It all starts with a strategy but how do you make sure that plan is being realised to its fullest potential? In How to Win, a new six-part podcast series from SportsPro and strategy realisation specialist NorthStar Solutions Group, we hear from top leaders across the sports industry with the primary objective of uncovering what it really takes to w…

Rumours of the NFL considering a new season-long international series TV package has StreamTime Sports co-hosts Nick Meacham and Chris Stone wondering how much more splicing the league can do to its broadcast rights. There's also time cover some breaking sports media news across Sky Sports, Tour de France, Netflix, Turner Sports and LaLiga. Key poi…

Want to learn from some of the best in the business? Here's something new from SportsPro... How to Win. This new six-part podcast series, in collaboration with our friends at Northstar Solutions Group, features some of the top industry leaders and hones in on how to successfully implement the strategies required to win in the business of sports. La…

An invitation to the T100 Triathlon World Tour stop-off in Ibiza was a bit too good to turn down, so SportsPro packed its bag and hopped on a plane. From on the ground in Ibiza Town, Tom Bassam brings you interviews with PTO CEO Sam Renouf and others to find out how this venture-backed new-ish sports property is doing things a little bit differentl…

While the pay gap between the stars of the WSL and the Premier League remains large, the realities of life as a professional footballer are consistent - a short career at the top of your earning potential and a high risk of injury. To learn more about how the game is changing for the new generation of women’s pros, Tom Bassam is joined by a couple …

Regardless of size or type of organisation the sports media ecosystem is rapidly evolving. On this episode of StreamTime Sports co-host Nick Meacham and Chris Stone discuss the industry's biggest challenges and hottest topics in advance of SportsPro Madrid. Listeners of StreamTime Sports can receive a 30% discount for a pass to SportsPro Madid usin…

SportsPro’s latest annual 50 Most Marketable Athletes list is out now and, as ever, throws up some fascinating names. Tom Bassam is joined by Sam Carp and Ed Dixon to discuss the rankings, powered by Northstar Solutions Group, while also analysing the trends that emerge from this years’s list. You can download an expanded list of the top 150 athlet…

From determining who has the greatest responsibility in stopping sports piracy to whether or not something actually is IP theft, StreamTime Sports host Chris Stone debates SportsPro technology editor Steve McCaskill. The pair also discuss the launch of FloCollege, a European Super Bowl, UFC’s next broadcast deal, and Fubo TV’s partnership with the …

With the new NBA season upon us, Tom Bassam is joined by Josh Sim to talk about the differing trends in the US sports media market compared to Europe. There's also some discussion on the US major leagues' overseas endeavours, (25:54) with the NFL UK's general manager Henry Hodgson also dialling in to provide an update on the London games and more.…

It's been a busy few weeks with breaking stories from NFL Media being put up for sale, DAZN’s legal battle in Germany and the Fifa Club World Cup still being without a broadcaster. There’s lot to discuss on this episode of StreamTime Sports, so co-hosts Nick Meacham and Chris Stone break down what you need to know about the latest stories. Key poin…

Depending on where you get your news (literally), Manchester City’s legal challenge to the Premier League over associated party transactions was highly successful or not particularly seismic. Tom Bassam is joined by Steve McCaskill and Josh Sim to get the bottom of it. We also learn what AI thinks about Steve’s sailing knowledge and discuss some of…

The scale for which AI will impact the sports industry is up for debate, so StreamTime Sports co-hosts Nick Meacham and Chris Stone decided to have at it. Key points: Does big tech actually impact sports? What are the current practical uses for AI? Is innovation coming for your job? How can AI help leaders make decisions?…

So we know the Club World Cup final will be at MetLife Stadium but otherwise little else about Fifa’s new tournament. To pick holes in the plan, Tom Bassam is joined by Ed Dixon and Sam Carp, who also discuss the state of British basketball, as well as the new NHL season. Then, in part two, BodyArmor’s Tom Gargiulo takes us inside the sports drink …

Dating back to the 1950s in an effort to rebuild European relationships through sports, the Champions League has gone through more than just a name change. On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone our joined by Steve McCaskill to discuss how Europe's premier club football tournament has evolved. Plus, we hear from …

AI: dangerous threat or the technology that will set us free? The truth, of course, is somewhere in between. To discover more Tom Bassam and Steve McCaskill went along to the inaugural SportsPro AI event at London Stadium where they found out how sports is embracing AI, as well as how the rapidly-evolving technology is shaping the future.…

CazeTV’s disruptive approach to sports coverage has seen popular Brazilian influencer Casimiro given the keys to some of the world’s biggest sporting events for a unique alternative commentary. On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone are joined by Sergio Lopes the co-founder of LiveMode to explore how the Brazilia…

The FA has handed over control of the Women's Super League to the newly-created Women's Professional Leagues. Now CEO Nikki Doucet is at the helm, Steve McCaskill and Josh Sim join Tom Bassam to discuss the status of the women's game in England. Also on the agenda are the ever-shifting picture in the RSN market and the proposed ATP-WTA merger.…

With an injunction being placed on Venu Sports in this episode of StreamTime Sports, Nick Meacham sits down with David Gandler, CEO of Fubo, to discuss the company’s ongoing legal battle and the broader implications for the sports streaming industry. Key Points: The latest news on the injunction of Fox Sports, Warner Bros, Discovery, and ESPN's Ven…

Next week sees the first round of the Champions League’s new group stage, but will it work and for who? To answer that question Sam Carp and Ed Dixon join Tom Bassam. Also discussed are the influence of AI in sports media and a reflection on the impact of Alex Morgan’s career.

