Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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204. Shizu Okusa, Founder & CEO of Apothékary
Manage episode 377385954 series 2616152
Content provided by Joe Vennare. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Vennare or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today I’m joined by Shizu Okusa, founder and CEO of Apothékary, a supplements company rooted in East-meets-West wisdom.
After exiting her first business in 2019, Shizu set out to disrupt synthetic supplements by launching a platform that makes plant-medicine fun and accessible. Combining ancient ritual and modern science, Apothékary’s adaptogenic blends trade chemical ingredients for clean herbal alternatives.
In this episode, we discuss Apothékary’s East-meets-West ethos. Plus, we talk about bootstrapping growth, expanding into offline experiences, and developing science-backed supplements.
In this episode, you’ll learn:
• What Shizu’s learned being a repeat wellness entrepreneur • How Apothékary grew to $25M ARR sans venture funding • Apothékary’s philosophy and process for product development
Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider
Apothékary’s website: https://www.apothekary.co/ Apothékary’s IG: https://www.instagram.com/apothekaryco/ Shizu’s email: shizu@apothekary.co
-
The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they’re creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor
Chapters: (01:34) Shizu’s Background (04:20) Learnings as a 2nd time founder (07:37) Differentiation in a competitive industry (11:08) Apothékary’s growth and capital strategy (15:46) Journey from $0 to $25MM ARR (18:49) Current product offerings (20:50) Apothékary’s retail business (24:12) How consumers discover wellness products (26:40) Realizations from Shizu’s 7 day Vipassana Meditation Retreat (30:04) Expanding into offline wellness experiences (34:14) Working with investors that trust your vision (36:56) Product development and clinical trials (40:38) Conclusion
247 episodes
Share
Manage episode 377385954 series 2616152
Content provided by Joe Vennare. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Vennare or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today I’m joined by Shizu Okusa, founder and CEO of Apothékary, a supplements company rooted in East-meets-West wisdom.
After exiting her first business in 2019, Shizu set out to disrupt synthetic supplements by launching a platform that makes plant-medicine fun and accessible. Combining ancient ritual and modern science, Apothékary’s adaptogenic blends trade chemical ingredients for clean herbal alternatives.
In this episode, we discuss Apothékary’s East-meets-West ethos. Plus, we talk about bootstrapping growth, expanding into offline experiences, and developing science-backed supplements.
In this episode, you’ll learn:
• What Shizu’s learned being a repeat wellness entrepreneur • How Apothékary grew to $25M ARR sans venture funding • Apothékary’s philosophy and process for product development
Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider
Apothékary’s website: https://www.apothekary.co/ Apothékary’s IG: https://www.instagram.com/apothekaryco/ Shizu’s email: shizu@apothekary.co
-
The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they’re creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor
Chapters: (01:34) Shizu’s Background (04:20) Learnings as a 2nd time founder (07:37) Differentiation in a competitive industry (11:08) Apothékary’s growth and capital strategy (15:46) Journey from $0 to $25MM ARR (18:49) Current product offerings (20:50) Apothékary’s retail business (24:12) How consumers discover wellness products (26:40) Realizations from Shizu’s 7 day Vipassana Meditation Retreat (30:04) Expanding into offline wellness experiences (34:14) Working with investors that trust your vision (36:56) Product development and clinical trials (40:38) Conclusion
247 episodes
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Similar to Fitt Insider
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
…
continue reading
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