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Win The Content Game

Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)

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Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?" Jump in with me as I show you not only how to grow your podcast and use it to attract leads for your business, but also how to supercharge it with killer content marketing strategies. You’ll hear from industry experts, as I pick their brains for their best podcast growth and content marketing tips. Plus, I'l ...
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The NFTpreneurs

Deirdre Tshien & Ashley Clarke

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Follow along Ash & Deirdre's journey going from NFT newbies (and entrepeneurs) to learning all about NFTs, launching their own projects and ultimately becoming NFTpreneurs! Make sure to follow us on: Twitter: @thenftpreneurs (https://twitter.com/thenftpreneurs) IG: @thenftpreneurs (https://www.instagram.com/thenftpreneurs/) FB: thenftpreneurs (https://www.facebook.com/The-NFTpreneurs-106314155302590) And join our Facebook Group, The NFTpreneur Collective (https://www.facebook.com/groups/6679 ...
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Unlike other podcasts about podcasting that only cover the basics like tech and logistics, here you won't find the kind of podcasting tips you can get on Google. Because if high-quality audio, publishing valuable episodes every week, and "staying consistent" was the secret to a profitable top podcast, then that would mean everyone who spent over $100 on a mic and gives their best stuff away for free in every episode would be ranking in the Top 100 every week — and we both know that's not the ...
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Deirdre is the Founder & CEO of Capsho, software that helps entrepreneurs turn their stories into a bank of captions and emails. She is also the creator of Viralocity Marketing, author of The Traffic Formula and host of The Remarkable Entrepreneur & The Remarkable Entrepreneur’s Playbook podcast. She is a serial entrepreneur, having founded and led 7 businesses across 5 industries in the last 9 years, and has navigated the entire spectrum of experiences and emotions (the good, the bad and th ...
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THANK YOU TO OUR 20,000+ LISTENERS! We are so thankful to be one of the TOP E-Commerce Podcasts delivering high-quality authentic content to you! Serial Entrepreneur’s David Schomer and Ken Wilson share tips, advice, and insider knowledge about all things Amazon FBA, Walmart WFS, and E-Commerce. Discover how you can create multiple income streams by selling physical products online so that you can have the time and freedom to do what you love - whether that is spending more time with family ...
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Podcast Me Anything

The Podcast Consultant

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An Ask Me Anything for all things podcasting. Hosted by Ben Killoy featuring Mathew Passy, The Podcast Consultant. Highlighting industry news, deep dive into advanced podcast topics, and answering questions from the audience. Enough with the podcasting 101’s about how to pick a podcast host or what’s the best mic (although we may talk about those too), this is an intermediate to advanced podcast strategy show that will take your show from starting off to helping you accomplish your goals.
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Mastering the Podcaster Mindset is THE podcast for indie podcasters who are looking to grow their show, build an audience, improve their podcasting craft, and make a little money from their podcast. Our multiple award-winning hosts give you, the indie podcaster, the tools you need to maximize your creativity and breakthrough mindset barriers surrounding your podcast. You will get tips and insider secrets we have learned to raise the power of your content and the quality of your sound. This p ...
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show series
 
