#GivingTuesday: 7 Ways To Make Your Campaign Stand Out

Rally & Engage - Online Fundraising & Marketing Insights For Nonprofits

In this episode, we share 7 ways you can ensure your nonprofit's fundraising campaign stands out on #GivingTuesday. As a global day of giving, #GivingTuesday should be an integral part of your nonprofit organization’s year-end fundraising plans. The day, which coincides with Black Friday and Cyber Monday, kicks off the charitable season when many potential donors are focusing on the upcoming holidays and end-of-the-year giving. Now in its fifth year, the event has grown exponentially. Last year alone, more than $116 million was raised in more than 70 countries, according to GivingTuesday.org. As this important day quickly approaches, keep these tips in mind when implementing your #GivingTuesday campaign next week. Best Practices: 1)Focus On Your Stories 2)Keep Your Message Positive 3)Leverage Email A Lot 4)Use A Multichannel Approach 5)Stay Engaged Throughout #GivingTuesday 6)Enlist The Help Of Current Supporters 7)Celebrate Milestones SHOW NOTES: *#GivingTuesday best practices ~ https://www.causevox.com/blog/giving-tuesday-ideas-best-practices/ *#GivingTuesday planning guide ~ https://www.causevox.com/givingtuesday-campaign-planning/ *Michael J. Fox campaign example ~ https://www.youtube.com/watch?v=G9sho6owGco&list=UUEwLnD6-KxGvKqnohdQ8lCw *Positive Framing Research ~ http://www.neurosciencemarketing.com/blog/articles/positive-framing.htm *CauseVox personal fundraising pages ~ https://www.causevox.com/features/personal-pages/ Find more episodes on iTunes (bit.ly/CVpodcast) or our website (www.causevox.com/podcast). Looking for more nonprofit insights? Visit our blog (bit.ly/nonprofit_blog) and see our collection of 400+ posts sharing all things fundraising and marketing. Easily create a powerful fundraising campaign in minutes. Try CauseVox for free! ~ www.causevox.com