The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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S3 E6 - TPA Digital - Future of AdTech
Manage episode 364789144 series 3312064
Content provided by Wayne Blodwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wayne Blodwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode Wayne chats with Dan Larden, Dani Stewart and James Diba from TPA Digital, a leading AdTech consultancy.
TPA Digital recently released a series of whitepapers on the future of AdTech which can be found using the links below and in this episode they discuss the future of each of these episodes.
Future of DSPs - https://www.tpa-digital.com/post/the-future-of-the-dsp
Future of SSPs - https://www.tpa-digital.com/post/the-future-of-the-ssp
Future of clean rooms - https://www.tpa-digital.com/post/the-future-of-data-clean-rooms-within-digital-advertising
Hosted on Acast. See acast.com/privacy for more information.
40 episodes
Share
Manage episode 364789144 series 3312064
Content provided by Wayne Blodwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wayne Blodwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode Wayne chats with Dan Larden, Dani Stewart and James Diba from TPA Digital, a leading AdTech consultancy.
TPA Digital recently released a series of whitepapers on the future of AdTech which can be found using the links below and in this episode they discuss the future of each of these episodes.
Future of DSPs - https://www.tpa-digital.com/post/the-future-of-the-dsp
Future of SSPs - https://www.tpa-digital.com/post/the-future-of-the-ssp
Future of clean rooms - https://www.tpa-digital.com/post/the-future-of-data-clean-rooms-within-digital-advertising
Hosted on Acast. See acast.com/privacy for more information.
40 episodes
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Similar to The AdPod
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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