Best Jen Clinehens Podcasts (2024)

1
The Psychology Behind SPOTIFY'S Success 10:01

1h ago10:01

10:01

Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…

1
Greatest Hits: The Billion Dollar Marketing Genius Behind Grey Goose 10:14

7d ago10:14

10:14

Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…

1
The Psychology Behind Quibi's $2B Fail 11:01

14d ago11:01

11:01

Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…

1
How psychology saved Chivas Regal scotch 11:08

24d ago11:08

11:08

Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…

1
How coffee (and a bit of psychology) saved McDonald's 8:01

14d ago8:01

8:01

Thank you for listening to the Choice Hacking Podcast. If you liked what you heard, please leave a rating or review for the podcast. And if you're a true superstar (and I know you are!) consider sharing an episode with your social media followers, friends, and family. Any of these help the podcast find new listeners and grow. ✅ Find me (Jen Clinehe…

1
How Mini (and BMW) used psychology to become a cult classic 11:38

1M ago11:38

11:38

Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…

1
The psychology behind Blockbuster's $3B failure 12:06

2M ago12:06

12:06

Today's episode was brought to you by Choice Hacking Coaching. Looking for clarity, focus, and confidence in your marketing and/or career? Behavioral Science-powered 1-on-1 Coaching could be a good match for you. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newslett…

1
Season 4 Episode 7 - Talking AI and its impact on Marketing with Special Guest Simone Blakers 38:56

4M ago38:56

38:56

In this episode we dive into the fascinating and slightly terrifying world of AI with special guest Simone Blakers. AI. You can’t move in marketing circles (or any business circles really) without someone mentioning AI and how it will help, hinder and/or take over everyones jobs. It’s a scary time for a lot of people but it also seems to be a big o…

1
Why Hermes, Porsche, Ferrari, and Rolex hold their products hostage 17:32

5M ago17:32

17:32

Today's episode was brought to you by Choice Hacking Coaching. Looking for clarity, focus, and confidence in your marketing and/or career? Behavioral Science-powered 1-on-1 Coaching could be a good match for you. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newslett…

1
Greatest Hits: The Psychological Failure of New Coke 12:27

5M ago12:27

12:27

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by my newest Choice Hacking Academy course, "How to Win More Clients (with Science)." Click here to learn more and join the course ✅ Join my free newsletter ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to …

1
Season 4 Episode 6 - Talking Loyalty with Special Guest Professor Yuping Liu-Thompkins 33:25

5M ago33:25

33:25

In this episode, we go back to school by talking to Professor of Marketing Yuping Liu-Thompkins. Not content with being a Professor at Old Dominion University in the US, she is also the Founder and Director of Loyalty Science Lab whose mission is to create and promote cutting-edge scientific research on brand and customer loyalty. We talk about wha…

1
Greatest Hits: How Starbucks Used Psychology to Become the World's Biggest Coffee Chain 11:40

5M ago11:40

11:40

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Audible. Click here to get your free 30 day trial of Audible Plus or visit ChoiceHacking.com/Audible ✅Buy my book, "Choice Hacking" ✅Get a free eBook "5 Psychology Principles to Perfect Your Experience" + join the newsletter ✅Take my course, "Behavi…

1
The UNTOLD story of why Kmart failed 12:55

5M ago12:55

12:55

Today's episode was brought to you by Choice Hacking Coaching. Looking for clarity, focus, and confidence in your marketing and/or career? Behavioral Science-powered 1-on-1 Coaching could be a good match for you. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newslett…

1
How a tiny perfume company used psychology to take over the world 12:22

6M ago12:22

12:22

Today's episode was brought to you by Choice Hacking Coaching. Looking for clarity, focus, and confidence in your marketing and/or career? Behavioral Science-powered 1-on-1 Coaching could be a good match for you. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newslett…

1
Greatest Hits: The Cobra Effect or, When Your Best Intentions Backfire 7:58

6M ago7:58

7:58

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by my newest Choice Hacking Academy course, "How to Win More Clients (with Science)." 👉👉 Click here to learn more and join the course. ✅Join my free newsletter ✅Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science t…

