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CES 2024 Recap - Retail Media Rules

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Manage episode 395910493 series 2835309
Content provided by Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg, Peter V.S. Bond, Sri Rajagopalan, and Bryan Gildenberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg, Peter V.S. Bond, Sri Rajagopalan, and Bryan Gildenberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Sri & PVSB recap the highlights of their tip to Las Vegas for CES 2024.
This episode is sponsored by Cornell University's Johnson School of Business "Omnichannel Leadership Program" being held June 10-13 at Cornell Tech in New York City.
Learn more about the program here: http://tinyurl.com/cornellomni
Topics they cover include:

  1. CES established as THE place where Retail Media rules the conversation
  2. Walmart Keynote - AI-enhanced home - The world’s largest retailer shares plans for adaptive retail focused on customers, workforce and society
    adds GenAI to Search & Shop with Friends
  3. Walmart Luminate/Connect Panel on insights driven advertising
  4. Instacart partners with Google for offsite Shopping Ads
  5. Instacart Caper Cart targeted ads in-store
  6. AMC partners with Criteo (Melanie Zimmerman)
  7. AMC uses CapGemini AI tools
  8. Diana Haussling...baller!
  9. Kroger/84.51 partners with PE firm MPearlRock to fuel emerging brands
  10. Sam’s Club brings AI to receipt scan at club exit
  11. Streaming TV takes the lead
  12. AI Content friction, rev share, brand safety & inclusivity
  13. Intersection of changing mobility patterns and shifts in consumer behavior

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com
NextUp Website: http://NextUpisnow.org/cpgguys
RetailWit Website: http://retailwit.com
Rhea Raj’s Website: http://rhearaj.com
DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.

CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.

  continue reading

399 episodes

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CES 2024 Recap - Retail Media Rules

The CPG Guys

11 subscribers

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Manage episode 395910493 series 2835309
Content provided by Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg, Peter V.S. Bond, Sri Rajagopalan, and Bryan Gildenberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg, Peter V.S. Bond, Sri Rajagopalan, and Bryan Gildenberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Sri & PVSB recap the highlights of their tip to Las Vegas for CES 2024.
This episode is sponsored by Cornell University's Johnson School of Business "Omnichannel Leadership Program" being held June 10-13 at Cornell Tech in New York City.
Learn more about the program here: http://tinyurl.com/cornellomni
Topics they cover include:

  1. CES established as THE place where Retail Media rules the conversation
  2. Walmart Keynote - AI-enhanced home - The world’s largest retailer shares plans for adaptive retail focused on customers, workforce and society
    adds GenAI to Search & Shop with Friends
  3. Walmart Luminate/Connect Panel on insights driven advertising
  4. Instacart partners with Google for offsite Shopping Ads
  5. Instacart Caper Cart targeted ads in-store
  6. AMC partners with Criteo (Melanie Zimmerman)
  7. AMC uses CapGemini AI tools
  8. Diana Haussling...baller!
  9. Kroger/84.51 partners with PE firm MPearlRock to fuel emerging brands
  10. Sam’s Club brings AI to receipt scan at club exit
  11. Streaming TV takes the lead
  12. AI Content friction, rev share, brand safety & inclusivity
  13. Intersection of changing mobility patterns and shifts in consumer behavior

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com
NextUp Website: http://NextUpisnow.org/cpgguys
RetailWit Website: http://retailwit.com
Rhea Raj’s Website: http://rhearaj.com
DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.

CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.

  continue reading

399 episodes

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