Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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Do you ever wonder why the top brands are winning? It’s because they provide customers with the one thing that most brands aren’t - simplicity. How can you learn from them and create the same experiences on a smaller budget? The SIMPLE brand podcast will help.Join Matt Lyles, and his guests, as they share tactics, tips and strategies to help your business brand out from the crowd. You’ll learn how to create simple experiences for your customers and your team members through marketing, brandi ...
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The #1 Ecommerce Podcast for Traffic and Conversion Strategies. The Ecommerce Traffic & Conversion Podcast is specifically for ecommerce CEO's, Executives, Managers, and Marketers who are passionate about improving their SEO, CRO, Reputation, and more. Hosted by Scott Brandley and DJ Sprague, CEO and CMO of Shopper Approved, and co-authors of the book Reputation King.
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Tim White and Ted Nesi host in-depth interviews each week with top politicians and others in the news from Rhode Island and Southeastern Massachusetts. Brought to you by WPRI 12, Fox Providence and myRITV.
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Conrad talks to experts in the field. From Neuroscientist, Computer Vision experts, Ad experts, Neuro marketers and anyone else who can help us understand how we can learn to get noticed. Are you paying attention?
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Spreading the Gospel through sports.
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Christian Felix and Shonali Bhowmik became fast friends while working as temporary workers at a huge law firm in Manhattan. They share a love of laughing and giving each other hell. They may be called hipsters, old school, mainstream, irreverent, classic, country, gangster, or rock n' roll. All labels apply. Special guests, music, and attitude every episode. Past guests include: Jeremy O. Harris, Chelsea Peretti, Hannibal Buress, Keisha Zollar, H Jon Benjamin, Amber Tamblyn, JD Samson, Sanji ...
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Is it possible to return to a fulfilling, challenging, successful career after a long career break? After listening to these stories we want your answer to be a resounding yes! On our Career Returners podcast, you’ll hear from a diverse range of people who are successfully back at work after taking long career breaks for childcare, eldercare, health or other reasons. They’re sharing the ups-and-downs of their return-to-work journeys – the challenges, the rewards and the learnings. After each ...
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How Friction Can Make or Break Your eCommerce Business with Roger Dooley
41:47
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Transform your e-commerce strategy by minimizing friction and maximizing customer satisfaction! In this episode, Roger Dooley, author of "Friction" and "Brainfluence," shares his journey from engineering to becoming a key figure in marketing and behavioral science. Learn how to eliminate unnecessary efforts in your customer’s journey, optimize the …
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Campaign 2024 Debate: Cranston Mayor GOP Primary
27:57
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This week on a special edition of Newsmakers: a debate between the two candidates seeking Cranston's Republican nomination for mayor, incumbent Ken Hopkins and challenger Barbara Ann Fenton-Fung. The winner of the Sept. 10 primary will be the GOP nominee in November against Democrat Robert Ferri.By Lee Dooley
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Turn Customers Into Raving Fans With a Customer Experience Engine - Scott Wozniak
55:00
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In this week’s episode of the SIMPLE brand podcast, I talk with Scott Wozniak. Scott is the founder and CEO of Swoz Consulting where he helps startups, family enterprises, and Fortune 500 companies create raving fans of customers and employees. And Scott’s the bestselling author of Make Your Brand Legendary: Create Raving Fans With the Customer Exp…
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This week on Newsmakers: Ted Nesi hosts a political roundtable on the Democratic National Convention and the fall campaign featuring Boston Globe columnist Dan McGowan, political strategist Cara Cromwell and 12 News political analyst Joe Fleming.By Lee Dooley
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The Illusion of Choice with Richard Shotton
33:51
33:51
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In this episode of Brainfluence, host Roger Dooley welcomes back Richard Shotton, a marketing expert with 23 years of experience working with major brands like Google and Mondelez. Shotton specializes in applying behavioral science to marketing and is the author of two books, including his latest, "The Illusion of Choice: 16.5 Psychological Biases …
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Boosting E-Commerce Sales Using Content Marketing with David Meerman Scott
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Revolutionize your e-commerce strategy with powerful content that drives growth! In this episode, David Meerman Scott, a marketing strategy expert and the author of "The New Rules of Marketing and PR," shares his extensive experience and proven methodologies for creating impactful content that resonates with your audience. From leveraging buyer per…
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Better Customer Interactions: New HBR Study
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In this Brainfluence episode, we discuss some surprising customer experience findings from a Harvard Business Review study. Our guest, Mauro Carobene, VP and Global Head of Customer Interaction Suite at Tata Communications, sponsor of the study, joins me to share insights on how enterprises are managing and improving customer interactions today. Ma…
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Campaign 2024 Debate: RI US Senate GOP Primary
27:53
