Best Ellen Yin Podcasts (2024)

1
Switching To A 4-Day Work Week Grew Revenue Up To 77% 1:03:55

8h ago1:03:55

1:03:55

Imagine if 4-day work weeks didn’t only occur when a holiday weekend rolls around. Beyond more free time, do shorter work weeks also create financial gain? Today’s case study explores that question with Erin Diehl, founder of B2B professional development company, Improve It and best-selling author of “I see You! A Leader’s Guide to Energize Your Te…

1
Your MBA In Creative Negotiation: How Kim Kaupe Got A Client To Pay Her $15K Over Asking Price After They Initially Said “No” (REPLAY) 37:16

8d ago37:16

37:16

This is a replay of episode 117, one of our team-picked top 10 case studies that we felt deserved an encore. We’re dissecting the case study of how Kim used creative negotiation tactics to turn a “no, we can’t afford you” response into a client paying $15,000 more than what they initially offered. If negotiating makes you sweat, Kim’s advice will g…

1
Bonus #55: How to Overcome The 5 Main Buyer Objections 34:56

9d ago34:56

34:56

This bonus episode is the perfect resource if you're trying to figure out ways to overcome your ideal clients' objections to your offer. Jocelyn Montemarano - founder of Scale Your Resonance - walks us through the 5 main objections your buyers may have, and how to overcome them. Jocelyn doesn't believe in coercion as a sales method, so listen in to…

1
This “Quiet Launch” Made $12K in 6 Days: How To Sell Something Old as Something New 47:35

11d ago47:35

47:35

Feeling bored of doing the same launch over and over in your business, but not the ambition of starting and selling a new offer from scratch? Today’s case study is a test of the perfect in between solution: selling a live cohort of an existing digital course with a low lift launch. Candice Ward, food photographer and monetization coach for other fo…

1
The Small Town Soul of Pizza Ranch | Episode 51 22:43

19d ago22:43

22:43

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into building great restaurant teams. We explore their stories, their strategies, and valuable lessons on running restaurant teams. Hosted by D.J. Costantino. Presented by 7shifts. In this episode of the Pre Shift Podcast, ho…

1
Suneera Madhani Sold A Billion Dollar Business & Is Building Her Next Unicorn With These Lessons 58:49

20d ago58:49

58:49

When is the right time to exit your business? For Suneera Madhani, it was after taking her fintech startup, Stax, from idea to unicorn - a moniker coined for the rare privately-held company that reaches a billion dollar valuation. After selling to private equity and finding a new CEO to lead the company’s next stage of growth, Suneera knew she want…

1
Scaling From $1M to $6M in 3 Years Without Spending More - The Referral Machine That Drives 85% Of Revenue 50:09

27d ago50:09

50:09

I always say, the best business ideas come from looking outside your own industry. Today’s case study affirms just that. In 3 short years, this CEO has 3Xed her revenue without increasing her marketing spend AT ALL. In fact, she’s spending a fraction of what her competitors’ are, with greater success. The client acquisition engine that grew her bus…

1
Mastering the Art of Pizza & Business with Mike Basuch | Episode #50 33:02

1M ago33:02

33:02

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into building great restaurant teams. We explore their stories, their strategies, and valuable lessons on running restaurant teams. Hosted by D.J. Costantino. Presented by 7shifts. Mike Bausch, a certified master pizzaiolo an…

1
Should You Ever Work For Free? How Strategic Pro Bono Projects Have Generated Millions In ROI For This Agency 53:34

1M ago53:34

53:34

Is it ever a good idea to work for free? Many entrepreneurs wouldn’t consider it, especially after being in business for years, but this CEO makes a solid case for why selective pro bono work pays off - sometimes more than you would have even netted from charging for the original service. Tracy Marlowe, founder of marketing agency Creative Noggin, …