1
How Duolingo Used Psychology to Make Learning Addictive 14:52

6M ago14:52

14:52

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking Training. Click here to learn more about how we can help skill up your team, or visit ChoiceHacking.com/training ✅ Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅ Buy my book (or audiobook), "Ch…

1
Season 4 Episode 5 - Talking Email Marketing and CRM with Special Guest Chad S White 48:25

6M ago48:25

48:25

In this episode, we talk to Chad S White. Chad is Head of Research at the Oracle Digital Experience Agency, Author of "Email Marketing Rules”, and contributor at marketing profs, CMSWire and Contributor. Basically, he is the voice of authority on email today. You can hear us chat about Email personalisation, the role of channels, testing strategies…

1
E65: Remember Your Why - Learning from the master of behaviour change - Stuart King 34:43

6M ago34:43

34:43

In today's episode we are joined by Stuart King. Stuart founded BeeZee Bodies 17 years ago whilst working in public health. A hugely successful service it supports people all over England. At Public Health England he was senior scientist in the obesity and healthy weight team and he still works closely with Public Health producing and hosting The R…

1
Greatest Hits: How Costco used psychology to become the world's 3rd largest retailer 10:00

6M ago10:00

10:00

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking (the Agency). Get your brand the attention & engagement it deserves with a customer experience perfected by psychology + behavioral science. Click here to learn more about how we can help you, or visit ChoiceHacking.com/together ✅Join…

1
E64 8 Top Tips for No Smoking Day 2024 19:15

7M ago19:15

19:15

This episode deep dives into 8 top tips for effective Smokefree messaging this No Smoking Day - 13th March. For details check out our blog Want to do more? Come to the Smokefree Training Day 2024 - the day after No Smoking Day on 14th March 2024 Early bird is on!By Ruth Dale

1
Greatest Hits: How Nike Used Psychology to Become the World's Biggest Sportswear Brand 12:10

7M ago12:10

12:10

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Calendly. Click here to learn more or visit ChoiceHacking.com/Calendly. ✅Buy my book, "Choice Hacking" ✅Get a free eBook "5 Psychology Principles to Perfect Your Experience" + join the newsletter ✅Take my course, "Behavioral Science + Psychology 101…

1
Season 4 Episode 4 - What makes the Rapha Cycling Club a great loyalty program? 14:54

6M ago14:54

14:54

In this episode we look into what makes the Rapha Cycling Club a great loyalty program. We cover the psychology behind its structure, the community it has built, and how it is helping build their brand. External resources: Above Average YouTube Channel - CLICK HERE Rapha 500 YouTube video - CLICK HERE Audio-Visual assets: Imagery: Photo by Matthew …

1
Greatest Hits: The Gruen Effect: The fascinating ways store environments affect what (and how much) we buy 9:38

7M ago9:38

9:38

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Calendly. Click here to learn more or visit ChoiceHacking.com/Calendly. ✅Buy my book, "Choice Hacking" ✅Get a free eBook "5 Psychology Principles to Perfect Your Experience" + join the newsletter ✅Take my course, "Behavioral Science + Psychology 101…

1
Greatest Hits: Why Steve Jobs Stole from a Hotel to Build the Apple Store (and you should too) 13:12

7M ago13:12

13:12

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by my newest Choice Hacking Academy course, "How to Win More Clients (with Science)." 👉👉 Click here to learn more and join the course (you can save 50% off the price of the course when you pre-order it before January 21, 2023) ✅Join my free newsletter …

1
The Psychology Behind Aldi's Massive Growth 10:40

7M ago10:40

10:40

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help perfect your marketing and customer experience, or visit ChoiceHacking.com/together ✅Join my free newsletter to become a marketing psychology master in <5 …

1
How Coca-Cola used psychology to become the world's most memorable brand 16:21

8M ago16:21

16:21

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help perfect your marketing and customer experience, or visit ChoiceHacking.com/together ✅Join my free newsletter to become a marketing psychology master in <5 …