Should you run paid podcast ads to grow your show? In this episode, we break down the ins and outs of podcast ads to help you decide if they're worth the investment. We'll cover the best types of podcast ads, the ones to avoid, and whether paid ads are right for you. Get the inside scoop on the most effective ad types, pros and cons of organic vs. …
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Want to get more of your listeners asking, “How can I work with you?!” If you’re nodding yes, then this episode is for you. We’re diving deep into listener psychology with three powerful language patterns that’ll help you communicate more effectively as a podcast host so you can drive more listener-to-lead conversions. (Master these and you'll have…
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Join me for a candid no-holds-barred account of how I hit rock bottom with Capsho, what I learned and how that led to the rebuild of our platform into Capsho NextGen. This is a replay of a presentation I did as part of the Capsho NextGen Uprising Event where 8 formidable entrepreneurs shared their untold stories of resilience and how they turned th…
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Are you buried in podcasting tasks and tools that promise growth but only add to your workload? If you've ever felt overwhelmed by the constant push to do more with your podcast, this episode is for you. Alex Sanfilippo is back in the studio to share why doing more doesn’t always equal more podcast growth (and why in most cases it just leads to mor…
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It’s tempting to think that the more you can do to help your podcast grow, the faster you’ll see results — but the opposite is true. But when it comes to growing a podcast, it’s not about doing everything. It’s about focusing on a few strategies and executing them exceptionally well. In this episode, Alex Sanfilippo, founder of PodMatch, reveals wh…
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In this episode, we are back with the founder of Podcasting Business School, Adam Schaeuble for his feedback on our version of the limited series podcast funnel - a bingeable audio course that acts as a powerful lead magnet.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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Did you know that the first eight weeks of your podcast are crucial for platforms like Apple and Spotify to determine your show’s initial potential? …but what if you miss that window? No worries — you can hit the reset button by relaunching your podcast. (PSST: it’s a strategy that works *especially* well if your podcast has been gathering dust or …
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Ever feel like you need to have the best audio, the best voice, the best everything to succeed in podcasting? In this episode, we’re challenging industry norms and showing you a new way to measure your podcast’s success. The industry relies heavily on metrics like downloads, reviews, and rankings to gauge success, but these can be misleading becaus…
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If you are already creating longform content especially in the form of a podcast, this episode will show you how to channel that into a limited series that can serve as a compelling lead nurturing and conversion vehicle for your audience.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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Have you poured hours into podcast guest appearances, only to see minimal impact on your podcast’s growth and zero inquiries from potential clients? In this episode, Seth Silvers, Founder of Story On Media and the strategic mind behind podcasts by industry giants like Alex Hormozi and Patrick Lencioni, reveals why your podcast guesting strategy isn…
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Ever wish you could go behind the scenes with someone who oversees strategies for today's top podcasts like Alex Hormozi and Patrick Lencioni? Your wish is my command. Podcast expert Seth Silvers is here in the studio to teach you how to create a podcast that doesn't just capture attention, but dominates the conversation. We transparently discuss w…
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Unlock the secrets behind Amazon’s unprecedented growth with our special guest, Steve Anderson, author of the bestselling book "The Bezos Letters." Steve, an expert in analyzing business risks, shares invaluable insights from Jeff Bezos' letters to Amazon shareholders. Learn how Amazon’s principles of experimentation, risk-taking, and customer obse…
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You've tried it all – lead magnets, webinars, you name it. But nothing seems to move the needle when it comes to attracting your ideal clients through content marketing. This episode takes a fresh, innovative approach that combines the power of podcasting with a strategic client acquisition funnel.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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Ever wonder how a brand-new podcast can skyrocket to the top of the charts? There are two ways it can happen, and in this episode, I’m taking you behind the scenes of bestselling author and founder Jamie Kern Lima’s recent podcast launch to show you how. Find out the mechanisms at work that helped her claim the #1 spot in self-improvement, Top 20 o…
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If you have a podcast that’s not converting as many listeners to leads as you want, chances are it has nothing to do with the current size of your podcast audience and everything to do with the first impression you’re making on your listeners. Fellow podcaster Beth Schillaci joins me in this episode to break down the five key elements of your podca…
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Unlock the mysteries of Amazon selling with Vanessa Hung, the Venezuelan powerhouse at the helm of Online Seller Solutions. She's not only mastered the platform's complexities but is ready to share her treasure trove of strategies, from maintaining a healthy seller account to navigating the labyrinthine policies that could make or break your busine…
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Are you ready to dive deep into the heart of what it truly means to create value through your content? This episode is a little bit different - it is an unfiltered exploration of radical candor, vulnerability, and the courage it takes to be authentically transparent in our content creation. We dive into our tendency to package "value" into neat fra…
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Are niche podcasts growing faster than general ones? Are video podcasts here to stay? Why are podcast networks booming? How is the podcasting industry going to change over the next 3-5 years? And most importantly, will your podcast rise with the tide or will it sink? Get ready for a deep dive into the future of podcasting and learn what the latest …
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Most podcast hosts think high-quality episodes are enough to attract new listeners. But they’re not. If you want to be the host of a top-ranked podcast, you need to know how to hook your listener *before* they hit play. Because having a bingeworthy podcast isn’t just about keeping listeners’ attention — it's about knowing how to grab it in the firs…
