CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
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Think blue consulting co-hosts Manish Sharma, CMO and Sri Rajagopalan, CRO (and also of podcast The CPGGGUYS fame) join Consumer goods, retail and service provider leaders to discover leadership traits and values that resulted in their ascendence to senior roles.
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The CPG Guys Fast Forward hosted by Bryan Gildenberg explores the why, the what else and the what’s after next in omnichannel retail.
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1
Nick Bertram joins Manish Sharma & Sri Rajagopalan to discuss retail leadership
51:52
51:52
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Think blue co-hosts Manish Sharma & Sri Rajagopalan discuss a career in retail leadership with Nick Bertram. Nick is the CEO and President of Flashfood, an innovative app-based marketplace that connects consumers with fresh food at great prices, while also reducing the amount of food grocery stores send to landfill. He is also the former president …
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1
Connected Commerce with Omnicom Media Group’s Joanna O’Connell & Flywheel’s Xian Wang
57:26
57:26
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57:26
The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jacqui Dynowski of Flywheel. Follow Joanna O’Connell on LikedIn at: https://www.linkedin.com/in/joannao2/ Follow Xian Wang on LinkedIn at: https://www.lin…
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1
Building an eCommerce Center of Excellence with Nestlé's Neel Arora
39:14
39:14
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39:14
The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer. Follow Neel on LinkedIn at: https://www.linkedin.com/in/neel-arora-60912130/ Follow Nestlé on LinkedIn at: https://www.linkedin.com…
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1
Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara Pratt
40:22
40:22
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40:22
The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France. We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and Meghan Johnson, head of consumer experience and media at Mondelez international. Find Cara Pratt on Linkedin : https://www.lin…
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1
The Power of Independent Grocery Retailers with IGA’s Michael La Kier
47:21
47:21
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47:21
The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and 6,200+ globally. Follow Michael La Kier on LinkedIn at: https://www.linkedin.com/in/michaellakier/ Follow …
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1
Brand Growth in the Digital Era With Kellanova’s Nicole Vinson
42:19
42:19
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42:19
The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Creativity. Ajay Sharma, VP of eCommerce & Omnichannel at Bayer guest hosted this episode. Follow Nicole Vinson on LinkedIn at: https://www.linkedin.com/in…
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1
Leader’s Leap with Remarkable Retail’s Steve Dennis
58:02
58:02
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58:02
The CPG Guys are joined in this episode by Steve Dennis, author of “Leaders Leap - Transforming Your company at the Speed of Disruption” and host of the Remarkable Retail Podcast. Follow Steve Dennis on LinkedIn at: https://www.linkedin.com/in/stevenpdennis/ Purchase Leaders Leap on Amazon: https://a.co/d/j8kHQ6M Listene to the Remarkable Retail po…
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1
Affordable Grocery Delivery With Buncha’s Bharat Pulgam
46:21
46:21
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46:21
The CPGGUYS are joined in this episode by Bharat Pulgam, co-founder & CEO of affordable last mile delivery service - Buncha. Buncha is a 'milk-man' type delivery service now operating in Colorado & Minnesota and fast expanding. For $3.45 per delivery, this is about the lowest cost we are experiencing in the marketplace. Find Bharat Pulgam on Linked…
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1
Growth Oriented Brand Marketing with Kimberly-Clark's Luke Kigel
47:30
47:30
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47:30
The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com/in/lukekigel/ Connect with Kimberly-Clark on Linkedin : https://www.linkedin.com/company/kimberly-clark/ Connect with Kimberly-Clark online : https://www.kimberly-cla…
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1
Live at Cannes Lions with Amazon's Jeff Cohen
39:22
39:22
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39:22
