Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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Mastering Utilization and Capacity Planning for Agency Profits
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Manage episode 397246759 series 2820836
Content provided by Marcel Petitpas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marcel Petitpas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
- 0:00-2:00 – Introduction to the solo cast episode focusing on utilization rates, emphasizing its significance for agencies.
- 2:00-6:00 – Historical context of utilization, highlighting its relevance in the billable hour era and its evolving role in the modern agency landscape.
- 6:00-11:30 – Challenges in measuring utilization, emphasizing variations in defining billable hours and capacity, hindering benchmarking efforts.
- 11:30-15:00 – Emphasis on a comprehensive management framework and the interconnectedness of utilization with financial metrics.
- 15:00-18:00 – Discussion on the impact of utilization on agency profitability and the absence of a universal benchmark.
- 18:00-22:30 – Introduction to the Parakeeto framework and its consistent approach to calculating utilization within a broader context.
- 22:30-26:00 – Insight into utilization as a lever affecting delivery margin, with examples highlighting potential discrepancies in profitability.
- 26:00-30:00 – Exploration of the formula for utilization, defined as delivery hours over capacity, with detailed explanations of each component.
- 30:00-34:00 – Importance of considering delivery hours over billable hours in the context of utilization, using examples to illustrate profitability discrepancies.
- 34:00 – End Conclusion on the significance of a thoughtful and consistent metric aligned with a broader management framework, with a focus on the flexibility of the Parakeeto framework.
Show Notes:
- Capacity Planning 101: Strategies, Benefits, and Challenges: https://parakeeto.com/blog/capacity-planning-101-strategies-benefits-and-challenges/
- Toolkit: https://parakeeto.com/toolkit/
- Calculator: https://parakeeto.com/blog/utilization-rate-calculator/
- Utilization Rate & Capacity Forecasting: Marketing Agency’s Guide: https://parakeeto.com/blog/resource-utilization-capacity-planning-for-marketing-agency-2/
147 episodes
MP3•Episode home
Manage episode 397246759 series 2820836
Content provided by Marcel Petitpas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marcel Petitpas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
- 0:00-2:00 – Introduction to the solo cast episode focusing on utilization rates, emphasizing its significance for agencies.
- 2:00-6:00 – Historical context of utilization, highlighting its relevance in the billable hour era and its evolving role in the modern agency landscape.
- 6:00-11:30 – Challenges in measuring utilization, emphasizing variations in defining billable hours and capacity, hindering benchmarking efforts.
- 11:30-15:00 – Emphasis on a comprehensive management framework and the interconnectedness of utilization with financial metrics.
- 15:00-18:00 – Discussion on the impact of utilization on agency profitability and the absence of a universal benchmark.
- 18:00-22:30 – Introduction to the Parakeeto framework and its consistent approach to calculating utilization within a broader context.
- 22:30-26:00 – Insight into utilization as a lever affecting delivery margin, with examples highlighting potential discrepancies in profitability.
- 26:00-30:00 – Exploration of the formula for utilization, defined as delivery hours over capacity, with detailed explanations of each component.
- 30:00-34:00 – Importance of considering delivery hours over billable hours in the context of utilization, using examples to illustrate profitability discrepancies.
- 34:00 – End Conclusion on the significance of a thoughtful and consistent metric aligned with a broader management framework, with a focus on the flexibility of the Parakeeto framework.
Show Notes:
- Capacity Planning 101: Strategies, Benefits, and Challenges: https://parakeeto.com/blog/capacity-planning-101-strategies-benefits-and-challenges/
- Toolkit: https://parakeeto.com/toolkit/
- Calculator: https://parakeeto.com/blog/utilization-rate-calculator/
- Utilization Rate & Capacity Forecasting: Marketing Agency’s Guide: https://parakeeto.com/blog/resource-utilization-capacity-planning-for-marketing-agency-2/
147 episodes
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