175: The Compounding Returns of Consistency: Doubling Down on What Works with Host Kendra Corman

Imperfect Marketing

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In this episode of Imperfect Marketing, host Kendra Corman explores the pivotal role of consistency in driving business growth. She shares her personal experiences and offers strategic advice on maintaining consistency, even amidst the challenges of an entrepreneurial lifestyle.
Key points covered in this episode:
The Importance of Consistency: Kendra stresses how maintaining consistent delivery of value and communication is essential for sustainable business growth, using her own experiences to highlight the potential consequences of inconsistency.
Practical Strategies for Consistency: She provides actionable advice on achieving consistency, including focusing on core business elements, utilizing systematization and outsourcing, and setting realistic, sustainable goals for business activities.
Balancing Business and Self-Care: Emphasizing the need for personal well-being, Kendra discusses managing energy and creativity to ensure long-term business viability, encouraging entrepreneurs to define and adhere to their own metrics of consistency.
This episode is a must-listen for entrepreneurs and business owners looking to enhance their consistency in business practices, offering a blend of personal insights and practical tips.

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Chapters

1. The Importance of Consistency in Business (00:00:00)

2. Elevating Consistency in Your Business (00:08:10)