The Importance of Authenticity in Creating Effective Dealership Commercials and Video Content with Nick Williams
Manage episode 383927611 series 2803191
In the latest episode of Inside Auto, Nick Williams, Digital Marketing Director at Banister Automotive, shares with Ilana Shabtay how he has harnessed the special culture and personas around him at his dealership and their deep community relationships to produce effective content that connects with his audience and drives them to take action.
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