1
Bonus #54: How to Get Paid to Write for Major Publications with Ericka Andersen 34:58

1M ago34:58

34:58

This bonus episode on securing brag-worthy bylines pairs perfectly with Monday's case study on creating viral content for major publications using AI. Ericka Andersen - founder of Pitch and Publish Writing Co. - walks us through exactly how to pitch and get paid by media outlets to write content for them in your area of expertise or interest. Erick…

1
Creating AI-Powered Viral Headlines Grew His Email List By 10,000 Subscribers From Only 1 Video (& Amassed 5 Million Views Across His Content) 1:01:27

1M ago1:01:27

1:01:27

Just in time for the release of the new Deadpool & Wolverine movie, you’ll love the story of how our guest caught the attention of Entrepreneur Magazine with a Wolverine costume and has since built a 9 years-strong content partnership with their publication. Ben Angel is an award-winning and bestselling author, entrepreneur, and influencer with ove…

1
Building Chicago's Thattu with Chef Margaret Pak | Episode 49 38:54

2M ago38:54

38:54

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into building great restaurant teams. We explore their stories, their strategies, and valuable lessons on running restaurant teams. Hosted by D.J. Costantino. Presented by 7shifts. In the latest episode of the Preshift Podcas…

1
[Q2 2024 Quarterly Review] Does Every Expense Need an ROI? Revenue Stacking, Monetizing IP Beyond Courses & More 40:40

2M ago40:40

40:40

Our Q2 2024 review is here! These quarterly review episodes contribute to our mission of creating financially transparent content - sharing what's working in our business, what we've learned, and what we're celebrating. For more in-depth, behind the business case study episodes from within our business, check out the C-Suite: https://ellenyin.com/c…

1
The LinkedIn Content Strategy That Sold Out Her New Offer To Mostly First-Time Buyers ($45K+ In 2 Weeks) 48:26

2M ago48:26

48:26

Today’s case study embraces experimentation on several fronts - new audience, new content platform, and new offer. Seasoned online business owner and mentor to digital freelancers, Amy Posner, wanted to expand her audience beyond copywriters, so she got on LinkedIn, a platform she wasn’t active on previously, and tested a daily content strategy to …

1
‘Best Of’ Hiring: 8 Top Tips On The Who, What, When, and Where of Hiring 54:53

2M ago54:53

54:53

We’re rounding up our 8 best tips and guest insights on all things hiring, from pre-hiring essentials, to successful delegation, to finding the right people to bring on your team. I’ll introduce each sound bite with the name of the guest and the original episode number, in case you want to go back and listen to the full interview. All referenced ep…

1
Fostering Community and Belonging in the Restaurant Industry with Ellen Yin | Episode 48 30:36

2M ago30:36

30:36

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into building great restaurant teams. We explore their stories, their strategies, and valuable lessons on running restaurant teams. Hosted by D.J. Costantino. Presented by 7shifts. In this episode of the Pre-Shift Podcast, ho…

1
Is Underspending Hurting Your Business Growth? Breakdown of What This 7 Figure CEO Spends $113K Outsourcing 56:16

2M ago56:16

56:16

The media tends to portray women as over-spenders who are bad with money, causing Kickstart Accounting founder Danielle Hayden to notice that many of her new clients would come in asking “where can I cut back?” But Danielle, who runs a 7 figure bookkeeping and accounting agency, challenges that narrative by examining where women are actually unders…

1
Transitioning a “One-On-One” Service to “One-To-Many” Offer Suite (2X Revenue Case Study) 56:38

3M ago56:38

56:38

A lot of expert-based online businesses and coaches start with 1:1 client services, myself included. But what happens when you’ve reached your capacity and want to transition from a one-to-one to one-to many business model? Dani Marenburg of Mindin’ My Macros successfully restructured her 1:1 service into a scalable offer suite that 2Xed her revenu…

1
Reinventing Restaurant Compensation with Zach Feinstein | Episode 47 28:28

3M ago28:28

28:28

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into what it takes to build great restaurant teams. We explore their stories, the strategies they use, and valuable lessons on running restaurant teams. Hosted by D. J. Costantino. Presented by 7shifts. In this episode of the…

