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395. Becoming Magnetic with Mariana Henninger

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Manage episode 430145812 series 1612052
Content provided by Ryan Koral. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Koral or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Ryan interviews Mariana Henninger, the brilliant mind behind Brandmagnetic. Mariana shares her unique journey from being a decorated documentary filmmaker to becoming an entrepreneur focused on creating impactful brand videos. She emphasizes the importance of storytelling and emotional connection in differentiating oneself in the crowded online market.

Mariana discusses her approach to business, including the development of her course and membership program that helps entrepreneurs create their own brand videos. She also touches on her strategies for pitching to high-profile clients and the value of leading with personal connection and authenticity. This episode is packed with valuable insights for anyone looking to enhance their brand presence and build a loyal community.

Key Takeaways
  • The importance of storytelling and emotional connection in brand videos.
  • Strategies for pitching to high-profile clients by leading with value and authenticity.
  • The role of community and continued support in business growth.
  • Embracing your unique personality as a differentiator in the market.
About Marianna Henninger

Marianna is a documentary filmmaker & Founder of Brandmagnetic. She is an Emmy award-winning documentary filmmaker specializing in Brand Videos.

In This Episode
  • [00:00] Welcome to the show!
  • [06:11] Meet Mariana Henninger
  • [11:17] Why Brand Videos?
  • [20:03] The Membership Model
  • [28:20] People Who Pay Pay Attention
  • [43:06] Secret Sauce Of Your Business
  • [47:32] Connect with Mariana
  • [49:44] Outro
Quotes

"What makes you different is you. You are the secret sauce of your business." - Mariana Henninger

"When you pay, you pay attention. The idea of valuing your expertise is crucial." - Mariana Henninger

"Lead with good work and results, but then show them who you are." - Mariana Henninger

"The best clients are those who go through the workshop process, building a connection with you." - Ryan Koral

"Building a business takes time. It’s important to understand that it takes time to build the big stuff." - Mariana Henninger

Guest Links

Find Mariana Henninger online

Listen to the Empire Secrets Podcast

Follow Mariana Henninger on Instagram

Follow Brandmagnetic on Instagram

Links

Find Vanessa Carr online

Find out more about Onward Summit

Join the Grow Your Video Business Facebook Group

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

Check out the full show notes

  continue reading

408 episodes

Artwork
iconShare
 
Manage episode 430145812 series 1612052
Content provided by Ryan Koral. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Koral or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Ryan interviews Mariana Henninger, the brilliant mind behind Brandmagnetic. Mariana shares her unique journey from being a decorated documentary filmmaker to becoming an entrepreneur focused on creating impactful brand videos. She emphasizes the importance of storytelling and emotional connection in differentiating oneself in the crowded online market.

Mariana discusses her approach to business, including the development of her course and membership program that helps entrepreneurs create their own brand videos. She also touches on her strategies for pitching to high-profile clients and the value of leading with personal connection and authenticity. This episode is packed with valuable insights for anyone looking to enhance their brand presence and build a loyal community.

Key Takeaways
  • The importance of storytelling and emotional connection in brand videos.
  • Strategies for pitching to high-profile clients by leading with value and authenticity.
  • The role of community and continued support in business growth.
  • Embracing your unique personality as a differentiator in the market.
About Marianna Henninger

Marianna is a documentary filmmaker & Founder of Brandmagnetic. She is an Emmy award-winning documentary filmmaker specializing in Brand Videos.

In This Episode
  • [00:00] Welcome to the show!
  • [06:11] Meet Mariana Henninger
  • [11:17] Why Brand Videos?
  • [20:03] The Membership Model
  • [28:20] People Who Pay Pay Attention
  • [43:06] Secret Sauce Of Your Business
  • [47:32] Connect with Mariana
  • [49:44] Outro
Quotes

"What makes you different is you. You are the secret sauce of your business." - Mariana Henninger

"When you pay, you pay attention. The idea of valuing your expertise is crucial." - Mariana Henninger

"Lead with good work and results, but then show them who you are." - Mariana Henninger

"The best clients are those who go through the workshop process, building a connection with you." - Ryan Koral

"Building a business takes time. It’s important to understand that it takes time to build the big stuff." - Mariana Henninger

Guest Links

Find Mariana Henninger online

Listen to the Empire Secrets Podcast

Follow Mariana Henninger on Instagram

Follow Brandmagnetic on Instagram

Links

Find Vanessa Carr online

Find out more about Onward Summit

Join the Grow Your Video Business Facebook Group

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

Check out the full show notes

  continue reading

408 episodes

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