Ep. 20 - Is Branding My Business Really that Important? Absolutely!
Manage episode 409533139 series 3565304
Branding, branding, branding, right? That’s all you hear people talking about, but what is it really? Branding is what you do to a brand – it’s the process of bringing your brand (or idea) to life. Of course, you want and need a brand identity, because how are people going to know who you are and what you can do. It’s like WIFFM – what’s in it for me? Once you can tell people that through words and visuals and throw in a promise of the experience they will get from working with you or buying your products, you’ve basically pinpointed your brand. Today, we’re talking all about it.
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60 episodes