In a social media driven world fans are demanding more content, the value of video highlights has reportedly grown 101% over the last five years. On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone are joined by Ross Tanner, senior vice president at Magnifi to discuss the role of social media and the power of AI to monetise s…

The NFL is back, the SportsPro staff fantasy draft has taken place and to celebrate StreamTime Sports co-host Chris Stone swaps pods to join Tom Bassam and Josh Sim for a discussion on the biggest developments during the off-season. In part two (32:01) we try to figure out how and if a proper European division of the NFL would work, plus Steve McCa…

With Ligue 1 and Serie A failing to secure international rights deals, two of Europe’s ‘big five’ leagues are foregoing traditional broadcast and opting for streaming. StreamTime Sports co-hosts Nick Meacham and Chris Stone discuss whether or not an OTT platform is a viable option for sports leagues or if it's simply the last resort of a desperate …

When we need a motorsport expert at SportsPro Towers we turn to BlackkBook's Cian Brittle. The host of the Mics Out podcast joins Tom Bassam to reveal the three biggest off-track storylines of the current F1 season. Plus there is a bit of chat about Liberty Media's takeover of MotoGP and Adidas on the grid.…

Topping out at as much as $740 per year, the cost for YouTube TV’s NFL Sunday Ticket has deeply upset fans. Nick Meacham and Chris Stone discuss whether or not the price tag is justified; plus the latest news on the Venu Sports injunction; Amazon’s integrations with DAZN and TNT, as well as the Bundesliga legal disputes. Key points Is the NFL respo…

Football fans love a clean kit with minimal branding but the C-suite, very much, do not. Despite what looks like an experienced team of sports executives running Chelsea, the Premier League club have started a second season in a row without a principal partner, but why? Tom Bassam, Sam Carp and Josh Sim seek to answer that question before also asse…

NBC's Peacock and Discovery+ played a pivotal role in the Olympics viewership rebound at Paris 2024. StreamTime Sports co-hosts Nick Meacham and Chris Stone delve into how streaming services elevated coverage of the Summer Games, as well as covering the start of a new Premier League season and growing YouTube consumption. What to make of the Paris …

The Premier League is SO back. Here to talk about it are SportsPro's Tom Bassam and Ed Dixon as they cover the most-pressing off-field issues ahead of the start of the new English top-flight season. Manchester City's 115 alleged rule breaches, Everton's ongoing sale saga, the new football regulator and the potential of overseas Premier League games…

Sky Sports is the UK's dominant football broadcaster and for the kick off of the new season it has launched a batch of innovations. SteamTime Sports co-host Chris Stone is joined by technology editor Steve McCaskill to discuss how streaming is expanding Sky’s already extensive sports coverage. Key points: What is Sky Sports+ and what does it mean f…

What are companies doing to drive positive change and promote more 'badass' women in the sports business industry? LiveScore Group's general counsel and board member, Rani Wynn, joins SportsPro's Elena Kouyoufa to explore strategies and initiatives that are reshaping the landscape for women in the industry. Discover how LiveScore Group is tackling …

Steve McCaskill takes over the baton for the final leg of the Olympic Briefing as we hear from USOPC CEO Sarah Hirshland, IPC president Andrew Parsons and Atos, as well as paying a visit to Eurosport's rooftop studio.

DAZN now has a slice of domestic football rights in four of Europe’s ‘big five’ leagues so SportsPro deputy editor Ed Dixon joins Tom Bassam to discuss the sport’s media company’s latest moves, including the deal for Ligue 1 in France. Also on the agenda is rebounding Olympic viewership and the arrival of IPL money into English county cricket. In p…

NBC is the biggest financial backer of the Olympics but that investment has come under scrutiny after a couple of down Games. With Paris 2024 in full swing we hear from Gary Zenkel, NBC’s Olympics president, on the broadcaster’s welcome success so far. While StreamTime Sports host Chris Stone is also joined by Steve McCaskill to discuss latest broa…

Noah Lyles won the tightest 100m men's final ever with SportsPro's Sam Carp watching on at the Stade de France. We hear what the fastest man in the world wants to do next, the latest in the women's boxing gender row, Simone Biles' impact on USA Gymnastics and how On Location has been getting on with hospitality sales. Sam will be back with the fina…

Sam Carp has been criss-crossing across Paris to bring us his second Olympic Briefing. In this episode, he gets the inside track on how Coca-Cola is trying to show responsibility on reducing plastic waste, speaks to NBC's Gary Zenkel about what Snoop Dogg is adding to the US coverage and how Paris 2024 is proving an effective fundraiser for minorit…