THE CPGGUYS are joined in this episode by Jeff Cohen, tech evangelist for Amazon ads. We did this LIVE from the Amazon port podcast studio at Cannes Lions international festival of creativity at Cannes, France. Find Jeff on Linkedin at : https://www.linkedin.com/in/jeffreycohen/ Find Amazon on Linkedin at : https://www.linkedin.com/company/amazon/ …
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1
NielsenIQ Services for Emerging Brands with Kenny Juskowiak
40:08
40:08
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40:08
The CPGGUYS are joined in this episode by Kenny Juskowiak, MD for emerging brands. Our discussion was recorded LIVE at NielsenIQ's annual c360 conference in May 2024. We discussed NielsenIQ's offerings and services for startup and emerging brands. This episode is sponsored by NielsenIQ. Find Kenny Juskowiak on Linkedin : https://www.linkedin.com/in…
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Live at Cannes Lions with Walmart's Seth Dallaire
1:06:03
1:06:03
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In our 400th episode, the CPG Guys are joined by Seth Dallaire, Chief Revenue Officer at Walmart. The episode was recorded at the Cannes Lions International Festival of Creativity. This episode is sponsored by the 2024 DSN Issue Summit, December 4 in New York City. To learn more, visit: https://events.drugstorenews.com/issuesummit Seth answers thes…
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The 411 on TikTok Shops with Flywheel's Deren Baker & Molly O'Bryen
35:03
35:03
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35:03
The CPG Guys are joined in this episode by Deren Baker CEO of Flywheel Ventures and Molly O'Bryen Sr. Director, Head of TikTok Shops at Flywheel Ventures, part of the Flywheel Commerce Network. Follow Deren on LinkedIn at: https://www.linkedin.com/in/derenbaker/ Follow Molly on LinkedIn at: https://www.linkedin.com/in/molly-o-bryen-3a050147/ eMail …
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1
LIVE at Cannes Lions - AI & User Experiences with Amazon's Jay Richman
36:27
36:27
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36:27
The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, experimenting with new technology are at the core of Amazon. In this episode, we discuss everything from today's artificial i…
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Self-Service Programmatic with Albertsons Media Collective's Evan Hovorka & LiveRamp's Lori Johnshoy
54:08
54:08
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54:08
The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics, and foundational identity,…
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Building Brand Loyalty Through Retail Media with Walmart Connect's Ryan Mayward & Omnicom Commerce Group's Jacquelyn Baker
35:08
35:08
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35:08
This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the Flywheel Commerce Network. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67…
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Coalition Retail Media with Giant Eagle's Joell Robinson & Bridg's Neil Murphy
36:33
36:33
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36:33
The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics. This episode is sponsored by Bridg. Follow Joell Robinson on LinkedIn at: https://www.linkedin.com/in/joellguglielmo/ Follow Leap Retail Media Network o…
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1
Enabling Full Funnel Beauty Care Media with Sephora's Marco Steinsieck
42:33
42:33
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42:33
The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www.linkedin.com/in/marcosteinsieck/ Follow Sephora on LinkedIn at: https://www.linkedin.com/company/sephora/ Follow Sephora onli…
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1
Modern Consumerism and Retail Media with Mindshare’s Jeff Malmad
43:08
43:08
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43:08
The CPG Guys are joined in this episode by Jeff Malmad, global head of commerce at Mindshare. He is also the host of our weekly programming on Tuesday's - the retail media minute. Jeff's previous episode can be found here and is one of our top performing episodes of all time to the day : 'the ABC's of retail media' https://podcasts.apple.com/ca/pod…
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1
Digital Shopping Experiences with Albertsons' Jill Pavlovich
42:54
42:54
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42:54
The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Companies on LinkedIn at: https://www.linkedin.com/company/albertsons/ Follow Albertsons Companies online at: https://www.albertso…
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1
AI-Based Salesforce Automation with Spring Global's Conor Keane & Andre Souza
44:17
44:17
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44:17
