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NHL CMO Heidi Browning Talks Hockey On and Off the Ice
Manage episode 250424567 series 2457275
Content provided by Adam Conner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adam Conner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's podcast, I'm joined by the Chief Marketing Officer of the National Hockey League (NHL), Heidi Browning, for a conversation how the sport is more digitally forward than ever before.
Today, you'll learn:
- What's new at the NHL; the newest ways in which fans can interact, including new tech partnerships and content experiences
- The importance of authenticity to the NHL
- How the voice of the fan is integrated into the brand, including one or two standout stories in particular
- Advice on how to build more authentic relationships with your fans
Be sure to stay subscribed for more content and thought leadership like this, and do please leave a rating and review on iTunes if you like what you hear.
Be sure to follow our LinkedIn page to catch all of our content there: https://www.linkedin.com/showcase/authentic-influence-podcast/.
Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.
Find more at https://www.podcast.vivoom.co/.
Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
123 episodes
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Manage episode 250424567 series 2457275
Content provided by Adam Conner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adam Conner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's podcast, I'm joined by the Chief Marketing Officer of the National Hockey League (NHL), Heidi Browning, for a conversation how the sport is more digitally forward than ever before.
Today, you'll learn:
- What's new at the NHL; the newest ways in which fans can interact, including new tech partnerships and content experiences
- The importance of authenticity to the NHL
- How the voice of the fan is integrated into the brand, including one or two standout stories in particular
- Advice on how to build more authentic relationships with your fans
Be sure to stay subscribed for more content and thought leadership like this, and do please leave a rating and review on iTunes if you like what you hear.
Be sure to follow our LinkedIn page to catch all of our content there: https://www.linkedin.com/showcase/authentic-influence-podcast/.
Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.
Find more at https://www.podcast.vivoom.co/.
Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
123 episodes
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Similar to Authentic Influence
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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continue reading
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…
continue reading
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continue reading
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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