Go offline with the Player FM app!
Taking Roc Nation international
Manage episode 425854631 series 2615174
This week's guest is Michael Yormark, president of Roc Nation Sports International, the man taking Jay-Z's talent-led vision to the global sports industry. In an in-depth interview with Tom Bassam, Yormark explains how he left the US with a suitcase five years ago before going on to create a global sports agency with the likes of Vinicius Junior and Siya Kolisi on its books.
Talking points:
- How Roc Nation signs and serves modern athletes
- Yormark's view on the changing landscape of athlete marketing
- Reflections on five years of Roc Nation Sports International
- The vision for Vinicius Junior
498 episodes
Manage episode 425854631 series 2615174
This week's guest is Michael Yormark, president of Roc Nation Sports International, the man taking Jay-Z's talent-led vision to the global sports industry. In an in-depth interview with Tom Bassam, Yormark explains how he left the US with a suitcase five years ago before going on to create a global sports agency with the likes of Vinicius Junior and Siya Kolisi on its books.
Talking points:
- How Roc Nation signs and serves modern athletes
- Yormark's view on the changing landscape of athlete marketing
- Reflections on five years of Roc Nation Sports International
- The vision for Vinicius Junior
498 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.