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Inspiring Healthier Lives: The Rapid Growth of Kosterina with Katerina Mountanos

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Manage episode 376058519 series 2081104
Content provided by Dylan Kelley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dylan Kelley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of the Wavebreak Podcast, Katerina Mountanos, the Founder & CEO of Kosterina shares her inspiring journey building a leading lifestyle brand, starting with the world's best extra virgin olive oil.

In the episode, we cover:

  • The fascinating founding story of Kosterina and surprise Whole Foods inquiry that led to rapid growth
  • Lessons learned from working with ecommerce serial entrepreneur Marc Lore
  • Ditching the typical CPG playbook and instead building a lifestyle brand to inspire people to live longer, healthier lives

And so much more.

Katerina Mountanos is the Founder & CEO of Kosterina.

Links Mentioned

Sponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code LEADINGBRANDS20 for 20% off.

  continue reading

325 episodes

Artwork
iconShare
 
Manage episode 376058519 series 2081104
Content provided by Dylan Kelley. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dylan Kelley or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of the Wavebreak Podcast, Katerina Mountanos, the Founder & CEO of Kosterina shares her inspiring journey building a leading lifestyle brand, starting with the world's best extra virgin olive oil.

In the episode, we cover:

  • The fascinating founding story of Kosterina and surprise Whole Foods inquiry that led to rapid growth
  • Lessons learned from working with ecommerce serial entrepreneur Marc Lore
  • Ditching the typical CPG playbook and instead building a lifestyle brand to inspire people to live longer, healthier lives

And so much more.

Katerina Mountanos is the Founder & CEO of Kosterina.

Links Mentioned

Sponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code LEADINGBRANDS20 for 20% off.

  continue reading

325 episodes

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