Ep 47 - Aziz Musa - An Entrepreneur Navigating Resilience in Crisis Zone

Resilience Rising Podcast

What did the youngest public company CEO in the UK learn about resilience? How did he survive when war broke out in the street he was working? How do we develop resilience each day?

Aziz Musa was the youngest public company CEO in the UK, and he had already made significant strides in the corporate world. However, it was his venture into Sudan in 2017 that sets him apart. Amidst a backdrop of political unrest and war, Aziz founded Cush.Digital with the vision of building a digital economy. As challenges mounted, he was forced to relocate to Egypt, and today, it stands as North Africa's premier digital marketing agency.

But Aziz's impact extends beyond business success. In a bid to transform Sudan's digital landscape, he trained over 4,000 individuals in digital marketing, entirely pro bono. This initiative catalyzed the birth of hundreds of startups, essentially laying the foundation for Sudan's burgeoning digital economy.

Aziz's story is a testament to the power of vision, resilience, and innovation.

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You can find out more about Aziz Musa and his work

Website: https://cush.digital

Instagram: @azizmusa

Twitter: @azizmusa

LinkedIn: Aziz Musa

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