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This week on a special edition of Newsmakers: a debate between the two candidates seeking Rhode Island's Republican nomination for U.S. Senate, Patricia Morgan and Ray McKay. The winner will be the GOP nominee in November for the seat currently held by Democrat Sheldon Whitehouse.By Lee Dooley
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Rethinking Retention to Create Loyal Employees - Erica Keswin
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In this week’s episode of the SIMPLE brand podcast, I talk with Erica Keswin. Erica is an international keynote speaker, a bestselling author, and a workplace strategist who partners with some of the most well-known companies in the world. She's one of Marshall Goldsmith's Top 100 Coaches. And Erica’s the Wall Street Journal best-selling author of …
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Leveraging UGC, Reddit, and SEO for E-Commerce Success with Ann Smarty
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Harness the power of Reddit to revolutionize your SEO and reputation management strategies! In this episode, we delve into how Reddit can boost your eCommerce brand’s online presence and credibility with insights from Ann Smarty, founder of Smarty Marketing and a renowned SEO expert. Learn why Reddit is dominating search results and how e-commerce …
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To all the listeners, guests, supporters, and fans of the Competing for Christ Podcast, thank you. Jesus loves you, and He will fight for you no matter what.By Ken Burke
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This week on Newsmakers: Attorney General Peter Neronha discusses potential litigation over the Washington Bridge, the future of health care in Rhode Island, the Woonsocket land deal scandal, public records, his political future and more.By Lee Dooley
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How to Build Trust and Authenticity in Business with Your WHY with Dr. Gary Sanchez
1:03:53
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Discover the transformative power of knowing your "Why" and how it can drive your e-commerce success. In this episode, Dr. Gary Sanchez shares his journey from dentistry to helping individuals and businesses uncover their "Why" through the innovative WHY Operating System (WHY.os). Learn how identifying your "Why" can improve your decision-making, b…
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This week on Newsmakers: Rhode Island Congressman Gabe Amo discusses former President Trump's controversial remarks about Vice President Harris, the new energy among Democrats, the Washington Bridge and more.By Lee Dooley
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Principles for Effective and Simple Communication - Ben Guttmann
40:44
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In this week’s episode of the SIMPLE brand podcast, I talk with Ben Guttmann. Ben’s a marketing and communications expert who’s on a mission to train leaders in effective connection through simplified messaging. Ben’s the former co-founder of Digital Natives Group, a professor at Baruch College, and the best-selling author of Simply Put: Why Clear …
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Increasing eCommerce Success through Data Analytics and AI with Ryan Levander
55:58
55:58
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In this episode, Ryan Lavender, founder of Rednavel Consulting, shares his journey to becoming a technical marketer passionate about helping eCommerce businesses achieve their revenue goals. Learn about data analytics and AI, and Ryan’s marketing measurement framework that helps businesses navigate the complexities of analytics. This episode is pac…
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Lead with Faith with Seattle Seahawks In-Game Host, Author, Pastor, and Athlete Andy Dooley
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Today we are talking to Andy Dooley, former football player, pastor, fitness professional, and in-game host of the Seattle Seahawks. It was an honor getting to talk with Andy today as we get to discuss everything that he has learned as someone that has been around sports for so long. He is someone that has used his platform for good, and gets to co…
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This week on Newsmakers: Tim White and Ted Nesi are joined by 12 News political analyst Joe Fleming and political strategist Cara Cromwell to discuss President Biden's decision to step aside and endorse Vice President Kamala Harris, what a race between Harris and former President Trump will look like, and takeaways from the latest poll of Rhode Isl…
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Keep Going with Former Collegiate Baseball Player/Coach & Podcast Host Pat O'Malley
22:44
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What does it mean to you to keep going? To some, it could mean keep grinding through on the field or court in order to achieve something. To others, it could mean that you need to keep pushing in life to get to where you want to be, both physically and mentally. For Pat O’Malley, this phrase “Keep Going”, means even more. Pat is a former collegiate…
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How to Boost Ecommerce Traffic with Video Marketing Strategies with Greg Jarboe
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Use YouTube to transform your e-commerce strategy and boost your sales! In this episode, we explore how to leverage YouTube for e-commerce success with insights from Greg Jarboe, president and co-founder of SEO-PR. He shares his journey and the strategies he uses to help brands succeed on YouTube, from creating engaging content to leveraging YouTub…
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7/21/2024: Instant Analysis - Why Biden quit and what happens next
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President Biden's decision to quit the presidential race, after three weeks of turmoil, makes history and upends the dynamic of the 2024 presidential race. In this podcast extra, Tim White and Ted Nesi examine why Biden made the decision and what happens next.By Lee Dooley
