Faithfully Stewarding the Company and the Environment (Interview w/ Brad Pedersen)

Christianity in Business

On this episode, Brad Pedersen shares his marketplace and faith journey as founder of Canada’s top toy company and co-founder of a rapidly growing company devoted to environmental sustainability.

Brad Pedersen is an award-winning entrepreneur, angel investor, thought leader, and sought-after business coach. In 2008, he founded and scaled Canada’s top toy company, Tech 4 Kids, and subsequently co-founded Pela, the $100m sustainable phone case startup that created an entirely new category.

In 2021, Brad and the team at Pela successfully launched a record-breaking $9.8M crowd-sourced campaign for the Lomi, the world’s first smart waste kitchen composter.

He’s the author of the book, Startup Santa: A Toymaker’s Tale of 10 Business Lessons Learned from Timeless Toys, which will release November 4, 2023.

https://www.bradpedersen.com/

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