1
E63: We go deep into FE&HE marketing with Nathan Monk & Rebecca Roberts 30:14

8M ago30:14

30:14

Happy 2024! In today's episode we welcome Nathan Monk and Rebecca Roberts as we go deep into Behaviour Change and Further Education and Higher Education. Nathan Monk is cofounder of Smile and one of the brains behind Prospectus Plus, the innovative and personalised prospectus solution that is transforming the conversation around digitally tailoring…

1
The psychology of Starbucks Rewards 12:38

8M ago12:38

12:38

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help perfect your marketing and customer experience, or visit ChoiceHacking.com/together ✅Join my free newsletter to become a marketing psychology master in <5 …

1
Season 4 Episode 3 - Why targeting Gen-Z is really lazy marketing 12:52

8M ago12:52

12:52

In this first episode of 2024, we discuss why targeting Gen-Z is really Lazy marketing and why marketers should stop doing it. External resources: Shane Gillis Stand-up clip - CLICK HERE IPSOS data - CLICK HERE Audio-Visual assets: Imagery: Photo by Matthew Brodeur on Unsplash Music: Hot Thang by Daniel Fridell. CLICK HERE Music: You oughta know by…

1
📚3 Recommended Books (a great secret santa) 9:38

9M ago9:38

9:38

In today's episode we highlight 3 books recommended by 3 of our 2023 podcast guests and an ask for you (see below!) 1) Mistakes Were Made But Not By Me - Why We Justify Foolish Beliefs, Bad Decisions & Hurtful Acts by Carol Travis & Elliott Aronson Recommended by Samuel Salzer from E40 How to build Habits that Stick. 2) A more Beautiful Question: T…

1
E61: Rebecca & Ruth FE & HE Bootcamp Unveiled! 33:35

9M ago33:35

33:35

This episode takes a slightly different approach to our usual style. To celebrate our behind the scenes working together Rebecca & I interview each other and look back at top tips we would give ourselves and also we look forward to our future events. The title does give away the unveiling - but as they say the devil is in the detail so for more inf…

1
Season 4 Episode 2 - Celebrating our 50th episode by talking CX, Behavioural Science and more with Jen Clinehens 49:48

9M ago49:48

49:48

We made it to 50 episodes! Admittedly slowly but hey - we got there in the end. To celebrate this milestone Jen Clinehens returns to the podcast. The former co-host of the podcast for the first 30 or so episodes returns to talk CX, AI and Behavioural Science. We also cover building a business, Jen's entry in Marketing Room 101 and a discussion on M…

1
Part Two: How Amazon Uses Psychology to Perfect Its Experience 12:01

10M ago12:01

12:01

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help perfect your marketing and customer experience, or visit ChoiceHacking.com/together ✅Join my free newsletter to become a marketing psychology master in <5 …

1
E60: How to use social proof with expert Jen Clinehens - Choice Hacking 32:43

10M ago32:43

32:43

This week we are joined by Jen Clinehens from Choice Hacking to chat all things social proof! She is an expert in applying behavioural science to marketing and you can check out Jen's work over at Choice Hacking, We chat canned laughter, the need to be part of a social group, how Apple took it a new level, why disaster preparedness never happens, T…

1
Part One: How Amazon Uses Psychology to Perfect Its Experience 12:51

10M ago12:51

12:51

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help perfect your marketing and customer experience, or visit ChoiceHacking.com/together ✅Join my free newsletter to become a marketing psychology master in <5 …

1
Part Two: How Uber (Allegedly) Manipulated Its Drivers Using Psychology & Behavioral Science 11:06

10M ago11:06

11:06

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Campsite.bio. Click here to learn more and support the podcast. ✅Join my free newsletter ✅Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings" ✅Take my course, "Behavioral Scie…

1
Season 4 Episode 1 - Talking data, insight and marketing tech with special guest Susan Rose 42:04

10M ago42:04

42:04

Season 4 has arrived and we start with a cracking episode. We talk to Susan Rose who is an expert in customer-centric retail strategy and customer behavioural segmentation. She has worked in this field since joining Dunnhumby in 1991, where she was part of the team that developed and launched the highly acclaimed Tesco Clubcard loyalty programme. S…

