SC197: Gary Raze. 72 Year Old Solo Agent Sells 69 Homes In One Year.

Real Estate Agent Success Calls

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In this call, Gary talks about:

Teaching middle school for 32 years.
Entering real estate as a second career (and earning 10 times what he made as a teacher).
Building his business based on repeat and referral (95% of his business).
Generating 60 closings from a 350 person list … 1 in 6 people sent a closed referral or repeated.
His low budget annual marketing plan.
Why he never calls his people to beg for business.
The 3 client appreciation events he hosts every year.
Why he sends 2 direct mail pieces to millenials every month (and what he sends).
The power of humor in marketing.
How to celebrate your people (and thier kids) birthday with cards and a video birthday song.
Simple models, profit margins, and more.

Gary Raze SUCCESS CALL …

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Download FULL Audio Running Time: 54 minutes

Website:

ReMax.com/GaryRaze

Background:

Gary Raze is with Re/Max in Eugene, Oregon. Last year he closed 69 transactions with a total sales volume of 17 million and earned 510 thousand in GCI. His average sales price was 252 thousand of which 35% were buyers and 65% were sellers.

Gary is a solo agent with one part-time administrative assistant. He has been an agent for 12 years. Gary has sold 573 homes and earned 3.3 million in GCI in his career.

2017 Stats:

69 closings
17 million sales volume
2 member team:
- 1 administrative assistant
- 1 solo agent

Niche:

repeat & referrals
past clients
sphere of influence

236 episodes

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