As four-time gold medallist Michael Johnson knows very well, athletics is one of - if not the - biggest ticket events at the Olympic Games. Ahead of the start of the Paris 2024 track and field competition, the US sprint legend explains to Sam Carp why the time is now to launch his new athletics series and how Grand Slam Track will revolutionise the…

After years of speculation the NBA has finally reached an agreement for its new broadcaster partners from 2025. StreamTime Sports co-hosts Nick Meacham and Chris Stone discuss the impact of the NBA’s decision, as well as other recent sports media news. Talking points: Why did the NBA choose ESPN, Amazon, and NBC? What is next for Warner Bros Discov…

Sam Carp has arrived in Paris after an Olympic opening ceremony that flirted with controversy, but thankfully saw no major security issues arise. In the first of our special Olympic Briefing episodes from Paris 2024 we hear from Tony Estanguet and Michael Johnson on the ambitious curtain raiser, while Sam also has updates from 142nd IOC session. Sa…

The eyes of the sporting world are turning to Paris as the Olympics gets underway with Friday's opening ceremony. Tom Bassam is joined by SportsPro features editor Sam Carp and technology editor Steve McCaskill to preview Paris 2024, while they also discuss what changes they would make to the sports programme. Talking points: - Pre-Games news (2:12…

Whether it be subscriptions, PPV, or free-to-air, sports have been searching for the perfect way to monetise their content. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone discuss which monetisation models are overrated or underrated. Talking points: Is the NFL’s free to air success replicable? Do linear broadcasters lik…

All the tears have now dried after Euro 2024 so it's time to unpick the last month's events in Germany. Tom Bassam is joined by SportsPro features editor, Sam Carp, and reporter Josh Sim for a review of the tournament. Talking points: - Did Euro 2024 deliver? (2:20) - Talent v broadcasters (6:11) - What we learned from the Euros (9:18) - Who change…

After a decade-long absence due to ongoing NIL litigation, EA Sports is finally releasing the latest edition of its college football simulation game. StreamTime Sports co-hosts Nick Meacham and Chris Stone are joined by SportsPro technology editor Steve McCaskill to discuss the role video games play in sports media. The trio also discuss how other …

Now we're through Q1 and Q2, it's about time to recognise the sports industry's outstanding performers in first half of 2024. SportsPro Podcast host Tom Bassam is joined on the judging panel by deputy editor, Ed Dixon, and features editor, Sam Carp. Categories: - Executive of the year so far (1:29) - Property of the year so far (15:30) - Deal of th…

Just two years after launch and Fifa is already looking to raise $2 billion to expand its Fifa+ OTT platform. StreamTime Sports co-hosts Nick Meacham and Chris Stone analyse what Fifa is trying to do here, as well as providing their initial reactions to the NFL’s legal issues with the Sunday Ticket class action suit. Key points: Why did Fifa decide…

These are changing times at Manchester United with new minority owner Jim Ratcliffe undertaking a root and branch overhaul of the club. Tom Bassam, Steve McCaskill and Josh Sim discuss the good and bad of the changes at Old Trafford, plus reports of Fifa wanting $2bn to beef up its OTT service, the role of esports, as well as AI in the sports indus…

In a summer filled with major events StreamTime Sports co-hosts Nick Meacham and Chris Stone examine their importance to broadcasters, how they differ to regular sporting competitions, and the role of social media. Key points: How do broadcasters assess the value of major events compared to the likes of the NFL, Premier League, and NBA? What role d…

How do top female leaders juggle professional success and a personal life? Kate Miller, the ECB's chief communications and diversity officer, addresses the challenge head on in a candid conversation with SportsPro's Elena Kouyoufa. Kate, who is a NEW ERA steering group member, discusses navigating parenthood while also remaining professionally ambi…

This week's guest is Michael Yormark, president of Roc Nation Sports International, the man taking Jay-Z's talent-led vision to the global sports industry. In an in-depth interview with Tom Bassam, Yormark explains how he left the US with a suitcase five years ago before going on to create a global sports agency with the likes of Vinicius Junior an…

Virtual reality has yet to reach mass adoption, but Apple has invested significantly in the idea that one day it will. On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone discuss whether or not Apple can succeed where others have fallen short, while also looking at the tech giant's rights acquisition strategy and impending le…

A Hungarian striker primed to sell you power drills, a German defender-cum TV star and a keeper with his own partnerships web page, this is SportsPro’s entirely scientific and deeply researched Euro 2024 most marketable XI. Hosted by Ed Dixon, alongside Sam Carp, Steve McCaskill and Tom Bassam, this episode was recorded live from Hotel Mundial. Tha…

The Football Ramble is an 'OG' sports podcast in the UK and Luke Moore has seen it grow from a hobby into the centrepiece of a successful, independent production company. Now the chief operating officer of Stak, Luke talks to Tom Bassam about sports podcasting, growing an audience and running a creative media business.…