1
Outsourcing: How To Find + Hire Your Dream Team 1:06:19

3M ago1:06:19

1:06:19

When you start a business, you wear all the hats - everything from operations to accounting to marketing to customer service. Eventually, you become your own roadblock to growth - so how do you get out of the weeds and hire the right people to join your team? To answer this question, we’re joined by Emily Reagan, founder of the Unicorn Digital Mark…

1
How to Host Roundtable Events That Add $884K To Your Revenue 57:48

3M ago57:48

57:48

If you’re a longtime listener, you know getting in front of borrowed traffic is our favorite audience growth strategy, and today’s case study on hosting roundtables affirms why. Women’s leadership expert and founder of Safi Media, Eleanor Beaton, has successfully hosted 14 roundtables since Q4 2021, inviting aligned speakers to join her for hot but…

1
Episode 46: Pike Howard of Felipe's Taqueria 43:04

3M ago43:04

43:04

Send us a Text Message. Great teams make great restaurants. On The Pre-Shift, restaurant operators and industry experts dive into what it takes to build great restaurant teams. We explore their stories, the strategies they use, and valuable lessons on running restaurant teams. Hosted by D. J. Costantino. Presented by 7shifts. In this episode, Pike …

1
Warm Up Your Program Launch with A PAID Private Podcast (This One Converted 30% of Listeners To Generate $108K) 44:54

3M ago44:54

44:54

Want to weed out the freebie seekers in your next launch? Try this pre-launch strategy on for size. Kelsey McCormick, founder of Coming Up Roses, knows that launch strategies are ever evolving, so she’s tested MULTIPLE top-of-funnel approaches ranging from challenges to workshops to quizzes. But she recently discovered that the best way to get inte…

1
$330K Launch WITHOUT Ads, Social Content, or Email Marketing 51:00

4M ago51:00

51:00

You may be overcomplicating your launches… While in the midst of a health scare juggling appointments, surgeries, and literally being unable to speak for periods of time, list-building expert and business matchmaker Linda Sidhu still pulled off a $330K launch. She didn’t use any of the traditional methods during her launch to promote her offer, lik…

1
Winning Mrs. Oregon America 👑 (and Why I Decided To Compete In My First Pageant) 48:29

4M ago48:29

48:29

I was recently crowned Mrs. Oregon America! Curious what led me to compete in (and win) my first pageant? Many of you have been witness to my personal growth as a founder over the last 6 years, so in line with our usual practice of building in public, I’m sharing my experience as Mrs. Oregon America so far and how I plan to use my role to further o…

1
Episode #45: Hassel Aviles, Director of Not 9 to 5 30:25

4M ago30:25

30:25

Send us a Text Message. The Pre-Shift Podcast presented by 7shifts is a deep dive into what it takes to run great restaurant teams. Host DJ Costantino covers the restaurant industry with conversations featuring industry leaders and innovators sharing their business growth insights, backgrounds, and valuable lessons on running restaurant teams. On t…

1
How Reflecting Her Ideal Client Doubled This Solopreneur’s Revenue In One Year 59:44

4M ago59:44

59:44

As humans, we are subconsciously attracted to or trusting of things that feel familiar. Today’s case study examines how executive assistant Kiri Mohan, who also doubles as a coach for freelancers who work corporate jobs, used this to her advantage to double her revenue in one year - all while working 25 hours a week as a solopreneur. By implementin…

1
Paying Off $70K Debt In 9 Months By Monetizing Multiple Skills Outside Her “Normal Business” 1:10:47

4M ago1:10:47

1:10:47

Debt - especially personal or consumer debt - feels like a monster most people prefer to shove in a closet, so we’re grateful to get a rare and financially vulnerable testimony of what managing and paying off debt as an entrepreneur actually looks like from our guest, Taylor Aller. Despite making 6-figures as a multi-passionate registered massage t…

