show episodes
 
So the big question is this...how did some of the world's top entrepreneurs create a cult-like following for their products and services and yet still remain profitable? I've spent the past 5 years interviewing over 1000 of the world's most successful entrepreneurs to find out what they did to build their own community of raving fans. On this podcast, we will uncover the secrets that these entrepreneurs used to grow hyperactive social media followings, massive email lists, and paid communiti ...
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The Story Engine Podcast where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.
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show series
 
In this episode, Kyle Gray reflects on his recent birthday and the challenges he has faced over the past year. He emphasizes the importance of recognizing and appreciating one's own strengths and accomplishments, reframing stories to find meaning and fuel, approaching sales with intention and a focus on serving, and prioritizing creativity, spiritu…
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On this episode of the Story Engine podcast, we talk to Massimo Backus, author of the book 'I Am Enough.' Massimo shares his personal journey of transformation from being a 'smart jerk' to becoming a better leader through self-love. He discusses the myths and coping mechanisms we develop as children to navigate the world, and how these patterns can…
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Today we discuss the importance of understanding the underlying question of 'what is this conversation about?' This question determines the course of the conversation and how everyone involved feels understood and respected. I emphasize that this concept applies not only to personal conversations but also to presentations, sales calls, and content …
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On this episode Sam Anderson shares his journey as an entrepreneur and the various businesses he has built. He emphasizes the importance of taking action and providing value to customers. He also discusses his upcoming entrepreneur conference and the focus on actionable steps and building relationships. The conversation explores the themes of start…
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Summary: In this conversation, Josh Tapp interviews Ryan Estes about the podcasting industry and the launch of Wildcast. They discuss the value of podcast advertising, the importance of niche audiences, and the authenticity of host-read endorsements. Ryan shares his insights on industry trends, including the potential impact of blockchain and AI on…
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On this episode we are talking to Anat Peri is a somatic healer and inner child expert who helps coaches, healers, and therapists learn a proven method to get their clients deep results. She is passionate about helping people feel their feelings all the way through and freeing themselves from inherited beliefs and behaviors. Anat discusses how bein…
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Summary: In this conversation, Josh Tapp interviews Chip Hopper, a book Jedi who helps people tell their stories. They discuss the importance of building relationships, providing value, and solving problems for others. Chip shares his journey of connecting with influential people and celebrities by offering value and building trust. They also talk …
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Today on the show we are talking with Josh Tapp, founder of the Pantheon mastermind, believes in gathering entrepreneurs to solve problems and make a real impact in the world. He curates rooms of like-minded individuals who can generate business and revenue together. By bringing together non-competing entrepreneurs who serve the same audience, they…
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Today on the show we are talking with Dino Watt, a speaker and coach, shares his expertise on creating engaging and impactful presentations. He emphasizes the importance of storytelling, interactive techniques, pattern interrupts, and frameworks to connect with audiences and make a lasting impact. Dino also discusses the need for speakers to narrow…
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Dr. Joshua Sharpe, a doctor of chiropractic, shares his journey of healing and personal development. He discusses how trauma and the accumulation of conditioning can affect our nervous system and limit our potential. Dr. Sharpe explains the connection between mindset and the body, and how his technique, network spinal analysis, helps individuals un…
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Summary: In this conversation, Josh Tapp and Chris Williams discuss the reasons why coaching programs aren't selling in 2024. They cover four main topics: the mastermind market method, the mastermind message method, the mastermind model method, and the mastermind mindset method. They emphasize the importance of understanding your market, crafting e…
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Zeahlot Lopez, a business mentor, shares her journey of faith and impact in the world. She emphasizes the importance of spiritual practices, such as meditation, and maintaining a clean diet to enhance clarity and understanding. Zeahlot helps women in business by guiding them to become the person who can make things happen and addressing unprocessed…
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Summary: In this conversation, Josh Tapp interviews Katie Richardson about building empires and creating sustainable businesses. They discuss the importance of building a team and the challenges entrepreneurs face when transitioning from working alone to leading a team. Katie emphasizes the need for a clear vision, specific instruction, and defined…
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In this episode, Kyle Gray discusses the art of teaching and how it shapes knowledge and improves skills. He shares his own experience of writing a book and how the process of teaching through writing helped him become more familiar with his ideas. Kyle emphasizes the importance of recognizing that you become a master through the process of teachin…
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Maximizing Your Sales Impact with Expert Strategies This episode features Nick Capozzi, founder and CEO of salespitching.com, discussing effective strategies for making a bigger impact and reaching a broader audience. The conversation begins with an introduction to PitchDB, a platform for speakers to find speaking opportunities, and quickly transit…
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In this episode, Kyle Gray explores the concept of the artist's journey as a natural progression of the hero's journey. He shares a personal story about challenging himself to think five years into the future and how it led to a transformation in his own identity. Kyle discusses the power of inner story and how it impacts our mindset and actions. H…