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Unlock the secrets to e-commerce triumph and let the transformative power of AI propel your business into the stratosphere. Our latest conversation with a seasoned e-commerce expert provides an eye-opening look into what it truly takes to launch and scale an online store. Unwavering commitment and a staunch motivation that eclipses the mere pursuit…
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Have you ever felt trapped by social media algorithms, endlessly chasing vanity metrics and elusive viral success? Roberto Blake, YouTube veteran and creator economy expert, shares a refreshingly practical approach to bypass the algorithm obsession.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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Ever find yourself staring at your podcast analytics dashboard, wondering what to do with all that data? Maybe you check once a month to see if your downloads are increasing. But what if you knew how to decode your listener data to pinpoint exactly what your listeners want and unearth your most bingeworthy episode topics? Whether you’ve been podcas…
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Spoiler alert… the real key to growing a podcast isn’t consistency. Think about it: if consistency were the key to long-term podcasting growth, then everyone who’s been releasing an episode every week for the past year or more would have a Top 100 podcast — and that’s not the case. So if you’re sick of hearing “consistency is key to podcasting succ…
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Embark on a transformative odyssey with Anatoly Labinsky, the former food runner turned e-commerce maestro, as he regales us with a tale that's nothing short of a cinematic rise to success. Every entrepreneur knows the sting of struggle, but Anatoly's saga—from grappling with a new language in Dubai to the life-affirming challenge of impending fath…
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In this refreshingly candid chat, I sit down with Colin Gray, founder of Alitu and The Podcast Host, as he shares how he grappled with - and overcame - a concerning decline in visibility and cut through with his content.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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If your podcast hasn’t shown significant audience growth in the last three months despite giving your best stuff away for free in every episode, it might have nothing to do with your content and everything to do with what your listeners are hearing in your voice when you share it. Believe it or not, it’s not what you say ~but how you say it~ that’l…
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Most experts who preach about podcast growth won’t tell you this: but if you’ve been podcasting for six months or more and fewer than ten listeners have converted to clients, the first step isn’t “grow your audience”... The first step is to look at why the listeners you have aren’t converting to begin with. In this episode, I’m breaking down three …
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Want to build and scale your e-commerce brand like a pro? In this episode, we sit down with Matt Altman from Right Side Up to uncover the secrets behind his incredible journey from retail arbitrage to successfully launching and selling multiple brands. Matt spills the beans on his innovative PPC launch strategies and the revolutionary "plum cart" c…
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Picture this: I feel like I’m finally in a rhythm with my organic content, I have a strategy and I’m following it with a system, I’m being consistent and our metrics look good. Then I received some brutally honest feedback that made me realize that I might be phoning it in. It was the tough but fair wake up call I needed and I am excited to share i…
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How many times have you sat down to plan an episode, only to stare at the cursor blinking on the screen for an hour because you're fresh out of new episode ideas? If you're an expert host who’s starting to run out of things to talk about on your podcast, this episode is for you. I’ll let you in on a secret that today’s top podcasters don’t want you…
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Ever wondered how to improve your Listen Notes ranking? In this episode, I’m breaking down what Listen Notes is, how it works, and whether its rankings really matter for your podcast. You’ll also learn how Listen Notes rankings differ from Apple Podcasts rankings, and I’ll give you three practical steps you can take to better understand — and impro…
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Get ready to ignite your entrepreneurial fire as we share the astonishing tale of Josh Hadley, a former airline employee who turned the e-commerce world on its head. Josh's story is not just about creating an eight-figure stationary empire; it's about the relentless pursuit of a dream, juggling a full-time job, and aligning his business ambitions w…
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You’d never spend a year or more writing a book, only to tell no one, hit “publish” on Amazon, and hope it becomes a bestseller, would you? Of course not. Yet this is how most people start their podcasts… and why they’re shocked when their show only brings in less than 100 downloads an episode. That’s why I invited mindset expert and podcast host K…
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Tired of asking for reviews in every episode and hearing nothing but crickets? I mean, it’s obvious from your analytics dashboard that people are listening to your show. People even tell you “omg I love your podcast” or “that episode was exactly what I needed to hear!” But STILL they won’t take 30 seconds and leave a review. #rude That’s because th…
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In this insightful conversation, Dennis Yu shares his game-changing approach to boosting social media content for just $1 per day, targeting your ideal audience with laser precision.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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You know when you listen to a podcast episode and you’re like, “This is creepy. It’s like they made this just for me. How did they know I needed this?! Are they in my brain?! Woah. HOW DID THEY KNOW?!" (Well. It’s me, hi. I’m doing it again). Look, no one (and I mean absolutely no one) starts a podcast and says, "I want to put all this effort in an…
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If you want a podcast that thousands of people listen to, you first have to know how to get people to care about what you have to say. The problem? Most podcast hosts think “valuable content” is the key to growing an engaged podcast audience. So they teach as much as they can in every episode because they believe more information means more value. …
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Unlock the keys to Amazon triumph as we sit down with e-commerce maestro Max Sinclair, the visionary behind eComptentai. He peels back the curtain on his journey from igniting Amazon Business in the UK to fostering Amazon Grocery's growth in the EU, all while nurturing his brainchild eComptentai. Max's insights are a goldmine for sellers aiming to …
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What's the secret to finding fulfillment after achieving massive entrepreneurial success? Find out in this conversation with the ex-President and current Board Director of $2 billion online course platform Kajabi, Jonathan Cronstedt, also known as JCron.By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)
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