1
Organic Social Selling with Chatbots: This ManyChat Automation Generated $15,385 in 60 Days 47:49

4M ago47:49

47:49

ManyChat has entered the chat in a big way over the last few years, so we’re bringing you a practical case study from an entrepreneur who has successfully leveraged this to skyrocket her post engagement and sales. Video marketing strategist, Keenya Kelly, started using ManyChat in 2020 to gather leads and convert them into paying customers. Her str…

1
[Q1 2024 Quarterly Review] 6-Figures In Profit From One Event, ‘No’ Journals, & Setting Boundaries As A Speaker 36:54

5M ago36:54

36:54

If you are a longtime listener of our show, then you’re probably used to hearing our quarterly income reports, but this year we’re testing quarterly reviews instead! Don’t worry, you’ll still get access to new income report episodes, just on an annual basis instead. It's very important to us to continue to create financially transparent content, an…

1
Episode #44: Chris Britt, COO of Epic Restaurants 42:36

5M ago42:36

42:36

Send us a Text Message. The Pre-Shift Podcast presented by 7shifts is a deep dive into what it takes to run great restaurant teams. Host DJ Costantino covers the restaurant industry with conversations featuring industry leaders and innovators sharing their business growth insights, backgrounds, and valuable lessons on running restaurant teams. In t…

1
[TEASER] What’s My Business Worth? The Who, When, Why of (Maybe) Selling Cubicle to CEO 5:32

5M ago5:32

5:32

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Not clickbait! I recently went through a formal valuation process for my business to see what it’s actually worth, and whether selling (now or in the future) would make sense for its cont…

1
The $100K Risk That Made $1 Million + Caught Costco’s Attention 53:01

5M ago53:01

53:01

Are you misallocating your company’s resources on a product that’s stunting your growth? Today’s case study investigates this dilemma. Michelle Razavi, CEO and co-founder of the gut-friendly food company, Elavi, recently faced this roadblock head on. After successfully launching the company in 2020 with collagen protein bars, she made the tough dec…

1
‘Best Of’ Email Marketing: 7 Tips To Make More Sales, Deepen Relationships, and Reduce Unsubscribes 39:15

5M ago39:15

39:15

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 We’re rounding up our 7 best tips and guest insights on all things email marketing, from reducing unsubscribes to maximizing conversions. I’ll introduce each sound bite with the name of t…

1
[TEASER] Selling Out a Six Figure Retreat in 1 Week (After Flopping with My Waitlist) 3:51

5M ago3:51

3:51

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 I sold out my brand partnerships retreat in 7 days… but trust me this launch was anything but smooth sailing. Hear how my waitlist responded to this offer going live and how I filled up a…

1
Unique Top-Of-Funnel App Strategy Adds Hundreds of New Customers Monthly On Auto-Pilot (and $335K Revenue To Date) 52:00

5M ago52:00

52:00

Want to create your own branded app? Try Passion.io for free: https://passion.io/saas-free-trial?_go=ellen26 Recent studies show the average person spends 2 hours and 23 minutes a day on social media platforms, so imagine the power of capturing even a fraction of your dream customer’s screen time and diverting them from mindlessly scrolling to enga…

1
Episode #43: Stella Dennig, Co-Owner/GM of Daytrip 31:44

6M ago31:44

31:44

Send us a Text Message. In this episode of the Pre-Shift podcast, host DJ dives deep into the intricacies of managing successful restaurant teams with Stella Denig, co-owner and GM of Daytrip Restaurant in Oakland, California. Stella shares insights on building a restaurant prioritizing pay equity, equitable compensation, and a strong internal cult…

1
Acquiring Over 300,000 New Customers With Performance Publishing 52:06

6M ago52:06

52:06

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 To close out women’s history month, we’re chatting with two trailblazers disrupting the publishing industry. Lauren Kleinman and Lee Joselowitz are the co-founders of The Quality Edit (TQ…