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Summary: Mike Abramowitz shares his journey of overcoming financial loss and building a successful business while prioritizing time freedom. He emphasizes the importance of setting boundaries and communication guidelines to protect personal time and priorities. Mike outlines a six-step process for becoming time rich, including implementing systems,…
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SummaryThe authority paradox is the more you try to prove your credibility, the less credible you appear. Proving credibility often involves teaching as much as possible and listing certifications, but this can be distracting and overwhelming for the audience. Focusing on yourself instead of your audience hurts your connection with them. Instead of…
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Summary: In this conversation, Dr. Fab Mancini discusses the importance of relationships in business and how they have played a significant role in his own success. He shares insights on managing multiple projects and choosing which opportunities to pursue. Dr. Fab also talks about his current projects, including a new business venture, nutritional…
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Today on the show we have Bill Matthews. Bill is a coach for men who are experiencing roadblocks in their lives. They think that it is too late for them to live in alignment with the way that they truly wanted and truly sought after when they were younger. Together we are going to co-create a story that smashes this limiting belief and expresses th…
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Summary: The conversation discusses the importance of creating good content and how it can lead to podcast growth. It emphasizes the need for a clear and unique premise to attract and retain listeners. The conversation also touches on the importance of retention and provides tips on improving completion rates. Finally, it explores different ways to…
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Today on the show we have Mike Zeller. I am excited to share Mike with you for most of the episodes. Recently we have been crafting origin stories with my guests and today we are going to do something a little different but equally powerful. Today with Mike we are going to be developing a proprietary process that encapsulates many unique faucets of…
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Today on the show we have Suzanne Taylor-King. On the episode today we are going to explore the word Eudaimonia, an ancient stoic term that has profound implications for your modern-day life. We are going to hear a story of a profound turning point led by some sleazy sales that led to an incredible decision in her life. In This Episode: Know yourse…
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Today on the show we have Hamilton Souther. He is making his second appearance on the podcast after an absolutely stunning and incredible interview a few months back. I highly recommend going and checking out our first show together. Today he is going to be talking about the mystery school that he is starting, a series of curriculum and community d…
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Today on the show we have Jeff Lerner. Jeff is a long-time entrepreneur, musician, and content creator. Today we are going to talk about and explore his philosophy around why entrepreneurship is for everybody. We are going to co-create a powerful story based on his mid-life crisis that unfolded in a way that might be a little bit different than you…
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Today on the show we have Michael Buzinski. Michael is the author of the Rule of 26 and a master of the art of fractional CMOs. We are going to discover what exactly the Rule of 26 is when it comes to marketing and craft a story of the power of this rule in Michael’s own words and experiences. In This Episode: Fractionals are part-time people givin…
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Today on the show we have Laura Di Franco. Laura is the founder of Brave Healer Productions, which is a publishing company that supports health and wellness leaders in getting their message out and creates an absolutely healing journey and transformational experience for the experts themselves through clarifying their message and publishing a book.…
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Today we are going to be talking about the future of The Story Engine Podcast. I have been running this show for over four years. We are approaching 300 episodes which is an amazing achievement. One of my favorite things about this podcast is that it has created a platform for me to connect with and learn from some of the most brilliant people in t…
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Today on the show we have Patty Block. Patty is an expert coach in helping women business owners exit their businesses as successfully and smoothly as possible. On the episode today we are going to talk about the broken cookie effect and how this applies to many of the unique challenges that women business owners face growing and especially selling…
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Summary In this conversation, Josh Tapp interviews Robb Green, an e-commerce expert, about the power of branding, the rise of micro brands, and the potential of TikTok marketplace. They discuss the role of branding in creating a sense of community and identity, and how it can influence consumer behavior. Robb shares his insights on the transition f…
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Today on the show we have Alex Atwood. Alex is the CEO of GravyWork and is also an executive coach helping leaders in corporate and human resources become more efficient and powerful in the work they are doing through leading with more softness and authenticity. Today on the show we are going to hear a few of Alex’s stories and his insights on how …
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Summary: In this conversation, Isar Meitis, CEO of Multiplai, discusses the potential of AI and how it can be leveraged to grow businesses. Isar shares his journey as an entrepreneur and tech enthusiast, highlighting the role of AI in his career. He explains how AI can be implemented in small businesses to improve acquisition, operational efficienc…
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Today on the show we have Sam Kabert. Sam is the master and the explorer of creating a soul-life balance. He is a serial entrepreneur, keynote speaker, and one of Silicon Valley’s 40 under 40. He has a ton of tools both big and small to create more balance in life and we get to talk about some of those incredible tools with Sam today on the podcast…