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This week on Newsmakers: state Rep. Brian Newberry, R-North Smithfield, and former R.I. Republican National Committeeman Steven Frias discuss how the GOP has changed in the Trump era and what it means for local Republicans; then, Tim White and Ted Nesi break down a new survey of Rhode Island voters.By Lee Dooley
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Social Media Hacks Every E-commerce Brand Needs to Know with Natalie Henley
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In this episode, Natalie Henley, CEO & Owner of Volume Nine Digital Marketing, shares her insights on leveraging SEO and social media to enhance your brand's online presence. Learn how to build an engaged community, create impactful content, and drive conversions. This episode is packed with actionable tips to boost your traffic, conversions, and o…
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7/12/2024: Rep. Knight, Sen. Rogers; roundtable
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This week on Newsmakers: state Rep. Jason Knight, D-Barrington, and state Sen. Gordon Rogers, R-Foster, discuss the failure of the Washington Bridge bidding process and what should happen next; then, Tim White and Ted Nesi are joined by Target 12's Eli Sherman for a reporters roundtable on the bridge situation.…
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A Customer-Centric Culture Starts with Customer-Focused Leadership - Blake Morgan
38:43
38:43
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In this week’s episode of the SIMPLE brand podcast, I talk with Blake Morgan. Blake is known as the “Queen of CX.” She is a customer experience futurist and one of the top keynote speakers in the world. She’s the host of The Modern Customer Podcast and the author of three books, including her latest, The 8 Laws of Customer-Focused Leadership: New R…
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Shepherding the Sidelines with GVSU Athletes in Action Campus Director Steve Anderson
39:20
39:20
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Steve Anderson is the Athletes in Action Campus Director for Grand Valley State University. As he has poured intro athletes for years now, he lives out what it truly means to disciple athletes through relationship building, community, and servant leadership. Throughout his life, he has endured a lot of hardship and struggles, but through it all has…
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Growing Organic Traffic Through High-Intent Blogging with Steven Schneider of TrioSEO
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45:25
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Skyrocket your website's organic traffic and drive more conversions through high-intent blogging! In this episode, we dive into effective SEO and content strategies that Steven Schneider, Co-founder & CEO of TrioSEO has mastered. He shares his journey from a finance student to a successful SEO expert, emphasizing the importance of quality content, …
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7/3/2024: Newport's Mayor Xay; RIDOT Director Alviti
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22:58
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This week on Newsmakers: Newport Mayor Xay Khamsyvoravong discusses the summer tourism season, housing and short-term rentals, Easton's Beach, the new Rogers High School and more; then, Kim Kalunian's one-on-one with RIDOT Director Peter Alviti from Tuesday's edition of 12 News at 4.By Lee Dooley
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Are you looking to drive more traffic, boost conversions, and enhance your online reputation? In this episode, Dr. Robert Cialdini, author of "Influence: The Psychology of Persuasion," explains the principles of social proof and its impact on eCommerce. Discover practical strategies to reduce customer uncertainty and optimize your website with comp…
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This week on Newsmakers: Tim White and Ted Nesi are joined by 12 News political analyst Joe Fleming and political strategist Cara Cromwell to examine what Joe Biden's widely criticized debate performance means for the presidential race and break down the new poll of Rhode Island voters by Salve's Pell Center.…
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“Be Brave Quicker!” with Joanna Campbell-Meiklejohn
31:27
31:27
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Joanna Campbell-Meiklejohn has had a varied career, spanning different sectors and countries. She spent the first part of her career working in Corporate and Investment Banking and after her second child, decided to leave banking and return to the UK to spend time with her young family. During this period, she set up and ran a successful property b…
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How to Create a Ridiculously Easy Customer Experience - David Avrin
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38:05
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In this week’s episode of the SIMPLE brand podcast, I talk with David Avrin. David is one of the most popular Customer Experience speakers and consultants in the world. In fact, over the past 25 years, David has shared his lessons on competitive advantage with leaders and teams from thousands of organizations in 26 countries around the world! And D…
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Coaching with a Purpose with Coronado High School Football Coach and Influencer Kurt Hines
35:46
35:46
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Coach Kurt Hines is the Head Football Coach of Coronado High School (CA), a Motivational Speaker, and Influencer. As someone that has been coaching for decades now, he truly embodies what it means to live out your calling as a Christian in sports. Coach Hines is extremely motivational, not just to his players but to everyone he comes in contact wit…
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Maximize your eCommerce success by harnessing the power of authority in search and on your website. In this episode, Dr. Robert Cialdini, author of "Influence: The Psychology of Persuasion," discusses the essential principles of authority. Learn how to apply earned and borrowed authority to enhance your online reputation and optimize your eCommerce…