1
These Q&A Parties Converted 100% of Participants Into Paying Customers Within 1 Year 1:01:41

6M ago1:01:41

1:01:41

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Is it possible to have a 100% conversion rate? Marketing strategist Sophia Parra’s case study today proves that with a well-timed nurture event, yes. Sophia started hosting Q&A text parti…

1
Bonus #53: Live Q&A With Students at CU Denver’s Jake Jabs Center for Entrepreneurship 1:01:16

6M ago1:01:16

1:01:16

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Develop Your Entrepreneurial Mindset with a Master’s in Entrepreneurship at CU Denver! Take the next step in your career today by going to https://jakejabscenter.org/cubicletoceo/ Watch a…

1
How Do Founders Spend The Money They Raise? Two Product-Based Companies Share Their Burn Rates + Spending Decisions 1:05:53

6M ago1:05:53

1:05:53

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Our show recently made its debut at SXSW week in Austin, Texas with a live podcast recording at the Cherub pop-up shop! Cherub, one of the companies I angel invested in, is a platform con…

1
‘Best Of’ Podcasting: 9 Tips To Grow Your Show + Maximize Results From Guesting On Other People’s Podcasts 36:00

6M ago36:00

36:00

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 We’re rounding up our 9 best tips and guest insights on all things podcasting - from growing your own show to maximizing your results from guesting on other people’s podcasts! I’ll introd…

1
The Science of Asking Good Questions (To Get More Responses, Sales, & Drive Innovation) 35:38

7M ago35:38

35:38

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 We’re switching things up and putting Ellen in the hot seat today! Listen to her guest interview on Season 1 of Honeybook’s Independent Business Podcast, the show that uncovers the scienc…

1
Being A Breadwinning Woman: 3 Ways This Relationship Coach Embraces This Role + Reduces Money Tension In Her Marriage 59:11

7M ago59:11

59:11

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 According to CBS, 45% of women earn the same or more than their male spouses, almost triple the number from the 1970s. Of this group, 16% are the breadwinner in their family. What’s it li…

1
Should You Be Running Your Own FB Ads? How She Manages $1M+ In Annual Ad Spend Without An Agency 1:03:38

7M ago1:03:38

1:03:38

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Curious what it’s like to bring your ads in-house? Today’s case study gives you an inside look at the numbers and ads management process of a non-ads agency business spending more than $1…

1
After The Purchase: How UX Drives Sales ($1M in 13 Months Case Study) 1:02:42

7M ago1:02:42

1:02:42

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 “The point of purchase is just the start of your relationship with someone not the end” – this sentiment is one of my favorite takeaways from my conversation with the founder of the Consc…

1
Debriefing 5 Ideas That Made $1M+ Each (With 8 Figure AppSumo CEO, Noah Kagan) 58:10

7M ago58:10

58:10

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Want direct access to Noah's brain? Join us for our first dream mentor group chat in the C-Suite with Noah Kagan on February 22nd, 2024! Go to https://ellenyin.com/csuite so you can get m…

1
Converting A Small Audience: Using Branded Events To Generate $180K 57:51

8M ago57:51

57:51

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 A branded event goes beyond slapping your brand colors and logo on a presentation. Branded events create interactive, often themed experiences for your audience, and they sell your signat…

1
[Q4 2023 Income Report] $200K PROFIT Despite Pausing Evergreen Products For 1 Year 45:13

8M ago45:13

45:13

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuite We're…

1
[TEASER] Why I'm Setting Guidelines, Not Goals in 2024: My 5 Explained 7:03

8M ago7:03

7:03

You don't need to break the bank to boost your business! Check out the 33 FREE resources available to you in Freebie Fest Vol.2: http://ellenyin.com/freebiefestv2 Can sticking to consistent actions, regardless of outcome, actually produce a better result than reverse engineering a set goal to begin with? I'm testing this theory in 2024! Listen to t…

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