Go offline with the Player FM app!
92: Leveraging User Research from Small to Large Organizations
Archived series ("Inactive feed" status)
When? This feed was archived on July 12, 2024 21:56 (). Last successful fetch was on July 30, 2024 04:40 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 431390654 series 2930898
In this episode of the How to Succeed in Product Management Podcast, Associate Director Kara Fichthorn and Director of Talent Acquisition Steve Bubinas (BLUE ORIGIN), welcome Skye Bacus (Smartsheet) and Jian Li Zheng (Webflow) as they discuss how to leverage user research from small to large organizations. Gain insights on how user research shows up in different-sized product management organizations, and how PMs can leverage user research effectively. From small startups to large enterprises, understanding user needs through research not only aids in crafting successful products but also fosters better user experiences and overall customer satisfaction, ultimately driving business growth and success.
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 03:23 User research and how it shows up in product management
- 07:48 User researchers in a small organization
- 11:30 How PMs can take advantage of user research
- 14:55 Prioritization in product management
- 18:11 How do you know you’ve collected the right information?
- 22:29 Making decisions and its risks
- 25:41 AI and machine learning tools in user research
- 29:41 Keeping users engaged and making them return to your product
- 34:55 New software tools for user research
- 36:59 Using judgment based on data
- 42:19 B2C is all about engagement
- 45:48 Inclusivity in user research
- 51:42 Final Thoughts
131 episodes
92: Leveraging User Research from Small to Large Organizations
How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
Archived series ("Inactive feed" status)
When? This feed was archived on July 12, 2024 21:56 (). Last successful fetch was on July 30, 2024 04:40 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 431390654 series 2930898
In this episode of the How to Succeed in Product Management Podcast, Associate Director Kara Fichthorn and Director of Talent Acquisition Steve Bubinas (BLUE ORIGIN), welcome Skye Bacus (Smartsheet) and Jian Li Zheng (Webflow) as they discuss how to leverage user research from small to large organizations. Gain insights on how user research shows up in different-sized product management organizations, and how PMs can leverage user research effectively. From small startups to large enterprises, understanding user needs through research not only aids in crafting successful products but also fosters better user experiences and overall customer satisfaction, ultimately driving business growth and success.
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 03:23 User research and how it shows up in product management
- 07:48 User researchers in a small organization
- 11:30 How PMs can take advantage of user research
- 14:55 Prioritization in product management
- 18:11 How do you know you’ve collected the right information?
- 22:29 Making decisions and its risks
- 25:41 AI and machine learning tools in user research
- 29:41 Keeping users engaged and making them return to your product
- 34:55 New software tools for user research
- 36:59 Using judgment based on data
- 42:19 B2C is all about engagement
- 45:48 Inclusivity in user research
- 51:42 Final Thoughts
131 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.