The CPG Guys are joined in this episode by Conor Keane CEO and Andre Souza Head of Data Science at Spring Global, a company renowned for its engineering excellence in CPG salesforce automation software. This episode is sponsored by Spring Global. Follow Conor on LinkedIn at: https://www.linkedin.com/in/conor-keane-1aaa6/ Follow Andre on LinkedIn at…
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Sri & PVSB recap the highlights & insights from their trip to the 2024 Cannes Lion Festival of Creativity. Follow Cannes Lions on LinkedIn at: https://www.linkedin.com/company/cannes-lions-international-advertising-festival/ Follow Cannes Lions online at: https://www.canneslions.com/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FM…
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1
Building HBC Loyalty with Walgreens Advertising Group's Abi Subramanian
56:52
56:52
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56:52
The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Walgreens advertising group on LinkedIn at: https://www.linkedin.com/company/walgreens/ Abi answers the following questions : 1. W…
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1
Applied Intelligence for CPG Brands with Reckitt's Imteaz Ahamed
45:44
45:44
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45:44
The CPG Guys are joined in this episode by Imteaz Ahamed, Director of Performance Marketing, Nutrition at Reckitt & Host of the Applied Intelligence Podcast. This episode was recorded at the Cannes Lions Festival of Creativity. Follow Imteaz on LinkedIn at: https://www.linkedin.com/in/imteaza/ Subscribe to the Applied Intelligence podcast on Apple …
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1
Omnichannel Supply Chain & Last Mile Delivery with Brittain Ladd
1:00:07
1:00:07
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The CPG Guys are joined in this episode by Brittain Ladd, an independent supply chain consultant working with the world's largest brands and retailers. He is very popular for his M&A predictions and ability to accurately stay connected with modern trends. Follow Brittain Ladd on LinkedIn at: https://www.linkedin.com/in/brittainladd/ Brittain answer…
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1
Shoptalk Europe Omnichannel Retail Recap with The FMCG Guys & The CPG Guys
59:33
59:33
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The CPG Guys and FMCG Guys collaboratively recap the recently concluded Shoptalk Europe conference. Sri Rajagopalan & Daniel Torres Dwyer attended the conference LIVE and are interviewed by CPGGUYS co-host Peter VS Bond as he digs deep on trends, retail participation and what's next. Follow Sri Rajagopalan on Linkedin : https://www.linkedin.com/in/…
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The Evolution of Retail Media with Walmart Connect’s Doug Jossem
49:08
49:08
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49:08
The CPG Guys are joined in this episode by Doug Jossem, Head of Food at Walmart Connect, the retail media arm of Walmart. Follow Doug Jossem on LinkedIn at: https://www.linkedin.com/in/doug-jossem-2595574/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart Connect online at: http://walmartconnect…
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Marketing Iconic Snacking Brands with Kellanova's Julie Bowerman
43:01
43:01
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43:01
The CPG Guys are joined in this episode by Julie Bowerman, Chief Marketing Officer at Kellanova, a leading company in global snacking, international cereal and noodles, and North America frozen foods, with iconic, world-class brands and strong underlying growth momentum and profitability. Follow Julie Bowerman on LinkedIn at: https://www.linkedin.c…
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1
Talking Loyalty with ibotta's Chris Jensen
43:15
43:15
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43:15
The CPG Guys are joined in this episode by the cheif revenue officer of ibotta, Chris Jensen. ibotta is a leading performance marketing platform that has delivered more than $1.8 billion in cumulative rewards to its users. Launched in 2012, ibotta has more than 50 million downloads, is one of the most frequently used shopping platforms in the Unite…
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Omnichannel Retail with Media, Ads + Commerce's Andrew Lipsman
47:00
47:00
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47:00
The CPG Guys are joined in this episode by Andrew Lipsman, an independent analyst and founder of media, ads + commerce. Andrew is ex-marketer and the author of many a report on which many have made investment decisions over the last few years on their ecommerce and omnichannel retail investment budgets. Follow Andrew Lipsman on Linkedin at : https:…
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Consumer 360 Recap with NielsenIQ's Liz Buchanan
