's correct, but if not, whoever it is, thanks.I still think about that. And it's absolutely true. The big teams out there right now and there's a lot of you guys are listening to this, you're getting your ass kicked right now that $20,000 of ad spend, you've been spending monthly? Well, the ROI isn't converting the same way it is because when there is a market shift, what you can't control are consumer habits. And that's exactly why today's episode is gonna be going back to the fucking basics. So without further ado, we have Mr. Jake Dixon on the show today, Jake runs the locker room, which is a coaching company, a really kick ass coach, coaching company, very bottom of the line guy and he's dealing with this in all markets across the country, because they have students everywhere. And I think what you're going to get today is a lot of insight on what you should be doing right now. So quit freaking out, grab your pen. Stop running on your treadmill and listen to what Jake says Jake, how you doing, dude? Doing great, Mike. Glad to be here, man. Let's rock and roll. Thanks for coming on the show here. Why don't you tell everyone a little bit about yourself? Jake's a dude.I'd say why don't you Tom, how'd you get your why you guys have so many coaching students? Why should ever listen to you? Well, you guys been doing? Yeah, I'm gonna dudes. Dude. I'm a coach dude with the marketing dude, what a great combo here. So yeah, my quick background is I played college and professional baseball. Hence inspiration for come coming up with the locker room, a lot of symbolism, a lot of sports analogies, some of which I'm sure I'm gonna drop on you and your audience today. But we specialize in working with broker owners team leads, as well as the agents who we feel are underserved I lovingly refer to as the blue ocean, which are any agents launching their careers, their dual career,
…
continue reading
231 episodes
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