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Your recipe for a perfect Reciprocity Resource, with Thibaut Souyris
Manage episode 420815547 series 2910282
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts.
Main Topics Covered
- Common challenges in prospecting and the importance of starting conversations
- Step 1: Find a publicly available marketing resource related to your prospect's problem
- Step 2: Convert the resource into a useful checklist
- Step 3: Tease the resource to engage your prospects
- Example template to use in your outreach
Links
- Sign up for the Tactical Selling newsletter: Sales Labs Tactical
201 episodes
Manage episode 420815547 series 2910282
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts.
Main Topics Covered
- Common challenges in prospecting and the importance of starting conversations
- Step 1: Find a publicly available marketing resource related to your prospect's problem
- Step 2: Convert the resource into a useful checklist
- Step 3: Tease the resource to engage your prospects
- Example template to use in your outreach
Links
- Sign up for the Tactical Selling newsletter: Sales Labs Tactical
201 episodes
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