56:34
56:34
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56:34
The CPG Guys are joined in this episode by Liz Buchanan, President, North America at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ. Follow Liz Buch…
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The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ …
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1
Retail Media Audiences with DGMN's Molly Hjelm, PepsiCo's Cely Moreno & The Trade Desk's Ellen Mulryan
49:22
49:22
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49:22
The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, Cely Moreno-Mosier, Sr Director of Omnichannel Marketing & Retail Media Partnerships at Pepsico & Ellen Mulryan, Sr Director of Retail Data Partnerships at The Trade Desk Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm…
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1
Media Spend Management with MIO Marketplaces' Sean Halter
49:27
49:27
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49:27
The CPG Guys are joined in this episode by Sean Halter, Founder & CEO of MIO marketplace, your one stop shop for brand, agency and providers. With a concept of a 'campfire' meetup between CMO's, Agencies and providers, MIO is your solution for comprehensive, cross platform media spend management. Sean is also the host of the show 'CMO suite' found …
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1
Brand Revival with Eagle Foods' Cindy Blum
57:23
57:23
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57:23
The CPG Guys are joined in this episode by Cindy Blum, Vice President of Marketing at Eagle Family Foods, a leading producer and marketer of canned sweetened condensed milk and evaporated milk products which also branched into deliciously awesome retail snack foods. Follow Cindy Blum on LinkedIn at: https://www.linkedin.com/in/blumcindy/ Follow Eag…
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1
Wh-The-Tech with Nestlé Purina's Padma Hari & Maesa's Oshiya Savur
1:05:55
1:05:55
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1:05:55
In this episode, the CPG Guys speak with Padma Hari, Chief Digital Officer at Nestlé Purina & Oshiya Savur, Chief Brand & Marketing Officer at Maesa. Both co-host the "Wh-The-Tech" podcast. Subscribe to the "Wh-The-Tech" podcast: Apple Spotify Follow Padma on LinkedIn at: https://www.linkedin.com/in/padma-hari/ Follow Oshiya on LinkedIn at: https:/…
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1
Cookieless Identity Resolution with Bridg’s Neil Murphy
49:43
49:43
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49:43
The CPG Guys are joined for this episode by Neil Murphy, Chief Revenue Officer at Bridg, a data and audience platform built exclusively for brick and mortar retailers and their CPG partners that powers retail media success. The platform solves a longstanding challenge – identifying and targeting in-store customers that aren't part of loyalty or rew…
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1
Q1 2024 State of the Industry with Sri & PVSB
53:11
53:11
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53:11
Sri & PVSB use this episode to riff on the state of the omnichannel industry and current topics: What's the latest perspective on retail media with a new name for The Dome depot media? It just doesn’t slow down, does it? Is it really return to store? Is traffic back and does focus really need to now be back in store? Is ecommerce slowing down for r…
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Modernizing In-Store Marketing With Grocery TV’s Marlow Nickell
46:06
46:06
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46:06
In this episode, the CPG Guys speak with Marlow Nickell, Co-Founder & CEO of Grocery TV, an in-store retail media network with over 21,000 displays in grocery stores across the U.S. and over 200 retail partners. Retailers partner with Grocery TV to connect their in-store retail media strategy, engage with shoppers, and generate incremental revenue.…
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Media & Merchandising Integration with Roundel’s Matt Drzewicki
59:07
59:07
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59:07
In this episode, the CPG Guys speak with Matt Drzewicki, Vice President of Partner Solutions at Roundel, the retail media arm of Target Corporation. Follow Matt Drzewicki on LinkedIn at: https://www.linkedin.com/in/matt-drzewicki-aa8712/ Follow Roundel on LinkedIn at: https://www.linkedin.com/company/roundel/ Follow Roundel online at: https://round…
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1
Retail Media Operations with iOPEX’s Naga Chakavarthy and Aperiam Ventures Joe Zawadzki
1:02:29
1:02:29