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This week on Newsmakers: House Speaker Joe Shekarchi, D-Warwick, discusses the end of the legislative session, a last-minute deal to keep Citizens Bank in Rhode Island, accessory dwelling units, public records, the next election and more.By Lee Dooley
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Tightwads and Spendthrifts with Scott Rick
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25:25
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In this episode of Brainfluence, Roger Dooley sits down with Scott Rick, author of "Tightwads and Spendthrifts," to delve into the psychological forces that shape our spending behaviors. Are you a tightwad who feels pain with every purchase or a spendthrift who can't resist a good deal? Scott Rick explains how these financial tendencies are formed,…
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Ready to transform your eCommerce strategy with proven techniques of online influence and pre-suasion? In this episode, discover how pre-suasion, authority, and social proof can enhance your online presence, boost traffic, and drive more sales. Whether you're an eCommerce CEO, executive, or marketer, this episode is packed with actionable strategie…
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6/14/2024: Sen. DiPalma; reporters roundtable
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This week on Newsmakers: Senate Finance Committee Chairman Lou DiPalma, D-Middletown, discusses the end of this year's legislative session, the new state budget, public records and more; then, Tim White and Ted Nesi are joined by Ian Donnis of The Public's Radio and Nancy Lavin of Rhode Island Current to break down what passed and what didn't as th…
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Retain Your Employees and Build a World-Class Culture - John DiJulius
56:57
56:57
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In this week’s episode of the SIMPLE brand podcast, I talk with John DiJulius. John is the founder and Chief Revolution Officer of The DiJulius Group, a customer experience consulting firm that helps clients build customer care strategies that lead to happy customers, employees, and shareholders. John has spent decades becoming the authority on bui…
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Using Behavioral Science In Marketing
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1:15:47
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Are you ready to transform your marketing strategies and drive more conversions? Learn how to tap into human behavior to boost your eCommerce success. In this episode, we dive into practical tactics and real-world examples to help you influence customer decisions. Nancy Harhut, a top 100 Creative Influencer and social top 50 email marketing leader,…
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This week on Newsmakers: Tim White and Ted Nesi are joined by The Boston Globe's Steph Machado and The Providence Journal's Patrick Anderson for a breakdown of the new state budget bill and what's on the table in the final days of Rhode Island's General Assembly session; then, 99-year-old Woonsocket veteran Richard Fazzio shares his memories of tak…
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When God Moves in Unexpected Ways with Former Division 1 Softball Player and Podcast Host Laurèn Schiek
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In sport and in life, there are things that you can’t control, but Christ calls you to look to him in those moments. James 4 says that “You do not know what tomorrow will bring. What is your life? For you are a mist that appears for a little time and then vanishes.” We have so much hope in Christ though. He’s our ONLY hope. And for Laurèn Schiek, s…
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Are you ready to master the art of building trust online for your business? Join Scott Brandley and DJ Sprague of Shopper Approved with guest Scott Baradell, the founder of Idea Grove and author of "Trust Signals: Brand Building in a Post-truth World," on this week’s episode of the Ecommerce Traffic & Conversion Podcast. Learn about the connection …
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This week on Newsmakers: Providence Mayor Brett Smiley discusses the future of the state-controlled city schools, negotiations with top hospital group Lifespan, the housing crisis, safety on North Main Street, Pride month and more.By Lee Dooley
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How to Find and Retain Your Most Valuable Customers - Ali Cudby
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In this week’s episode of the SIMPLE brand podcast, I talk with Ali Cudby. Ali is the CEO of Alignmint Growth Strategies. With over 15 years advising startups and global companies, Ali’s specialty is transforming customer experience, increasing customer lifetime value, and building customer loyalty. Ali is also the author of the bestselling book, K…
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Achievements Don’t Define You with Grand Canyon University Softball Player and WAC Player of the Year Ashley Trierweiler
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Today we are talking to Ashley Trierweiler, someone that has achieved a lot as a Division 1 softball player. At both schools she has went to, Santa Clara and Grand Canyon University, here are just a couple of her achievements: WAC champion WAC player of the year All-American All-Conference (multiple times) Number 1 in hits in the nation this year (…
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Search-Optimized Q&A: Connecting the Demand for Information
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43:42
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Are you ready to revolutionize your ecommerce strategy? If you’re looking to drive more traffic, boost conversions, and enhance your online reputation, this is the episode for you. In this episode, we’re joined by James Arnold, a leading expert in search-optimized Q&A, as we dive straight into the world of search-optimized Q&A and its impact on eco…
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