1
Part One - How Uber Used Psychology to Perfect Its Experience 9:42

10M ago9:42

9:42

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Campsite.bio. Click here to learn more and support the podcast. ✅Join my free newsletter ✅Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings" ✅Take my course, "Behavioral Scie…

1
E59 Why you need to think like a detective to communicate change 8:14

11M ago8:14

8:14

This episode explores the murder mystery genre and how thinking like a detective can help you understand your audience - the first step to communicating change. The three key questions - 1. Do they have the means (to make the change)? 2. What is their motive? 3. Do they have opportunity! Anyone near Plymouth, UK on 7 November - come along to our in…

1
How psychology saved Dominos Pizza 11:54

11M ago11:54

11:54

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help you, or visit ChoiceHacking.com/training ✅Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅Buy my book (or audiobook)…

1
E58 Stop making boring public health campaigns by using the science of habits 14:51

11M ago14:51

14:51

This episode talks through what habits are and how to write a behavioural statement so you can get clarity on the challenge you are working to solve. 3 AHA moments 💡 Your audience may not be aware of their habits. They are behaviours that take place on autopilot. Habits are contextual so by focussing on the trigger and time before the behaviour tak…

1
The Peak-End Rule: A Golden Rule for Amazing Customer Experiences 11:07

11M ago11:07

11:07

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking Academy. Click here to learn more about how we can help you, or visit ChoiceHacking.Academy ✅Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅Buy my book (or audiobook), "Choice Hacking: How to us…

1
E57 Top Mistake When Communicating Mental Health 25:59

11M ago25:59

25:59

Today's episode welcomes Nedra Kline Weinreich, president and founder of Weinreich Communications. Nedra has over 25 years experience delivering social marketing to create positive change on health and social care issues. Quote from Nedra "I would say the the biggest issue that I see in campaigns that are trying to reduce stigma, whether it's aroun…

1
E56 Bootcamp training explained! 11:37

11M ago11:37

11:37

Today's episode explains why Behaviour Change Marketing Bootcamp training is not a course! Not because we don't love training. But because the training is designed to focus on skills development and for busy pros who are short on time. It accelerates your learning through a dedicated one-day where we can kick-start your application of behavioural s…

1
The psychology behind the failure of JC Penny 12:38

11M ago12:38

12:38

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help you, or visit ChoiceHacking.com/training ✅Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅Buy my book (or audiobook)…

1
E55 How to write killer messaging using uncertainty 18:15

11M ago18:15

18:15

Episode 52 dives deep into uncertainty and how you can use it to write killer messaging - specifically key messages. We share why uncertainty is a decision killer - not great for behaviour change comms! And how you can turn that around. We talk about the Status Quo Bias and The Curse of Knowledge Bias - two cognitive biases it is worth comms leads …

1
The psychology behind Tesla's rise (and how its marketing approach backfired spectacularly) 9:52

12M ago9:52

9:52

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help you, or visit ChoiceHacking.com/training ✅Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅Buy my book (or audiobook)…

1
E54 Behind The Scenes - Top Tips using COM-B with Alison Trout 41:34

12M ago41:34

41:34

This episode is a Behind the Scenes look at the reality of using behavioural science in the workplace. Alison Trout works with Ruth the host to run behavioural insight deep dives and shares the a behind the scenes look at the framework COM_B. Quotes "you have to quite courageous to use this approach...!" Alison Trout Three aha moments Be prepared t…

1
The Billion Dollar Marketing Genius Behind Grey Goose 10:14

12M ago10:14

10:14

Thank you so much for listening to the Choice Hacking podcast. Today's episode was brought to you by Choice Hacking's corporate training offerings. Click here to learn more about how we can help you, or visit ChoiceHacking.com/training ✅Join my free newsletter to become a marketing psychology master in <5 minutes a week. ✅Buy my book (or audiobook)…

1
E53: Internal Comms Case Study: How to use COM_B to increase action by 89% with Josephine Graham 23:00

12M ago23:00

23:00

Case study - internal comms. 89% increase in actual change This episode welcomes Josephine Graham. Josephine is a communications and marketing writer and strategist with a couple of decade’s experience across the private and public sector. Josephine aims to raise the bar of how we communicate with sometimes neglected audiences, such as internally w…

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