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In this episode, the CPG Guys spoke with Naga Chakravarthy, CDO of iOPEX and their partner Joe Zawadzki, general partner at AperiamVventures. This episode is sponsored by iOPEX Follow Naga on LinkedIn at: https://www.linkedin.com/in/acnaga/ Follow iOPEX on LinkedIn at: https://www.linkedin.com/company/iopex-technologies/ Follow iOPEX online at: htt…
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1
Standardization & Transparency in Retail Media with CVS Health's Parbinder Dhariwal
20:52
20:52
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20:52
In this episode, the CPG Guys spoke with Parbinder Dhariwal, VP/CM of CVS Media Exchange, the Retail Media arm of CVS Health. This conversation transpired at RampUp, the data collaboration conference hosted by LiveRamp. Follow Parbinder Dhariwal on LinkedIn at: https://www.linkedin.com/in/parbinderdhariwal/ Follow CVS Media Exchange on LinkedIn at:…
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1
Modern Trade Promotion Management With Vividly's Nikki McNeil
43:47
43:47
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43:47
The CPG Guys are joined in this episode by Nikki McNeil, the co-founder of Vividly to discuss a more modern approach to one of the thorniest issues facing the CPG industry today - trade spend management. Vividly's solution helps fast growing brands streamline their trade management, reduce the time and effort spent reconciling deductions and give t…
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1
The Fundamentals of eCommerce with Jelmar's Valeria Shumaker
50:46
50:46
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50:46
The CPG Guys are joined in this episode by Valeria Shumaker, Director of eCommerce at Jelmar LLC, manufacturer of CLR & Tarn-X brands. Follow Valeria Shumaker on LinkedIn at: https://www.linkedin.com/in/valeriashumaker/ Follow Jelmar on LinkedIn at: https://www.linkedin.com/company/jelmar/ Follow Jelmar online at: https://clrbrands.com/ Valeria ans…
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The CPG Guys are joined by Justin Honaman, Host of the ContentCast podcast and Head of Worldwide CPG & Retail Go-To-Market at Amazon Web Services as they recap the key themes discussed at the 2024 Shoptalk Conference which took place in Las Vegas Sept 17-20, 2024. Follow Justin Honaman on LinkedIn at: https://www.linkedin.com/in/justinhonaman Follo…
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1
Disruptive Retail Media with Hy-Vee's Kayla Winstead
58:13
58:13
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58:13
The CPG Guys are joined in this episode by Kayla Winstead, VP of Retail Media at Hy-Vee, the Iowa-based grocery retailer with over 280 large-format grocery stores in 8 states. Hy-Vee's Retail Media Platform in known as Red Media. Follow Kayla Winstead on LinkedIn at: https://www.linkedin.com/in/kaylabasart/ Follow Hy-Vee on LinkedIn at: https://www…
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The CPG Guys are joined in this episode by Doug Baker, VP of Industry Relations at the Food Marketing Institute. As the food industry association, FMI works with and on behalf of the entire industry to advance a safer, healthier and more efficient consumer food supply. FMI is a champion for the food industry and the issues that make a difference to…
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1
Affordable Last Mile Groceries Delivery with Buncha's Bharat Pulgam
52:32
52:32
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52:32
The CPG Guys are joined in this episodee by Bharat Pulgam, Founder & CEO of Buncha, a last-mile technology company that uses W2 shoppers and refrigerated vehicles to provide best in class service. With a unique batching system, Buncha is able to work with retailers to maximize deliveries in a reliable and efficient manner. What sets Buncha apart is…
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1
Command Your Brand with PriceSpider’s Brett Banner & Rae Guimond
55:06
55:06
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55:06
We are partnering on today’s episode with Pricespider, who helps the world’s brands, big and small, to enrich the consumer journey and build long-lasting relationships with their shoppers, resulting in more revenue and higher profit margins. The CPG Guys are joined in this episode by SVP of strategy & Director of strategy for PriceSpider - Brett Ba…
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Experiential Media with Recess’ Jack Shannon
49:42
49:42
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49:42
The CPG Guys are joined in this episode by Jack Shannon - co founder and CEO of Recess.is Follow Jack on LinkedIn at: https://www.linkedin.com/in/shannonjack/ Follow Recess online at http://recess.is Jack answers these questions : 1. Would you walk our audience through your own experience in this space and how you got from graduating Indiana univer…
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