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Summary: In this episode, Josh Tapp interviews Dana Derricks about his journey into real estate investing and his unique approach to cashflowing properties. Dana shares his aha moment when he realized the importance of owning real estate assets and the three ways to win in real estate investing: cashflow, accumulating wealth, and enjoying the asset…
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Today I am excited to share my year in review. 2023 has come to a close somewhat like the movie The Empire Strikes Back for me. It is cautiously and hopefully optimistic after a wild adventure where very little that the protagonists planned actually went to plan but they make it out mostly in one piece and wiser and stronger for the experience. It …
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In this conversation, Josh Tapp and Erin Marcus discuss the shift from being a solopreneur to a business owner. They explore the importance of differentiating between the two and the challenges that come with transitioning from doing the work to solving problems. Erin emphasizes the need to understand what you want and reverse engineer your goals. …
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Today on the show I have Joe Graham. Joe has nearly two decades of high-ticket sales experience and is the host of the “150k Podcast” where he has spoken with many leaders in the sales and marketing world. Join us as we dive into some of Joe's counter-intuitive habits and strategies that are fundamental for the success of heart-driven and service-d…
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Today on the show I have Scott Ritzheimer. Scott is the founder of Scale Architects and helps business owners navigate the many and ever-changing stages of business. Today we are going to talk about the different stages of businesses and what they need to grow and ascend to the next level and the common pitfalls and challenges founders often face. …
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Today on the show I have Tyler Wagner. Tyler is the founder of Authors Unite, an incredible publishing company that allows business owners to elevate their message through the power of authorship. Today we are going to talk about the fine and powerful distinction between what makes a great writer and what makes a truly great author and what’s possi…
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Today on the show I have Jason Croft. Jason is the founder of Media Leads Co. and host of The Strategy and Action podcast. He works in helping experts develop video marketing platforms that separate them from the constant noise of the world and elevate their message while truly convening their professionalism. Today we are going to learn about some…
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Today on the show I have Ron Nussbaum. Ron is the founder of BuilderComs which is a communication platform that is set to disrupt one of the biggest industries in the United States - the construction industry. We will talk about in this episode some of the biggest problems with communication. Sometimes up to a third of the money and time invested i…
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Today on the show I have Jeff Schiefelbein. Jeff is a successful serial entrepreneur who has been running many different businesses and ventures for twenty years. Today we are going to dive into his story of how an unexpected dark moment became one of the most important in his life. This was when he was pulled over for a DUI. We are going to talk a…
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Today on the show coming up I have a really exciting offer to share with you. Since this is The Story Engine, I want to share a story about one of my origins as an entrepreneur nearly ten years ago, my first opportunity to engage with entrepreneurship, The Foundry. In this episode, I share the key components and the huge impact a mastermind can mak…
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Today on the show I have Mike Koenigs. Mike is a long-time veteran in the entrepreneurship space, author of many books, and on a first-name basis with almost any heavy hitter well-known entrepreneur, or personality that you can think of. Today on the show we are going to start with Mike’s story which really leads into a bigger philosophical discuss…
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I have something a little bit different for you today. A few weeks back I was featured on the She’s Busy AF Podcast hosted by Lauren Loreto and it was an incredible experience. First of all, it was a huge honor to be the first male guest on a podcast for women business leaders by women business leaders. It was an honor to be able to help with some …
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Today on the show we have Armin Sharfee. Armin is a master at all things high ticket coaching from marketing and messaging to premium clients to delivering incredible experiences and scaling up a high ticket coaching business. Today on the show we are going to be talking about creating a powerful vision that drives an increased value for your produ…
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Today on the show we have Hamilton Souther. Hamilton is the founder of the Blue Morpho Organization and Retreat Center. He helps facilitate and certify those who want to go through psychedelic experiences, particularly with Ayahuasca. Today Hamilton is coming to us from his retreat center in the heart of the Amazon Rainforest in Peru. We are going …
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Today on the show we have Dan Goodwin. Dan got his start as an investigator and interrogator and now applies his question asking prowess and curiosity to help thought leaders access and leverage their own unique visions, abilities, perspectives, and most of all their intuition to get great results. In this episode, we are going to talk about a lot …
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Today on the show we have Mike Moll. Mike is a master at helping agency owners build businesses they actually enjoy running through great systems that are aligned with your core values and attract just the right people to work with you. Today on the show we are going to talk about all kinds of systems and methods to build that business whether you …
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Today on the show we are going to be talking about 4 ingredients for more presence in your storytelling. Presence is the hidden magic between your words, the tone, and the rhythm and mastery that inspires trust. It conveys the energy and the passion that you have and you feel before you even start speaking and it is the subtle ability to make your …
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